Hearst Creates Two Book Imprints

Hearst Magazines has announced the launch of two new illustrated lifestyle book imprints, Hearst Home and Hearst Kids, which are designed to take advantage of the media company’s portfolio of brands. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-09-26 04:00:00 UTC ]

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People on the Move | 10.23.14

Jennifer Hitzges has been named fashion director at Redbook. She was previously a celebrity stylist. Also, Petra Kobayashi has been named art director. She previously held the same role at SELF. Maura Fritz has been named editorial recruiter at Hearst Magazines. She was previously with... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
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Hey Brands, Here Are the Do's and Don't's of Working With BuzzFeed

If there's ever a case for the viral success of native video content, it's the partnership between Buzzfeed and Purina. The millennial-targeted publisher and the pet brand have worked together on several popular campaigns, including the Sad Cat Diary (17.4 million views), A Cat's Guide To... Continue reading at AdWeek

[ AdWeek | 2014-10-08 00:00:00 UTC ]
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Company magazine forsakes print to go digital-only

Company magazine is to cease print publication. Its owner, Hearst Magazines, is to turn it into a digital-only publication from October 2014.The final print issue of the monthly magazine, which was launched in 1978, will go on sale on 5 September. Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-13 00:00:00 UTC ]
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You’d have to be crazy to start a media company, right?

Media startup founders apparently didn't get that memo that now's a pretty bad time to be in the publishing business. So, are they crazy? The post You’d have to be crazy to start a media company, right? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-20 00:00:00 UTC ]
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Hearst Says It's 'Mindful' of Ads That Run in New Dr. Oz Magazine

Last August, when the media praised celebrity doctor Mehmet Oz for helping to save a British tourist who'd been hit by a cab, Hearst Magazines' multi-million dollar bet on a Dr. Oz magazine seemed like money in the bank.All of that hero talk seemed to be forgotten this week, however, as a Senate... Continue reading at Advertising Age

[ Advertising Age | 2014-06-20 00:00:00 UTC ]
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2014 TV Upfront and Digital NewFront Calendar

TV networks are gearing up for their flashy presentations, which represnt the kick-off to negotiations with advertisers over fall prime-time programming.As has been the case over the past several years, plenty of other digital media companies and publishers are also vyying for marketers' TV... Continue reading at Advertising Age

[ Advertising Age | 2014-02-19 00:00:00 UTC ]
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Possible postage hike looms for papers, mags

The financial woes of the U.S. Postal Service could soon rub off on the magazine, newspaper and direct mail industries, depending on the outcome of a meeting of the USPS board of governors in Washington on Thursday. Though the announced topics include "financial matters" and "pricing,"... Continue reading at Crains New York

[ Crains New York | 2013-09-05 00:00:00 UTC ]
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Paula Deen Comic Book to Be Released

The media company that brought you comic books starring Martha Stewart and Hillary Clinton have announced they will release a comic book about embattled chef Paula Deen, after being urged by Deen fans.     Continue reading at ABC News

[ ABC News | 2013-07-12 00:00:00 UTC ]
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Rethinking Newsstand Sales: Magazines, Money and Mobile Blinders

By Samir "Mr. Magazine" Husni David Carey, president of Hearst Magazines, believes that people crave "spontaneous combustion" from their media purchases. "We live in this on-demand world," Carey elaborates.... Continue reading at Publishing Executive

[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
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Hearst Is the Latest Publisher to Jump On Native Ad Trend

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Hearst Magazines appoints president of digital media

Hearst Magazines has created the position of president of digital media and appointed Troy Young from Say Media to the role. Continue reading at Media Week

[ Media Week | 2013-05-09 00:00:00 UTC ]
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Forget Digital-First, How About Technology-First?

Cygnus Business Media CEO John French, who was brought on three years ago just as the b-to-b media company came out of bankruptcy protection, has spent that time making some dramatic moves in an effort to turn the company around. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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Tribune Co. hires investment bankers to explore sale of newspaper unit

Tribune Co. has hired investment bankers to advise the media company on the sale of its newspaper publishing unit, according to a source familiar with the matter. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-02-27 00:00:00 UTC ]
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Time Warner Considering Spinning Off Part Of Its Publishing Arm: Report

According to Fortune, the media giant is meeting with a reps from Meredith--but nothing's been confirmed. Could Time Warner be following in the steps of News Corp. and considering spinning off its publishing division? According to a report by Fortune (a Time Inc. publication), the media... Continue reading at Fast Company

[ Fast Company | 2013-02-14 00:00:00 UTC ]
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Time Inc. names Nelson editor in chief

Time Inc. has named Martha Nelson as editor-in-chief of the media company. The company said Tuesday that Ms. Nelson is the first woman in the company's 90-year history to hold the role. She has worked for Time Inc. for 20 years and has been editorial director since 2010. She will assume the top... Continue reading at Crains New York

[ Crains New York | 2012-12-19 00:00:00 UTC ]
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Hearst Pulls Content From Multiple Titles for Holiday eBook

Hearst Magazines has announced the release of a new ebook aimed at the holiday chef. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-23 00:00:00 UTC ]
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Hearst appoints Discovery Network's Turnbull as replacement for Macleod Smith

Hearst Magazines has appointed Amanda Turnbull as group publishing director of Esquire and Harper's Bazaar, replacing Tess Macleod Smith who left last year to join Net-a-Porter. Continue reading at Media Week

[ Media Week | 2012-10-16 00:00:00 UTC ]
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Reader's Digest increases frequency

Reader's Digest is making an unusual move for the magazine industry today: Next year it will increase its annual frequency from 10 to 12 issues. The move undoes a frequency reduction that took effect in 2010 as part of a broader "transformation into an innovative multimedia brand" that also... Continue reading at Crains New York

[ Crains New York | 2012-09-15 00:00:00 UTC ]
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Are Tablet-Only Publications Dead?

Is there a future for tablet-only publications? The last few weeks have cast an ominous shadow over this niche industry following substantial staff cuts at News Corp.'s The Daily and a decision by the Huffington Post to give up on charging for its iPad magazine after just five issues. While... Continue reading at AdWeek

[ AdWeek | 2012-08-09 00:00:00 UTC ]
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MPA Maps Out Voluntary Metric Guidelines for Tablet Editions

MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included... Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
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