HBO Max exec admits to the app’s early flaws

Viewers have long complained about the early HBO Max app’s tendency to crash, and its lack of discoverability features. There have been a number of overhauls and fixes since then. Now we know why. Turns out that HBO Max launched its apps before they were ready in order to keep up with its competitors. The app was “never intended to go global” or to suit the needs of a direct-to-consumer market, according to an interview that Sarah Lyons, HBO Max’s head of product experience, gave Protocol. The network wanted to build an audience first, and then fix the app’s flaws as the service scaled up.While Lyons admits that the early days of HBO Max were rocky, she thinks the company made the right decision. We’ve been changing out the engine of the plane while we’re flying the plane,” she said. “I do think it was the right decision to try to balance both,” said Lyons.HBO Max first released its app in May 2020, to join an already saturated streaming ecosystem that included Netflix, Hulu, Disney+, Apple TV+ and others. At the time, both HBO Go (the network’s on-demand app for cable subscribers) and HBO Now (the standalone app for cord-cutters) were still available, a fact that confused many subscribers. The network has since retired both apps.Viewers have flocked to Reddit since the app’s initial launch with complaints that spanned platforms and devices. “We’ve been trying to watch the Harry Potter movies and literally every 15 min or so we get an ERROR message and have to force close... Continue reading at 'Engadget'

[ Engadget | 2022-04-14 23:32:58 UTC ]
News tagged with: #apple tv+ #streaming platforms #home page #biggest change #harry potter

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Print Sales Dropped 10.5% in Early October

Unit sales of print books fell 10.5% in the week ended Oct. 15, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-21 04:00:00 UTC ]
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UK Execs: When Business is Booming and So Are the Costs

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[ Publishing Perspectives | 2022-10-20 12:25:15 UTC ]
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Print Sales Dropped 8% in Early October

Unit sales of print books fell 8% in the week ended Oct. 8, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-14 04:00:00 UTC ]
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Early Cormac McCarthy Interviews Rediscovered

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[ The New York Times | 2022-09-30 13:09:07 UTC ]
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Book World began on Watergate’s heels: A look back at the early days

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[ The Washington Post | 2022-09-22 15:00:54 UTC ]
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DOJ v. PRH: Judge Tosses PRH Exec Testimony

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[ Publishers Weekly | 2022-08-16 04:00:00 UTC ]
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Print Sales Dipped in Early August

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[ Publishers Weekly | 2022-08-12 04:00:00 UTC ]
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Fable Book Club App Review

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[ Book Riot | 2022-07-20 10:36:00 UTC ]
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Print Sales Fell 8.8% in Early July

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[ Publishers Weekly | 2022-07-15 04:00:00 UTC ]
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The Apple TV 4K drops to $150, plus the best early Prime Day deals you can get

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[ Engadget | 2022-07-08 15:45:42 UTC ]
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Best Prime Day tablet deals 2022: Early deals on Kindle Fire and more

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[ PC World | 2022-06-30 13:56:04 UTC ]
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How Costumes and Conventions Brought Sci-Fi Fans Together in the Early 20th Century

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[ Literrary Hub | 2022-06-29 08:57:17 UTC ]
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Cannes TV measurement takeaways from top execs—banning the word 'alternatives' and more

Measurement was a hot topic of conversation on the Croisette this week amid mounting uncertainty around Nielsen data. Continue reading at Advertising Age

[ Advertising Age | 2022-06-24 14:08:24 UTC ]
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Rights Roundup: It Is Still Good To Be Max Seeck

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[ Publishing Perspectives | 2022-06-17 21:18:39 UTC ]
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Print Sales Fell 5% in Early June

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[ Publishers Weekly | 2022-06-17 04:00:00 UTC ]
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'Chaos' at Toronto's Pearson airport could continue until end of August, ex-Air Canada exec says

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[ CBC | 2022-06-08 17:55:58 UTC ]
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Amazon no longer offers in-app Kindle and Music purchases on Android

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[ Engadget | 2022-05-31 16:17:08 UTC ]
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Springer Nature Opens Open-Access Book Deal with Max Planck Society

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[ Publishing Perspectives | 2022-05-13 00:44:39 UTC ]
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