Millennial women who grew up reading JK Rowling’s wizard series are driving sales in other genres as they reach their 20s and 30s, according to recent researchThe women switched on to books by Harry Potter are shaping the literary world, according to new research, boosting the market in thrillers, adult colouring books and clean eating.Statistics from Nielsen Book show that fiction sales were up 5.2% last year, with crime and thriller novels accounting for 29% of the market, the second-largest genre behind general and literary fiction, which was worth 41%. The crime sector is estimated to have increased last year to a record volume of over 25m copies sold – including ebooks – with psychological thrillers such as The Girl on the Train, called “grip lit” by the book sales monitor, helping drive the growth. Related: How Harry Potter changed my life Related: Sign up to our Bookmarks newsletter Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2016-03-17 00:00:00 UTC ]
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Rich Battista's rise at Time Inc. continues. Fifteen months after joining the company, CEO Joe Ripp has named him evp of Time Inc. and president of brands, overseeing all of the company's storied titles. Battista joined Time in April 2015 as president of People and Entertainment... Continue reading at AdWeek
[ AdWeek | 2016-07-13 00:00:00 UTC ]
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Thanks to the recent popularity of BuzzFeed's Tasty and other food-focused publishers, recipe videos have taken over Facebook news feeds. But that doesn't mean the meals advertised are actually easy enough to make. So, Wendy's and agency VML created a minute-long spot targeting Facebook users... Continue reading at AdWeek
[ AdWeek | 2016-07-07 00:00:00 UTC ]
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For Independent Booksellers' Week Faber c.e.o. Stephen Page on how "bookselling in its oldness is part of the new". Continue reading at The Bookseller
[ The Bookseller | 2016-06-21 00:00:00 UTC ]
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A recent campaign success story for Feeding America could shed light on how consumers are using devices and which publishers are actually driving traffic. Working with the Ad Council and Facebook's Atlas measurement platform, the Chicago-based nonprofit launched an eight-week digital campaign... Continue reading at AdWeek
[ AdWeek | 2016-06-20 00:00:00 UTC ]
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Bare Lit, a UK literature festival devoted to BAME writers, is bringing out an anthology to allow "writers of colour to shine on their own terms". Continue reading at The Bookseller
[ The Bookseller | 2016-06-08 00:00:00 UTC ]
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Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big... Continue reading at Digiday
[ Digiday | 2016-06-04 00:00:00 UTC ]
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“Making a Profit by Making a Difference” was the theme of this year’s Book Industry Study Group (BISG) conference, held in New York. Continue reading at The Bookseller
[ The Bookseller | 2016-06-04 00:00:00 UTC ]
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DK has re-launched its children’s reading scheme with a new programme built for children aged three-11, which will see 10 new titles released this year. Continue reading at The Bookseller
[ The Bookseller | 2016-06-03 00:00:00 UTC ]
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Publisher to boost American presence and ‘devolve’ power from London baseThe Independent is to ramp up its presence in the US as it becomes the latest news publisher to look across the Atlantic to drive revenue and readership. After the publisher imposed brutal staff cuts following the closure... Continue reading at The Guardian
[ The Guardian | 2016-06-03 00:00:00 UTC ]
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The Libraries Taskforce needs to get its act together and produce a plan to re-invigorate the library network, says Desmond Clarke. Continue reading at The Bookseller
[ The Bookseller | 2016-06-03 00:00:00 UTC ]
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Retailers are plotting a range of spellbinding evenings across the UK ahead of the release of JK Rowling’s "eighth Harry Potter book”, the play script for Harry Potter and the Cursed Child (Little, Brown). Continue reading at The Bookseller
[ The Bookseller | 2016-06-02 00:00:00 UTC ]
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With sales of digital audiobooks soaring, publishers are racing to produce more titles and find innovative new marketing methods. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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Award-winning actress Dame Helen Mirren is to narrate Beatrix Potter's century-old "lost" story, The Tale of Kitty-in-Boots (Frederick Warne & Co, Penguin Random House Children’s). Continue reading at The Bookseller
[ The Bookseller | 2016-05-26 00:00:00 UTC ]
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Readership insights and annual award winners from the CRMA's annual conference in Denver. The post Print Ad Influence Remains Strong Among Regional Magazine Readers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-24 00:00:00 UTC ]
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Corsair, an imprint of Little, Brown, has acquired a non-fiction literary ornithology by Alex Preston, with illustrations by Neil Gower. Continue reading at The Bookseller
[ The Bookseller | 2016-05-21 00:00:00 UTC ]
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Folio:'s Top Women in Media to take center stage June 9th. The post Celebrating the Accomplishments of Female Magazine-Media Pros appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
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The publisher has just released a branded cookbook from Plated, the meal-kit company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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Publishers and attendees were pleased with the venue and the programming for BookCon 2016. While attendees were disappointed that the show was for only one day this year, publishers expressed relief. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-15 00:00:00 UTC ]
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We know that Marissa Meyer and Leigh Bardugo’s YA novels usually get pigeonholed as fantasy, but that catch-all doesn’t really convey the essence of the fictional worlds they’ve created and filled with males and females who are equally swashbuckling as heroic characters. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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If there’s one characteristic that fans of Sarah Maas’s Throne of Glass series, Victoria Aveyard’s Red Queen series, and Laini Taylor’s Daughter of Smoke & Bone series share, it’s this: they can’t read each installment fast enough. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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