Viewers have long complained about the early HBO Max app’s tendency to crash, and its lack of discoverability features. There have been a number of overhauls and fixes since then. Now we know why. Turns out that HBO Max launched its apps before they were ready in order to keep up with its competitors. The app was “never intended to go global” or to suit the needs of a direct-to-consumer market, according to an interview that Sarah Lyons, HBO Max’s head of product experience, gave Protocol. The network wanted to build an audience first, and then fix the app’s flaws as the service scaled up.While Lyons admits that the early days of HBO Max were rocky, she thinks the company made the right decision. We’ve been changing out the engine of the plane while we’re flying the plane,” she said. “I do think it was the right decision to try to balance both,” said Lyons.HBO Max first released its app in May 2020, to join an already saturated streaming ecosystem that included Netflix, Hulu, Disney+, Apple TV+ and others. At the time, both HBO Go (the network’s on-demand app for cable subscribers) and HBO Now (the standalone app for cord-cutters) were still available, a fact that confused many subscribers. The network has since retired both apps.Viewers have flocked to Reddit since the app’s initial launch with complaints that spanned platforms and devices. “We’ve been trying to watch the Harry Potter movies and literally every 15 min or so we get an ERROR message and have to force close... Continue reading at 'Engadget'
[ Engadget | 2022-04-14 23:32:58 UTC ]
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Inkworthy debuts with more than 450 publishers on board. The post The Magazine Channel Launches Reading App appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-16 00:00:00 UTC ]
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Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age
[ Advertising Age | 2016-03-16 00:00:00 UTC ]
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Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World
[ PC World | 2016-03-14 00:00:00 UTC ]
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Pan Macmillan has acquired a debut psychological thriller The Girlfriend by BBC drama development executive Michelle Frances. Continue reading at The Bookseller
[ The Bookseller | 2016-03-05 00:00:00 UTC ]
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BARCELONA, Spain—Adobe is trying to make it easier for companies to quickly make mobile apps with visually appealing content by combining and expanding two existing services. The San Jose, California-based company's new Adobe Experience Manager Mobile merges Adobe's existing Mobile Digital... Continue reading at AdWeek
[ AdWeek | 2016-02-22 00:00:00 UTC ]
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When the earth shakes in California, the first place you are likely to hear about it is on social media. "Earthquake!" "Did you feel that?" "How big?" are common messages on Twitter and Facebook as Californians try to share information on their mobile phones in real time. Now, UC Berkeley... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]
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Your next cruise down the highway may be more enjoyable if you have Amazon’s Audible app and Android Auto.The audiobook app now works with Google’s car interface so you can more easily fire up a book and use the Android Auto interface to control playback. The update allows you to fine tune... Continue reading at PC World
[ PC World | 2016-02-10 00:00:00 UTC ]
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Snapchat is getting closer to forking over the data that advertisers want, and the stats will be coming in the form of mobile app-install ads. Today, a short video ad promoting SGN's mobile game Cookie Jam is running within iHeartRadio's Discover channel—the app's hub of daily content from... Continue reading at AdWeek
[ AdWeek | 2016-02-04 00:00:00 UTC ]
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The five magazine media company executives who graced the stage at the Grand Hyatt in Midtown Tuesday night all had specific (well, somewhat specific) ideas for how to grow their companies and take advantage of industry-wise disruptions, but only one called for an across-the-board increase in... Continue reading at Advertising Age
[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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Developers and authors explain how they are experimenting with technology to publish ‘unprintable’ books – including a love story told through Google street view and a prison break with swappable recipesPublisher Anna Gerber isn’t trying to kill off the printed book – she’d just like you to... Continue reading at The Guardian
[ The Guardian | 2016-02-03 00:00:00 UTC ]
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What will independent booksellers be handselling this season? We spoke with 12 booksellers throughout North America who are looking forward to pushing everything from buzzed-about debuts and under-the-radar experimental novels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-29 00:00:00 UTC ]
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Launched last year, the Crave app for romance ebooks is experimenting with a new form of reading, one that serves text and multimedia content in short, addictive bursts. The post A New Romance Book App “Crave” Promises to Save the Novel appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-22 00:00:00 UTC ]
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Pavilion Books and app developers Touchpress are to release a new animal-inspired colouring app from author Millie Marotta. Continue reading at The Bookseller
[ The Bookseller | 2016-01-15 00:00:00 UTC ]
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Macmillan is publishing the final two books in Jeffrey Archer’s bestselling Clifton Chronicles series in the same year due to "reader demand". Continue reading at The Bookseller
[ The Bookseller | 2016-01-14 00:00:00 UTC ]
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Open Road has implemented a new organizational structure that it said will help it become a broader digital content company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
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Stephen Lotinga will succeed Richard Mollet as chief executive of the U.K.-based advocacy group for publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-05 00:00:00 UTC ]
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Orion is releasing a serialised novella by "Downton Abbey" creator and writer Julian Fellowes as part of a “groundbreaking” new app and storytelling experience. Continue reading at The Bookseller
[ The Bookseller | 2016-01-04 00:00:00 UTC ]
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Stephen Fry will voice two classic detective stories exclusively for Audible. Fry, who voiced all seven of J.K. Rowling’s Harry Potter books, will voice The Coin of Dionysius and The Game Played in the Dark by Ernest Bramah, which features the blind detective Max Carrados who was first... Continue reading at The Bookseller
[ The Bookseller | 2015-12-17 00:00:00 UTC ]
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Tavani will join Putnam on February 8, after 15 years with Ballantine Bantam Dell. At BBD he worked with such authors as Justin Cronin and Steve Berry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-16 00:00:00 UTC ]
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Carl L. Jolley, a longtime Penguin Group (USA) distribution executive who retired in 2009 as v-p, corporate director, distribution, passed away on Monday, December 14, at his home in Pennsylvania. He was 70. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-16 00:00:00 UTC ]
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