Hearst Magazines announced new roles for three executives within its corporate sales and marketing structure, the first stages of a succession plan following last month's departure of Michael Clinton, who retired and transitioned to an advisory role after spending the last nine years as Hearst Magazines' president of marketing and publishing director. [caption id="attachment_167601" align="alignright" width="150"] Jeffrey Hamill[/caption] Jeffrey Hamill, a 36-year company veteran who has served since 2012 as EVP of sales and marketing for Hearst Integrated Media, has been given the new title of EVP and chief media officer, responsible for corporate contract negotiations, pricing strategy and agency partnerships, per a press release. Todd Haskell, formerly SVP and chief revenue officer for Hearst Magazines, will now transition to SVP and chief marketing officer within the division, responsible for both corporate marketing as well as the marketing teams across Hearst Magazines' portfolio of media brands. Finally, Tom Kirwan has been promoted to VP and chief revenue officer of Hearst Media Solutions, a newly integrated, client-facing division meant to provide advertising solutions across multiple brands and platforms. Kirwan had previously served as VP of national sales and key accounts. “This new approach simplifies the process for advertisers and agencies, providing innovative solutions, first-to-market ad products and a seamless ad buying experience across all of our... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-15 20:06:35 UTC ]
Hearst Magazines salutes healthcare heroes... After securing "unprecedented access" for photographer Benedict Evans and his one-person crew, Marion Clemence Grand, to frontline healthcare workers at New York-Presbyterian Hospital on April 9th and 10th, Hearst Magazines kicked off a major print... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-05 17:51:11 UTC ]
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Generally speaking, surges in online traffic during the pandemic have not translated to commensurate revenue growth for consumer-facing publishers, of whom an overwhelming majority anticipate a decline in digital advertising this year as marketers are forced to cancel, adjust or delay... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-04 19:08:35 UTC ]
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Innovation means a lot of different things to a lot of different people in a lot of different industries. In publishing, the word has typically been tethered to data-driven digital products, rather than ideas and ideators. But at Cosmopolitan, innovation is taking on a more complex meaning that... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-16 16:15:52 UTC ]
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The magazine group has been publishing more positive, feel-good content based on audience research. The post ‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-16 04:00:00 UTC ]
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Delish’s “#CookingTogether” live series has been particularly successful, not only in achieving monetization, but also in building a new video franchise for the brand. The post Hearst pivots to Instagram Live while audiences are cooped up at home appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-15 04:00:00 UTC ]
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Some publishers already reeling from lost revenue as a result of the COVID-19 pandemic are about to take another hit. Amazon says it will soon drastically reduce the commission rates of its affiliate marketing program—the cut of sales it rewards to participating websites that drive customers to... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-15 01:15:20 UTC ]
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Like every publisher, Hearst Magazines has had to adapt to creating content in an all-remote world, from putting out magazines Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-13 16:58:44 UTC ]
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Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where... Continue reading at Digiday
[ Digiday | 2020-04-13 04:00:00 UTC ]
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Last week, Elahe Izadi and Sarah Ellison wrote, for the Washington Post, on the difficulties reporters face getting access to, and information from, hospitals. “The coronavirus pandemic has been likened to a war,” they observed. “But journalists are largely absent from the harrowing,... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-04-10 12:10:56 UTC ]
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Bucking the newspaper industry trend, Hearst Corporation has told its newsrooms there will be no layoffs, no furloughs and no Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-09 14:52:48 UTC ]
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In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive
[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
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[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-08 13:33:01 UTC ]
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Paul Taylor, senior vice president of Hearst and president, chief executive officer and group head of Fitch Group, has been Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-07 21:14:35 UTC ]
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For most publishers, the newsstand business has become ancillary. But prior to The Great Recession, America’s top 500 magazines delivered nearly 350 million copies to newsstands across the country. Times have changed, to say the least. That number now is a small fraction of what it once was,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-07 15:37:04 UTC ]
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Both Hachette UK and Bonnier Books UK have revealed they are furloughing roughly 10% of their overall workforces. Continue reading at The Bookseller
[ The Bookseller | 2020-04-07 07:24:49 UTC ]
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In the early winter of 1934, an intrepid young woman walked into the London headquarters of the Hearst Newspaper Group faced with two choices—return to Australia or get a job. She chose the latter and responded to an ad in the newspaper looking for freelance journalists. Having traveled much of... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-06 08:47:17 UTC ]
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Bonnier Books UK's Hot Key imprint is to publish How It All Blew Up, Arvin Ahmadi's third YA novel. Continue reading at The Bookseller
[ The Bookseller | 2020-04-05 23:22:32 UTC ]
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Fresh off a print and digital redesign, The New Republic formally announced a handful of new editors and writers who have joined the team in recent months. Now on the staff as deputy editors are Katie McDonough, the former senior editor at Jezebel who joined the magazine in December, and Jason... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-26 18:39:34 UTC ]
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On Monday, Hearst UK CEO James Wildman would typically address the 1,000-person strong company from the stage at the Odeon Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-23 18:30:59 UTC ]
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