Hachette Filipacchi is expanding its Elle brand onto the mobile platform with the launch of a magazine iPhone app. Continue reading at 'Media Week'
[ Media Week | 2011-07-12 00:00:00 UTC ]
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#hachette filipacchi
#elle brand
#mobile platform
Little, Brown says it has designed a unified international marketing campaign for J K Rowling... Continue reading at The Bookseller
[ The Bookseller | 2012-08-13 00:00:00 UTC ]
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#rowling launch
#trade gears
Transworld Ireland has launched a new imprint, Doubleday Ireland, aiming to "discover... Continue reading at The Bookseller
[ The Bookseller | 2012-08-13 00:00:00 UTC ]
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#transworld ireland
#doubleday ireland
Oxford University Press children’s books is entering the digital picture book market as the... Continue reading at The Bookseller
[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Travel Publisher Insight Guides has digitised its list and created a set of interactive apps to... Continue reading at The Bookseller
[ The Bookseller | 2012-08-02 00:00:00 UTC ]
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#interactive apps
Kobo is due to launch a country-wide roadshow to showcase its ebook offering to independent... Continue reading at The Bookseller
[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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The basketball captain and father introduces a book series meant to encourage kids to pick up books and take control of their surroundings.NBA superstar Amar'e Stoudemire is so passionate about promoting literacy that he has a tattoo on his forearm that says "Read." This week, the 29-year-old... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-07-29 00:00:00 UTC ]
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#encourage kids
#promoting literacy
#book series
Random House US has launched a television division, formed in partnership with fellow Bertelsmann... Continue reading at The Bookseller
[ The Bookseller | 2012-07-26 00:00:00 UTC ]
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#random house
Hachette UK is opening a sales and marketing office in Hong Kong, with Paul Kenny [pictured]... Continue reading at The Bookseller
[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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#hong kong
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#marketing office
Random House has announced plans for the creation of a digital one-stop shop to aid the... Continue reading at The Bookseller
[ The Bookseller | 2012-07-23 00:00:00 UTC ]
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#random house
#announced plans
In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of... Continue reading at Engadget
[ Engadget | 2012-07-23 00:00:00 UTC ]
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#recent scandals
#educational division
#developing products
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The world's most famous playwright was a media theorist, says the co-creator of a new "Tempest" app for iPad, Notre Dame professor Elliott Visconsi. Here he explains how you re-create the bard for the iOS age.Today the lofty Times Literary Supplement--“the leading international forum for... Continue reading at Fast Company
[ Fast Company | 2012-07-20 00:00:00 UTC ]
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#silicon valley
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The Fifty Shades phenomenon has propelled Random House to the top of the publisher charts for the... Continue reading at The Bookseller
[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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#publisher charts
The publishing giant behind the Daily Mail is entering the travel arena with a bookings site. MailTravel.co.uk is described as offering a “robust new sales distribution channel to existing and new suppliers”. A& ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-19 00:00:00 UTC ]
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#publishing giant
#daily mail
Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. Continue reading at Media Week
[ Media Week | 2012-07-19 00:00:00 UTC ]
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Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller
[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Costa has launched a new award for a single, previously unpublished short story, with the winner... Continue reading at The Bookseller
[ The Bookseller | 2012-07-16 00:00:00 UTC ]
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Electrical retailer Dixons has said that it is waiting on Amazon to confirm the release date in... Continue reading at The Bookseller
[ The Bookseller | 2012-07-12 00:00:00 UTC ]
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#release date
Eason is to launch its e-reader later this year, the Irish bookseller has revealed, as it... Continue reading at The Bookseller
[ The Bookseller | 2012-07-10 00:00:00 UTC ]
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#launch e-reader
#irish bookseller
Despite a troubled print advertising market, publishers still believe in the power of glossy paper and ink: They launched 114 magazines in the first half of 2012. That puts the year roughly on par with 2011, when 111 new titles appeared during the same period, according to online database... Continue reading at Crains New York
[ Crains New York | 2012-07-09 00:00:00 UTC ]
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#local advertising
#american media
#advertising side
#ad dollars
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A new app based on Pan Macmillan's The London Encyclopaedia is to be launched this week... Continue reading at The Bookseller
[ The Bookseller | 2012-07-05 00:00:00 UTC ]
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#app based
#pan macmillan