Girl With iPad Head Helps Launch 'Cosmo for Guys' App

Hearst's first iPad-only magazine, CFG: Cosmo for Guys, has just been released. And to promote it, they released this little video of a girl walking through Bryant Park in New York with her head replaced by iPads. It's a pretty nifty setup, with four iPads surrounding her head, all projecting the image of her head. The concept is by Thinkmodo, and the metaphor is clear: The app will help you get inside a girl's head. The thing was actually created by Clockwork Apple, which had to rig up a camera in the woman's purse that sent a live feed to video glasses inside her iPad head, so she wouldn't walk into anything. Written by women for men, with articles like "Would She Cheat?" and "3D Sexual Positions," Cosmo for Guys seems prepared to prey on the same fears of sexual inadequacy and relationship failure that regular Cosmo has made its bread and butter for years. Well done, Cosmo, well done. Continue reading at 'AdWeek'

[ AdWeek | 2011-08-01 00:00:00 UTC ]
News tagged with: #bryant park #clockwork apple #live feed

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Kobo launches new e-reading devices

Kobo has announced a new batch of e-reading devices to launch worldwide. The range includes three... Continue reading at The Bookseller

[ The Bookseller | 2013-08-27 00:00:00 UTC ]
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Galaxy Tab 3 gets rebranded as 'Homeboy' for launch on LG's Korean mobile network

Considering that Korea's warring giants don't get along too well, it's amusing to see LG offering a Samsung-made tablet on LG U+, the latter's domestic cellular network. The "Homeboy" is a re-branded Galaxy Tab 3 that plugs into U+'s services, including TV channels, music, video, ebook and... Continue reading at Engadget

[ Engadget | 2013-08-23 00:00:00 UTC ]
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Facebook Tweaks Third-Party App Login Requests

Facebook on Thursday rolled out changes to the way third-party apps request permissions from users when connecting to Facebook. Now, the app must request separate permission to "read" and use some of your Facebook information, as well as to "write," or publish your app activity back to Facebook.... Continue reading at AllThingsD

[ AllThingsD | 2013-08-22 00:00:00 UTC ]
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Condé Nast launches Amazon subscription service

Condé Nast and Amazon have struck a deal in which the online giant will begin managing print and digital subscriptions for Condé titles, the companies said on Tuesday.The program, called All Access, is meant to simplify the subscription process by sending potential subscribers from the... Continue reading at Crains New York

[ Crains New York | 2013-08-21 00:00:00 UTC ]
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News Corp Launches Global Private Ad Exchange

News Corp today announced plans to launch a global programmatic ad exchange that will let advertisers buy across its more than 50 online and mobile products including WSJ.com, Times.co.uk and NYPost.com. News Corp is far from the first to jump on the automated selling trend; other premium... Continue reading at AdWeek

[ AdWeek | 2013-08-21 00:00:00 UTC ]
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Morning TV Show “Today” Launches a New Book Club

The Today Show's monthly book club gives publishers new hope for Oprah-like success and features interactive elements like Twitter chats. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-20 00:00:00 UTC ]
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Six iPad Magazines That Are Changing The Publishing Business

Remember when the iPad was supposed to save publishing? For all the hype of the tablet revolution and its impact on the industry, most digital magazines are still growing into the form factor. Far too often, tablet mags are simply regurgitated copies of the print edition served up as clunky,... Continue reading at Fast Company

[ Fast Company | 2013-08-20 00:00:00 UTC ]
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Tesco rumored to launch its own tablet, hopes you'll add one to the shopping list

Tesco's grown from supermarket heavyweight to digital content contender thanks to its paid Blinkbox TV / movie and music streaming services, Clubcard TV ad-supported video platform and in-development ebook store. According to The Times, Tesco's about to get into the hardware business, too, with... Continue reading at Engadget

[ Engadget | 2013-08-19 00:00:00 UTC ]
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Tesco 'to launch tablet'

Tesco is reportedly readying the launch of its own tablet in time for Christmas. The Times has... Continue reading at The Bookseller

[ The Bookseller | 2013-08-19 00:00:00 UTC ]
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iPad and iPhone Uses Differ Sharply

Publishers looking to develop their presence on smartphones and tablets need to remember that the two are separate entities. Design and utility needs to be customized for each. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-16 00:00:00 UTC ]
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Printing in Hong Kong 2013: Linking Apps to Durable Products - The Fat Red Couch Story

The collaboration between plush toy manufacturer Animal Magic and California-based interactive media publisher Fat Red Couch, Inc. (FRC) has many in both industries puzzled and intrigued. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
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Daring, determination and 'The Girl You Left Behind'

Jojo Moyes' latest novel, 'The Girl You Left Behind,' is a tale of two unsinkable women generations apart and the painting that connects them.At first glance, Jojo Moyes' third novel, "The Girl You Left Behind," bears a striking resemblance to a popular book for kids: "The Daring Book for Girls"... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-08-16 00:00:00 UTC ]
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Atkinson novel heads to the screen

Entertainment company Lionsgate has acquired film rights to Life After Life by Kate Atkinson.... Continue reading at The Bookseller

[ The Bookseller | 2013-08-16 00:00:00 UTC ]
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App offers Edinburgh bookshop tour

A free app providing a tour of Edinburgh's 53 bookshops has been released onto iTunes. The... Continue reading at The Bookseller

[ The Bookseller | 2013-08-15 00:00:00 UTC ]
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Kindle for Android app updated with library sorting, keeps a watchful eye on remaining read time

Amazon's Android-flavored reading app is offering up a couple more of its own e-reader's features for those with Google-fied devices. Just like folks with Kindles have already encountered, the Kindle for Android app now keeps tabs on time remaining in both chapter and book should pace be of... Continue reading at Engadget

[ Engadget | 2013-08-14 00:00:00 UTC ]
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Time Inc. Launches Documentary Video Unit

Time Inc. invested heavily in video initiatives under Laura Lang, but even as the company prepares to transfer leadership to new CEO Joe Ripp, the medium remains a priority. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-13 00:00:00 UTC ]
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REMODELING Magazine Launches 'Home for Life' Virtual Home Tour

REMODELING magazine announced its launch of “Home for Life 2013,” a virtual tour showing how to remodel a home to be cost-efficient, safe and comfortable for life after retirement. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-13 00:00:00 UTC ]
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Facebook Mobile App Hooks Up With OpenTable

Facebook on Monday announced a new integration with restaurant reservation network OpenTable, which will allow Facebook users to book reservations directly through the Facebook mobile iOS app. The update, which will go live on Monday, will also include TV listing information on TV show pages,... Continue reading at AllThingsD

[ AllThingsD | 2013-08-12 00:00:00 UTC ]
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