Germany’s Springer Nature: Transformative Agreements Can Flip Markets to Open Access

Based on data from eight of them, Springer Nature sees gold-open-access rates in the 90th percentile in some cases. The post Germany’s Springer Nature: Transformative Agreements Can Flip Markets to Open Access appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2020-08-25 14:57:58 UTC ]
News tagged with: #post germany #transformative agreements #open access #90th percentile #springer nature

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Kobo plans marketing push to bolster British sales

E-bookseller Kobo plans to grow device sales in the UK with a strong marketing push towards the... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
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Finally! Pottermore will open in April

After lengthy beta testing, the Harry Potter website Pottermore will be open to the public starting in early April. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early april

Search Engines And Online News Aggregators Could Have To Pay To Use Snippets From Newspapers In Germany

The parties in Germany's ruling coalition have proposed a new protective copyright law for news publishers to ensure they are compensated by "commercial traders" that use pieces of their copyrighted content online, according to an automat ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #news publishers #content online

Exclusive Reseller Agreement Between Newspaper Data Exchange and The Audit Bureau of Circulations

CHESTERFIELD, MO, February 22, 2012 &ndash; Newspaper Data Exchange (NDX), innovators in media data aggregation in the publishing industry, will now have an exclusive license to enroll new affiliate members for the Audit Bureau of Circulations (A ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau #publishing industry #exclusive license

Top Digital Marketing Strategies

For businesses outside of publishing, creating a digital marketing strategy is a rather straightforward endeavor &mdash; use digital media to introduce and marry the supplier of the good or service with a consumer. For publishers, however, devi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-23 00:00:00 UTC ]
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Indian book market in "rapid growth"

The Indian book market grew by 45% in volume and 40% in value over the first half of 2011, with... Continue reading at The Bookseller

[ The Bookseller | 2012-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rapid growth

Self-published authors’ market share surges

As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller

[ The Bookseller | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors #self-published writers

Outsourcing Marketing Functions For In-House Results

Despite a stabilizing economy, many publishers still function with a “lean” staff. In order to accommodate growing digital demands and a wider advertising portfolio with a thinner team, some companies are finding solutions outside their office walls. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-15 00:00:00 UTC ]
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Wimpy Kid wins BMS marketing gong

The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #wimpy kid #cabin fever #jeff kinney

Celsius to Showcase Open Platform Publishing Solution at NENPA 2012 Tradeshow

Falmouth, ME (February 8, 2012) — CelsiusTechnology Group, a leader in open platform, multichannel publishing solutions for the print media industry, today announced its plans for the New England Newspaper & Press Association (NEN ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-08 00:00:00 UTC ]
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Marmion Launches Marketing Firm

Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
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Library inquiry opens as Brent campaigners threaten to sue Vaizey

Public policy consultant Sue Charteris has told the media, culture and sport parliamentary select... Continue reading at The Bookseller

[ The Bookseller | 2012-02-07 00:00:00 UTC ]
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The ToC Perspective: A Call for a Unified E-book Market

Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #membership program #marketing campaign

W H Smith ‘won market share’ at Christmas

W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller

[ The Bookseller | 2012-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas period #market share

Waterstones to open Russian "bookshop"

Waterstones is to open a Russian-language "bookshop" within its flagship London... Continue reading at The Bookseller

[ The Bookseller | 2012-01-25 00:00:00 UTC ]
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Recession fails to bite children's market

Children's publishing emerged relatively unscathed from a recessionary 2011, with 13 of the... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Four Open Questions About iBooks Author

Apple can improve education and empower authors to create ever-better digital books without limiting customers. Continue reading at PC World

[ PC World | 2012-01-21 00:00:00 UTC ]
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Bookseller Awards open for business

The starting gun has been fired in the race to find Britain's best publishers, retailers... Continue reading at The Bookseller

[ The Bookseller | 2012-01-20 00:00:00 UTC ]
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Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books #hybrid market #book-buying behavior