Helping Small Newsrooms With Tutorials for Growing Revenues

I started the year with a problem: small news organizations don’t have enough time to keep their digital publishing and ad sales practices up to date. This is how I started to develop a solution.    At the end of January 2015, I b ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-06-11 00:00:00 UTC ]
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Other Publishing stories related to: 'Helping Small Newsrooms With Tutorials for Growing Revenues'


Facebook news-feed changes will cut into publishers’ branded-content revenue

Publishers were able to make decent money on Facebook by making and selling custom videos for advertisers, but that could soon change. The post Facebook news-feed changes will cut into publishers’ branded-content revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook news-feed


I run a small, independent magazine. I worry Facebook will kill us off | Nathan Robinson

For independent and non-profit outlets, small shifts in algorithms – as Mark Zuckerberg just introduced – can pose an existential threatFacebook’s recent company announcement should scare anyone who values independent and non-profit media.In response to mounting criticism over its role in... Continue reading at The Guardian

[ The Guardian | 2018-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news sites #high quality


Nonfiction Categories Continued to Grow in 2017

Print units in juvenile nonfiction were nearly 8% higher in 2017 than in 2016, while adult nonfiction units saw a 3% increase. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print units #8% higher #3% increase


‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim

Fatherly COO Michael Wertheim discussed the fallout from Facebook’s latest algorithm changes for publishers, diversification of traffic sources and more. The post ‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #latest algorithm


A Publishing Experiment Survives and Grows at OR Books

Founded in 2009, OR was designed to be a new kind of publisher with a new kind of business model. Almost a decade later, that's still mostly true. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model


Facebook touts small biz benefits as News Feed changes spark fear

African-American- and Hispanic-owned small businesses get the most benefit out of Facebook, a new study concludes, even as the company’s recent changes to News Feed seem likely to make it harder for such operations to drum up customers. According to a study published today by the U.S. Chamber of... Continue reading at Fast Company

[ Fast Company | 2018-01-18 00:00:00 UTC ]
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Facebook’s news feed change won’t help social media addiction | Eleni Stefanou

Mark Zuckerberg says he wants to ensure Facebook is good for people’s wellbeing – but its business model remains unalteredWhen Facebook announced it was tuning out publishers and brands to focus on friends, family and “meaningful interactions”, my immediate response was relief. I desperately... Continue reading at The Guardian

[ The Guardian | 2018-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model


How Investopedia shifted to subscription revenue with video courses

The IAC-owned finance information publisher is betting big on a commerce- and subscription-focused Academy product, which has turned Facebook into an ally. The post How Investopedia shifted to subscription revenue with video courses appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription revenue #betting big


Facebook shares tumble after changes to its News Feed that could shrink ad revenue

Facebook shares were down more than 4% early Friday to $180.10 after the social network announced it was making major changes to its signature News Feed. Facebook said it would begin prioritizing posts from users’ friends and families that spark the most interaction over posts from brands and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook shares #making major


A Literary Center Grows in Orange, California

The Open Book in Minneapolis has become an inspiration for similar projects around the country, including Levin Staniec's 1888 Center in Orange, Calif., which finally secured a storefront last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open book #similar projects #finally secured


How Facebook Ads Are Helping These 2 Retailers Reach New Audiences

It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek

[ AdWeek | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #facebook details #reach audiences #ad partners #cyber monday


Print book market grows for third year running

The print book market has posted growth in value for the third year running, with 2017 inching up 0.09% on 2016. Continue reading at The Bookseller

[ The Bookseller | 2018-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year running


One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow

In the estimation of LitRes chief Sergey Anuriev, ebooks could double as a factor in Russia's market within two years and audiobooks are showing new strength as well. The prime challenge: piracy. The post One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-04 00:00:00 UTC ]
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Local digital news publishers are ignoring display revenue

Rather than compete for dwindling display ad revenue, local digital news publishers are pursuing branded content and consumer revenue instead. The post Local digital news publishers are ignoring display revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer revenue


Asian American authors join forces to help writer Matthew Salesses, whose wife is battling cancer

Author Matthew Salesses' wife, Cathreen, was diagnosed with cancer in March, not long after the birth of their second child. Now, friends and colleagues in the Asian American writing community are offering literary rewards in a GoFundMe campaign to support the family. Author Margaret Rhee... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #battling cancer #gofundme campaign


‘Monetization is top of mind’: Facebook’s Fidji Simo says she wants to help creators to make money

Fidji Simo, Facebook’s vp of product, says the platform recognizes that publishers need multiple ways to monetize their video and other content there. The post ‘Monetization is top of mind’: Facebook’s Fidji Simo says she wants to help creators to make money appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fidji simo #make money #multiple ways


Your guide to a happy new year… by Dawn, Eddie and other celebrity self-help gurus

Famous faces, including many comedians with tales of recovery from their own traumas, are dispensing life lessons in the latest publishing trendOnce the post-Christmas slump lifts and 2018 looms, an unprecedented crowd of well-known faces will be waiting to take readers by the hand and guide... Continue reading at The Guardian

[ The Guardian | 2017-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #celebrity autobiographies


Facebook to book NZ advertising sales revenues here, not in Ireland

Facebook says it will book the revenues it earns from selling advertising to Kiwi companies in New Zealand in future. The change is part of worldwide move by Facebook to restructure its accounting and appears a major victory for policy-makers concerned about the way Facebook and many other... Continue reading at Stuff

[ Stuff | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major victory #sales made


Blake and Gaiman help raise £160k for House of Illustration

  Quentin Blake and Neil Gaiman were among the authors and illustrators who helped to raise more than  £160,000 for the House of Illustration on Monday evening (11th December). Continue reading at The Bookseller

[ The Bookseller | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quentin blake #neil gaiman


Facebook to stop routing ad revenue via Ireland amid pressure over taxes

Company says it will book advertising revenue in countries where it is earned instead of through Dublin headquartersFacebook has said it will start booking advertising revenue in countries where it is earned instead of re-routing it via Ireland, although the move is unlikely to result in it... Continue reading at The Guardian

[ The Guardian | 2017-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #controversial topic #european union