Hearst's New Content Platform Is Part News Feed, Part Art Installation

As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated content from the company's 360-plus brands and partners on more than 100 feet of LED screens in the windows of Hearst Tower in Manhattan. "Ten years ago, Hearst Tower made history as the city's first occupied green skyscraper. As we approach this anniversary, we are proud to be the first to build an LED 'sculpture' merging news, information and entertainment," said Hearst President and CEO Steven R. Swartz. Created with the help of digital agency Code + Theory, HearstLive is part content platform, part digital canvas. Every day, a team of dedicated editors will select a mix of content from Hearst-owned and affiliated brands, including fashion and lifestyle features (think Fashion Week highlights from Harper's Bazaar or a celebrity interview from Cosmopolitan), magazine cover reveals, live news from local Hearst TV stations and newspapers, social media feeds (which will be collected in a dedicated feature called BrandCentral) and videos from outlets like A+E Networks, ESPN, Vice and BuzzFeed (all of which count Hearst as an investor). Content will typically be refreshed each morning, afternoon and evening for a total of around 100 different stories per week. Editors will also... Continue reading at 'AdWeek'

[ AdWeek | 2016-09-21 00:00:00 UTC ]
News tagged with: #breaking news #major investment #single location #ll pay #online platforms

Other Publishing stories related to: 'Hearst's New Content Platform Is Part News Feed, Part Art Installation'


Journalist emails targeted in hack on WSJ other News Corp media outlets

The Wall Street Journal, the New York Post, and other outlets were affected by an attack that News Corp’s cyber consultants say is linked to China. Cyber thieves accessed emails and other documents of News Corp employees, including journalists, in a hack that affected The Wall Street Journal,... Continue reading at Fast Company

[ Fast Company | 2022-02-04 12:56:21 UTC ]
More news stories like this | News stories tagged with: #york post #including journalists #news corp


HCCP, Urban Ministries Launch a Platform for Black Voices

Urban Ministries, Inc. and HarperCollins Christian Publishing are extending their publishing and distribution partnership into a subscription-based digital platform, UrbanFaithStudy.com, which features sermons and other content by prominent Black pastors and authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #black voices #distribution partnership #harpercollins


'Maus' ban makes Art Spiegelman's Holocaust graphic novel an Amazon bestseller

Sales of Art Spiegelman's 'Maus,' the Pulitzer Prize-winning graphic novel on the Holocaust, have risen after a Tennessee school board banned it this month. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-31 18:49:42 UTC ]
More news stories like this | News stories tagged with: #amazon bestseller #art spiegelman #graphic novel


Art Spiegelman calls Tennessee schools' ban on 'Maus' 'myopic' and 'absurd'

Pulitzer Prize winner Art Spiegelman has denounced the 'absurd' removal of his graphic novel 'Maus,' about the Holocaust, from school libraries. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-28 20:33:57 UTC ]
More news stories like this | News stories tagged with: #school libraries #graphic novel #pulitzer prize


Arts Council England launches Green Libraries programme

Arts Council England (ACE) has partnered with groups across the country to launch the Green Libraries programme to help libraries address their environmental impact. Continue reading at The Bookseller

[ The Bookseller | 2022-01-27 00:42:39 UTC ]
More news stories like this | News stories tagged with: #environmental impact #libraries


Kate Clanchy ‘parts company’ with publisher after discrimination row

Author whose Orwell prize-winning Some Kids I Taught and What They Taught Me sparked online controversy last summer will no longer be published by Pan Macmillan Kate Clanchy and her publisher Pan Macmillan will no longer be working together, and distribution of all of her titles is to cease,... Continue reading at The Guardian

[ The Guardian | 2022-01-20 12:43:07 UTC ]
More news stories like this | News stories tagged with: #widespread criticism #racial tropes #ableist descriptions #autistic students #pan macmillan


Pan Macmillan ceases distribution of Clanchy's books as pair part company

Pan Macmillan and author Kate Clanchy have parted company “by mutual consent”, with the publisher reverting the rights and ceasing distribution of all her work following criticism of Some Kids I Taught and What They Taught Me. Continue reading at The Bookseller

[ The Bookseller | 2022-01-20 09:10:15 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #macmillan


How to make it rich as a bad art friend

Andrew Lipstein's "Last Resort" captures our tenuous ownership of life experiences and the vampiric practice of fiction writing. Continue reading at The Washington Post

[ The Washington Post | 2022-01-18 13:57:08 UTC ]
More news stories like this | News stories tagged with: #andrew lipstein #fiction writing


News Publisher Grid Aims to Differentiate Itself Through Its Interconnected Approach

Digital news publisher Grid debuted Wednesday with a series of stories, such as its intersectional report on the misinformation surrounding Covid vaccines and pregnancy, that reflect the multidisciplinary approach that it hopes to make its signature. Its launch comes amidst an explosion of new... Continue reading at AdWeek

[ AdWeek | 2022-01-13 15:27:57 UTC ]
More news stories like this | News stories tagged with: #media companies #news publisher


December Religion Bestsellers: Fox News Hosts Takeover; Mitch Albom Tops in Fiction

Two books by Fox News personalities—one by Rachel Campos-Duffy and Sean Duffy and another by Shannon Bream—cracked the top five on our Religion Nonfiction Bestsellers list for December. Mitch Albom tops in Religion FIction with his latest novel, ‘The Stranger in the Lifeboat.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #religion fiction


Storytel revenues up 20% in 2021 as company eyes more exclusive content

Swedish audio streaming company Storytel’s revenues for the last quarter of 2021 were up 20% on the previous year, in line with its forecast. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 18:19:04 UTC ]
More news stories like this | News stories tagged with: #exclusive content


Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month

Nielsen is getting an early jump on Nielsen One, its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. While the metric isn't set to roll out until next December, Nielsen will be debuting the first version of the... Continue reading at AdWeek

[ AdWeek | 2021-12-21 12:30:00 UTC ]
More news stories like this | News stories tagged with: #cross-platform tool #enable publishers #single metric #digital platforms #nielsen


Alden sues Lee after news publisher rejects its takeover bid

Alden Global Capital hedge fund, owner of the Chicago Tribune, stepped up its attempts to buy Lee Enterprises this week, filing a lawsuit that accuses its board of denying shareholders of the newspaper publisher a voice in the matter. Continue reading at Baltimore Sun

[ Baltimore Sun | 2021-12-16 17:02:32 UTC ]
More news stories like this | News stories tagged with: #takeover bid #chicago tribune #news publisher


Alden sues Lee after news publisher rejects its takeover bid

Nearly a week after Lee Enterprises rejected Alden Global Capital’s attempt to buy the newspaper publisher, the hedge fund responded Wednesday with a lawsuit accusing Lee’s board of improperly denying shareholders the chance to have a say on the offer Continue reading at ABC News

[ ABC News | 2021-12-15 23:34:05 UTC ]
More news stories like this | News stories tagged with: #takeover bid #news publisher


Buffalo News publisher rejects Alden Global Capital's takeover bid.

The board of Lee Enterprises voted 8-0 against an unsolicited offer by the hedge fund that valued the newspaper chain at $141 million. Continue reading at The New York Times

[ The New York Times | 2021-12-09 20:44:02 UTC ]
More news stories like this | News stories tagged with: #takeover bid #hedge fund #newspaper chain #$141 million #news publisher


Mullins joins Yale's Little Histories series with art edition

Yale University Press is gearing up to publish A Little History of Art by Charlotte Mullins, an "exciting" addition to the press' Little Histories series. Continue reading at The Bookseller

[ The Bookseller | 2021-11-25 07:18:20 UTC ]
More news stories like this |


New York’s Midcentury Art Scene Springs to Life in ‘The Loft Generation’

Edith Schloss’s memoir recounts an era of great creative vitality and the time she spent with Willem and Elaine de Kooning, Merce Cunningham, Leo Castelli and others. Continue reading at The New York Times

[ The New York Times | 2021-11-21 10:00:00 UTC ]
More news stories like this | News stories tagged with: #memoir recounts #merce cunningham #memoir


News Of Donald Trump's MAGA Picture Book Gets Shredded On Twitter

“Our Journey Together" promises to capture “the greatness" of the Trump White House, but critics aren't convinced. Continue reading at HuffPost

[ HuffPost | 2021-11-20 12:07:31 UTC ]
More news stories like this | News stories tagged with: #picture book


THE BOY, THE MOLE, THE FOX AND THE HORSE is an International Phenomenon. It’s Partly Because of People like Me.

One reader reflects on why a picture book with messages about love, perseverance, and imperfection has connected with so many readers in the last two years. Continue reading at Book Riot

[ Book Riot | 2021-11-18 11:37:00 UTC ]
More news stories like this | News stories tagged with: #picture book


John Edgar Wideman’s Art of Storytelling

“Look for Me and I’ll Be Gone,” his latest collection, erodes the boundaries between fiction, memoir and essay. Continue reading at The New York Times

[ The New York Times | 2021-11-16 19:53:17 UTC ]
More news stories like this | News stories tagged with: #latest collection #memoir