Hearst UK chief Anna Jones on the enduring power of print magazines

Ahead of an appearance at this year’s Changing Media Summit, Anna Jones talks to the Guardian about the future of magazines, Hearst’s role in the run-up to the 2015 general election and why the portrayal of women in Esquire is changingChanging Media Summit 2015 programmeIf a 169-year-old, high-society magazine can sustain readers in the US, chances are it might sell a few copies in the UK too – a country where a phrase such as “What to wear riding” is still click-fodder for the upper crust.Nevertheless, it was a brave move by Anna Jones, the recently installed CEO of Hearst UK, to launch Town and Country last May, with circulations falling fast and the future of magazines looking ever more uncertain.We have quite a number of titles that are selling more year-on-year. I think all of our titles have a future in print. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-01-28 00:00:00 UTC ]

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Movers and Shakers: Hearst UK, M&C Saatchi, Leo Burnett and McCann Worldgroup

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Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at Digiday

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Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing

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Sky News, Hearst UK and RT are Digiday Media Awards Europe winners

Across categories, winners displayed a commitment to crucial social causes, from sustainability to fighting discrimination. The post Sky News, Hearst UK and RT are Digiday Media Awards Europe winners appeared first on Digiday. Continue reading at Digiday

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How Hearst UK’s e-commerce revenue grew 322% during the second quarter

Titles leaning more heavily into e-commerce include Cosmopolitan, Good Housekeeping, Digital Spy and Runner’s World. The post How Hearst UK’s e-commerce revenue grew 322% during the second quarter appeared first on Digiday. Continue reading at Digiday

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How Hearst UK is Creating More Uplifting Content

Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher

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‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content

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Amid Financial and Digital Disruption, Print Remains a Powerful Medium for Human Emotion

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Cosmopolitan magazine overtakes Glamour in battle of glossies

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Canongate creates Letters Live company

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Hearst UK chief Anna Jones on the enduring power of print magazines

Ahead of an appearance at this year’s Changing Media Summit, Anna Jones talks to the Guardian about the future of magazines, Hearst’s role in the run-up to the 2015 general election and why the portrayal of women in Esquire is changingChanging Media Summit 2015 programmeIf a 169-year-old,... Continue reading at The Guardian

[ The Guardian | 2015-01-28 00:00:00 UTC ]
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When Print Trumps Digital

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