German publisher Gruner + Jahr’s latest ad blocking tactic: Humor

German publishing giant Gruner + Jahr has been experimenting with a range of different methods to reduce ad blocking levels over the last year. The latest to receive attention is its core news title Stern. For this it's gone for a mixed approach of humor and strategically placed ad blocker pop-ups. G+J's ad blocking strategist Oliver Von Wersch, who has also played a major part in the forming of the global ad blocking coalition announced last week, talks through the process. The post German publisher Gruner + Jahr’s latest ad blocking tactic: Humor appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-19 00:00:00 UTC ]
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Publishers double down on events heading into 2024

Several digital publishers are doubling down on the business they still carry some authority over: events. Continue reading at Digiday

[ Digiday | 2023-11-14 05:01:00 UTC ]
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The Venerable Art Publisher Cooking with Gas in the Cookbook Space

It took Phaidon, which turned 100 this year, 82 years to step into the kitchen. But once it did, it found a niche of its own—and owned it. Executive commissioning editor of food Emily Takoudes spoke with PW about the publisher's cookbook program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-14 05:00:00 UTC ]
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Jack Artenstein, Former S&S Group President and Publisher, Dies at 83

After executive roles at Grosset & Dunlap and Simon & Schuster, Artenstein launched RGA/Lowell House in 1984, and sold the company to the NTC/Contemporary Publishing Group in 1998. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
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Sales Remain Sluggish for Big Book Publishers

Three of the Big Five publishers struggled in the first nine months of 2023, according to recent financial results, as the industry coped with sagging sales and rising costs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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The Power to Publish Enables the Freedom to Read

By publishing unflinching books on topics often perceived as controversial, small publishers can combat restrictions on intellectual freedom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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The 10 Best Indie Publishing Companies To Follow To Find Your Next Read

What are some of the best indie publishing companies to follow to find your next excellent read? One reader investigates. Continue reading at Book Riot

[ Book Riot | 2023-11-09 11:33:00 UTC ]
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Research Publishing: Projekt DEAL, Springer Nature in New Five-Year Accord

The three-publisher program devised to elevate German open-access research publication reports that it expects a formal signing of a new accord within weeks. The post Research Publishing: Projekt DEAL, Springer Nature in New Five-Year Accord appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-08 21:43:12 UTC ]
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Publishers of Academic Religious Books Share Topics for Tomorrow

When asked about their plans for their publishing programs, several publishers of academic religious books shared their ideas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-08 05:00:00 UTC ]
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Sharon Fitzhenry, Canadian Distributor and Publisher, Dies at 73

Fitzhenry, the president and CEO of Canadian distribution and publishing company Fitzhenry & Whiteside Limited, died on August 26. A celebration of her life will be held on November 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-08 05:00:00 UTC ]
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Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
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RELX Group Is the World's Largest Publisher for the Fifth Year Running

Our annual ranking of the world’s biggest book publishers was once again topped by the STM and legal giant, which toppled Pearson from its perch in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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John Sargent on Adventures and Misadventures in Publishing

Roxanne Coady talks with John Sargent about his many adventures in book publishing at a time when the industry met many challenges and some of the authors and other characters he worked with along the way. Subscribe and download the episode, wherever you get your podcasts!... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-02 08:18:56 UTC ]
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How Has Big Publishing Changed American Fiction?

A new book argues that corporate publishing has transformed what it means to be an author. Continue reading at New Yorker

[ New Yorker | 2023-11-01 10:00:00 UTC ]
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Kindle Direct Publishing Will Beta Test Virtual Voice–Narrated Audiobooks

Amazon's self-publishing arm has begun a beta test on technology allowing KDP authors to produce audiobook versions of their e-books using virtual voice narration. The audiobooks will be available wherever Audible titles are sold. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-01 04:00:00 UTC ]
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Jordan Miller, Cofounder of Academy Chicago Publishers, Dies at 97

Miller, who, with his late wife, Anita Miller, founded Academy Chicago Publishers in 1975, died in Chicago on October 19. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-30 04:00:00 UTC ]
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Sharjah Publishers Conference Introduces New Format

The round-table workshops that proved highly successful in the Sharjah Bookseller Conference now are part of the Sharjah Publishers Conference. The post Sharjah Publishers Conference Introduces New Format appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-28 02:14:24 UTC ]
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Publishers Weekly Announces Their Best Books of 2023

Publishers Weekly has selected 150 books across a wide range of categories for their best books of 2023. Continue reading at Book Riot

[ Book Riot | 2023-10-27 14:36:13 UTC ]
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Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division

The Dutch Slimmer AI's science division moves to Springer Nature in a partnership intended to support editors and research writers. The post Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-27 11:34:24 UTC ]
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Strong Trade Publishing Sales Drive Six-Month Gains at Bloomsbury

Sales were up 11% and profits increased 8% in the first half of the U.K.-based publisher's fiscal year. Sales in the U.S. were about $76 million, accounting for 46% of total revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-26 04:00:00 UTC ]
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