Hearst’s Troy Young: The modern publisher needs a platform

In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different from a magazine,” he said. "A brand connected to a media strategy that meets a need or has a clear point of view is a fundamental starting point." The post Hearst’s Troy Young: The modern publisher needs a platform appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-24 00:00:00 UTC ]
News tagged with: #platform appeared #hearst magazines #post hearst #troy young #modern publisher #media strategy

Other Publishing stories related to: 'Hearst’s Troy Young: The modern publisher needs a platform'


International Industry Notes: Young Readers in China; Young Publishers in the US

The Shanghai Children's Book Fair opens this week with a global roster of speakers; Penguin Random House rolls out a plan to help employees pay off student loans. The post International Industry Notes: Young Readers in China; Young Publishers in the US appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young readers #young publishers #shanghai children


Facebook as a Publishing Platform Isn’t Good For Publishers

The social network is becoming a news and content network, thanks to your content. The post Facebook as a Publishing Platform Isn’t Good For Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #publishers appeared


New App Publishing Platform for Niche Publishers

While big-name magazines have held a presence on Apple’s Newsstand since its inception, small to medium-sized publishers have had a harder time breaking through. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers #medium-sized publishers


Veristage Launches Insight, an AI Platform for Book Publishers

Insight offers publishers AI tools, including large language models such as ChatGPT and Claude, to analyze documents and generate metrics, editorial and marketing assets, sales material, and other content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers


Publish Nazi newsletters on your platform, Substack, and you will rightly be damned | John Naughton

The online publishing service has been criticised for the way it has allowed extremist propaganda to flourish on the siteIt’s funny how naive smart people can be sometimes. Take the founders of Substack, a US-based online platform that enables writers to send digital newsletters directly to... Continue reading at The Guardian

[ The Guardian | 2024-01-06 16:00:14 UTC ]
More news stories like this | News stories tagged with: #ve found #earn money #issues raised #online publishing


Yes, it can be very stressful to publish a book, and young writers need more support.

An April report by the UK-based publishing site, The Bookseller, showed that more than half of the debut authors they surveyed said the experience of publishing a book adversely affected their mental health. Further reporting from The Guardian reveals that (some) publishers have quickly... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-19 19:03:31 UTC ]
More news stories like this | News stories tagged with: #young writers #april report #debut authors #mental health #anna frame #communications director #independent publisher


The History of Modern American Book Publishing—In Its Own Words

This fall, Running Press cofounder Buz Teacher will release 'Among Friends,' a book featuring more than 100 personal essays by people who had a hand in shaping the book business in America in the latter half of the 20th century. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book featuring #20th century #book business


CNN’s new, proprietary publishing platform helps ‘reduce tech debt’

CNN has a new CMS, which it built to cut back on costs, improve reader engagement and draw in advertisers. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #cut back #publishing platform


Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away... Continue reading at AdWeek

[ AdWeek | 2023-02-24 12:33:37 UTC ]
More news stories like this | News stories tagged with: #sales structure #hearst magazines #marketing staff #hearst


After Further Revue, Twitter to Shut Down Newsletter Publishing Platform Jan. 18

Twitter is shutting down Revue, the newsletter publishing platform it acquired in January 2021. Revue founder Martijn de Kuijper said in a post on the company's website that the platform will shut down Jan. 18 and all data will be deleted, adding, "This has been a hard decision because we know... Continue reading at AdWeek

[ AdWeek | 2022-12-14 23:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform


BuzzFeed, Hearst, other publishers, replace lavish holiday parties with more subdued celebrations

BDG, BuzzFeed, Hearst and The Washington Post will host in-person holiday parties this year, though they will not be the stereotypical soirées. Continue reading at Digiday

[ Digiday | 2022-12-06 05:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst


Publishing Perspectives Forum: ‘What Young Readers Need’

The pandemic, branding, and geopolitical politics were on the table in Juergen Boos' conversation with CEOs of Scholastic and Ravensburger. The post Publishing Perspectives Forum: ‘What Young Readers Need’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-11-03 14:51:13 UTC ]
More news stories like this | News stories tagged with: #young readers #juergen boos #scholastic


Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

[ Digiday | 2022-10-31 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst


Publishing Veteran Gretchen Young Launching Regalo Press at Post Hill Press

Young, a former v-p and executive editor at Grand Central, says the new standalone imprint will integrate philanthropy into the book publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #grand central #book publishing


How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek

[ AdWeek | 2021-10-27 14:09:20 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #ad strategy #strategic partnerships #hearst


The newest self-publishing platform for writers? OnlyFans.

The Internet has opened up new modes of self-publishing for writers: subscription services like Substack and Patreon, online releases on platforms like Gumroad, and even NFTs. Now, we’re seeing the debut (to my knowledge) of a new self-publishing model: writer Aurora Mattia has published her... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-30 16:50:24 UTC ]
More news stories like this | News stories tagged with: #subscription services #self-publishing platform


Society of Young Publishers mentorship scheme returns

The Society of Young Publishers has opened submissions for its mentorship programme for the second year running, inviting aspiring publishers living in the UK or Ireland to apply. Continue reading at The Bookseller

[ The Bookseller | 2021-07-09 11:10:18 UTC ]
More news stories like this | News stories tagged with: #young publishers #opened submissions #year running


Hearst Sells Marie Claire to a British Publisher

Marie Claire U.S. had been part of Hearst since 1994 in a joint venture with French company Marie Claire Album. Continue reading at The New York Times

[ The New York Times | 2021-05-11 17:35:20 UTC ]
More news stories like this | News stories tagged with: #british publisher #joint venture #hearst #marie claire


Bloomsbury Continuum to publish Bryant's 'modern-day Letter from America’

Bloomsbury Continuum has acquired When America Stopped Being Great by BBC New York correspondent Nick Bryant. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:55:05 UTC ]
More news stories like this | News stories tagged with: #bloomsbury continuum #bloomsbury


Publishers are not obliged to give bigots like Jordan Peterson a platform | Nathan Robinson

Nobody has a human right to a lucrative book contract without regard for whether their opinions are sound or valuableJordan Peterson, the Canadian psychology professor and lobster-loving life coach who came to public attention after refusing to use the preferred pronouns of transgender people,... Continue reading at The Guardian

[ The Guardian | 2020-12-02 13:56:38 UTC ]
More news stories like this | News stories tagged with: #book coming #transgender people #ban books #publisher announced #penguin random house