Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway's Harry Potter and the Cursed... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-10 20:54:51 UTC ]
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Other Publishing stories related to: 'Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater'

Digital in the Black for First Time at Future

Future plc, the U.K.-based enthusiast publisher with a U.S operation in San Francisco, released half-year results for its fiscal 2011 and digital has become the star performer. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-24 00:00:00 UTC ]
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Isle of Mull indie closes doors for last time

Written By: Lisa Campbell Publication Date: Wed, 18/05/2011 - 07:45 An independent bookshop on the remote Scottish Isle of Mull has closed its doors after 40 years. Coffee and Books in Dervaig, on the Isle of Mull, part of the Inner Hebrides, closed last Friday (13th May) after its owner David... Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Five Rodale Titles See Increase in June Ad Pages

Rodale titles Prevention, Women’s Health, Bicycling, Organic Gardening and Runner’s World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publisher’s Information Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #womens health #ad pages

Charlaine Harris sells 1m Kindle ebooks

Written By: Graeme Neill Publication Date: Thu, 12/05/2011 - 09:19 Charlaine Harris, author of the Sookie Stackhouse series of novels, has become the latest writer to sell more than one million Kindle ebooks through Amazon. The author, who is published by Gollancz in the UK, joins Stieg... Continue reading at The Bookseller

[ The Bookseller | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest writer #james patterson #nora roberts #digital milestone

The New York Times Sees Page Views Fall 24 percent from March to April

The New York Times may be starting to experience the price of their paywall, as page views for The New York Times Online fell 24.4 percent in April from March numbers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-12 00:00:00 UTC ]
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The Number of Gatefold Ads Grows 50 Percent In 1Q 2011

“High-impact” ad pages saw a mixed usage among MPA-member magazines in the first quarter of 2011, according to data gathered by Mag Radar. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-10 00:00:00 UTC ]
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Time Warner Inc. Sees Overall Revenues Rise Six Percent from Q1 2010 to Q1 2011

Time Warner Inc. has released their 2011 first quarter results, with the period ending on March 31, 2011. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-04 00:00:00 UTC ]
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Time Inc secures print subscribers free iPad access

Time Inc, the owner of magazine publisher IPC, has agreed a deal with Apple that lets subscribers to its print magazines access their iPad editions for free, according to reports. Continue reading at Media Week

[ Media Week | 2011-05-03 00:00:00 UTC ]
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Time Inc. in iPad Deal With Apple [Voices]

Time Inc., the country's largest magazine publisher, has reached a deal with Apple Inc. to make all its iPad editions free for print subscribers, marking a break in the impasse between publishers and Apple and lending support to Time's contention that it's business-as-usual after the ouster of... Continue reading at AllThingsD

[ AllThingsD | 2011-05-02 00:00:00 UTC ]
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Creating an E-book: Tips on Document Formatting

After years of marginal acceptance, ebooks have finally started to eclipse their printed-and-bound ancestors. Continue reading at PC World

[ PC World | 2011-04-27 00:00:00 UTC ]
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IAB Reports 2010 Internet Ad Revenues Up Almost 15 Percent

The Interactive Advertising Bureau (IAB) shared in its 2010 full year report that annual Internet advertising revenues increased by 14.9 percent from 2009 to 2010, rising from $22.66 million in 2009 to $26.04 billion in 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Time Inc. Veteran John Squires Lands at Digital Bookstore [MediaMemo]

Longtime Time Inc. executive John Squires, last seen running the magazine industry's version of Hulu, has a new gig: He's at Akademos, a Connecticut-based company that runs digital bookstores for small and mid-sized colleges. Continue reading at AllThingsD

[ AllThingsD | 2011-04-13 00:00:00 UTC ]
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RHCB acquires YA "Time Traveller's Wife"

Written By: Caroline Horn Publication Date: Wed, 13/04/2011 - 12:00 Random House Children's Books has acquired a "YA novel in the spirit of The Time Traveller's Wife" by Tamara Ireland Stone. Editorial director Kelly Hurst and commissioning editor Lauren Buckland bought UK and Commonwealth... Continue reading at The Bookseller

[ The Bookseller | 2011-04-13 00:00:00 UTC ]
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Amazon to Release Ad-Subsidized Kindle for $114 [eMoney]

Amazon is dropping the price of its Kindle e-reader to $114 as it faces increasing competition from Apple, Barnes & Noble and other tablets. The new price point represents a $25 price cut on the Wi-Fi version, but it comes with one major trade-off: ads. The e-reader will be sold by Amazon,... Continue reading at AllThingsD

[ AllThingsD | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle e-reader #barnes noble #wi-fi version #procter gamble

Random Creates Hogarth, a U.S.-U.K. Imprint

Two divisions of Random House that exist across the pond from each other are launching a fiction imprint that will share a close but non-exclusive editorial relationship. The Crown Publishing Group in the U.S. and Chatto & Windus, an imprint of Vintage Publishing, which is a division of The... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
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Time called on enhanced ebooks at LBF digital conference

Written By: Philip Jones Publication Date: Sun, 10/04/2011 - 16:03 Enhanced ebooks are dead, discoverability is the most important issue facing ebook vendors, while pricing strategies should be measured against other digital content, not physical books. These were the key themes that emerged... Continue reading at The Bookseller

[ The Bookseller | 2011-04-10 00:00:00 UTC ]
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The New York Times Offers 50 Percent Discount to Subscribers

In an attempt to get readers behind their newly formed paywall, The New York Times has launched a deep discount offer to subscribers, which will run for a 26 week period. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
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Consumer Magazine Ad Pages Up 2.5 Percent from 2010’s Q1

The Publisher’s Information Bureau (PIB) reported overall growth for magazine ad sales for 2011’s first quarter. First quarter ad pages totaled 35,755 pages, a 2.5 percent increase from the first quarter of 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
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Fair use copyright law "would create uncertainty"

Written By: Charlotte Williams Publication Date: Thu, 07/04/2011 - 09:06 Introducing an American-style "fair use" exception for intellectual property would result in greater uncertainty for copyright holders, the Society of Authors and Association of Authors Agents have claimed. Both... Continue reading at The Bookseller

[ The Bookseller | 2011-04-07 00:00:00 UTC ]
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BusinessWeek Sees First Quarter Upswing in Ad Pages

Bloomberg BusinessWeek is certainly seeing the fruits of its redesign labors. According to figures released by the Publisher’s Information Bureau, BusinessWeek experienced an increase of 49 percent in ad sales for 2011’s first quarter, compared to 2010’s first quarter. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #bloomberg businessweek #figures released #ad sales