Sharing on Facebook makes users 81 times more likely to turn into paying customers, the Futurebook Conference has heard. In a panel entitled What Does the Future Publisher Look Like? Andrew Savikas, c.e.o of Safari Books Online, said: "If you give people the opportunity to share, that makes them much more committed to the content. Shares on Facebook are 81 times more likely to turn into a paying customer." He also said demand for videos of non-fiction content was "exploding" on his platform. Continue reading at 'The Bookseller'
[ The Bookseller | 2014-11-15 00:00:00 UTC ]
A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers.... Continue reading at Advertising Age
[ Advertising Age | 2017-10-02 00:00:00 UTC ]
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Chantal Restivo-Alessi, chief digital officer and executive vice-president, international, at HarperCollins Publishers, is to give the closing morning keynote at this year’s FutureBook Conference. Continue reading at The Bookseller
[ The Bookseller | 2017-09-29 00:00:00 UTC ]
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Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant... Continue reading at Advertising Age
[ Advertising Age | 2017-04-08 00:00:00 UTC ]
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'Word gets around quickly when products disappoint.' That and other cautions led a special programming sequence at London's FutureBook Conference this month. The post Sector Spotlight: Three Expert Observations on Ed-Tech in the UK appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-16 00:00:00 UTC ]
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To get you ready for the weekend, we've rounded up some of our best stories this week: Twitter is falling out of favor with publishers as a reliable driver of traffic. It doesn’t have the audience scale, visual storytelling tools and ad products that Snapchat, Instagram and Facebook do. On... Continue reading at Digiday
[ Digiday | 2016-12-10 00:00:00 UTC ]
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Amid rising audiobook sales, the FutureBook Conference's focus on the sector offered upbeat statistics and audience demographics. The post Back to The FutureBook: Audio Gets Its Own Channel at the Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-09 00:00:00 UTC ]
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In three of Cambridge University Press' journals, Overleaf arrangement offers authoring tools. And eight awards are part of the FutureBook Conference. The post International Notes: Cambridge University Press and Overleaf; FutureBook Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-05 00:00:00 UTC ]
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Sara Lloyd, digital and communications director at Pan Macmillan, has won FutureBook’s Digital Leader of the award, announced at this year’s FutureBook Conference Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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Previewing the audiobook track at the FutureBook conference, we look at sales statistics and predictions from Michele Cobb at the Audio Publishers Association. The post Golden Headsets: Audiobooks’ Growth Is Music to Publishers’ Ears appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-28 00:00:00 UTC ]
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Delegates at this year’s FutureBook Conference will be able to get hands-on experience of the latest virtual reality headsets, discuss trends in the US audiobooks market and learn how to “reach the millennial audience” with Spotify. Continue reading at The Bookseller
[ The Bookseller | 2016-11-18 00:00:00 UTC ]
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Will Page, director of economics at Spotify, Steve Ackerman, managing director of Somethin’ Else, Ian Small, c.e.o. of AudioBooks.com, and Tom Hall, vice president Learning Platforms, Schools and English at Pearson, are the latest speakers added to the line-up of FutureBook, The Bookseller’s... Continue reading at The Bookseller
[ The Bookseller | 2016-11-01 00:00:00 UTC ]
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The full programme for this year’s FutureBook Conference has been revealed, including speakers ranging from Hachette UK c.e.o. Tim Hely Hutchinson, Mendeley founder Jan Reichelt, Storytel’s Jonas Tellander, Bonnier AB’s chief digital and technology officer Anki Ahrnell and Neon Play founder Oli... Continue reading at The Bookseller
[ The Bookseller | 2016-10-15 00:00:00 UTC ]
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Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller
[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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Shrinking publisher market share in digital books has given the “illusion” of an ebook plateau, but there is a “huge, untracked shadow industry” of self-published titles growing faster, The FutureBook Conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2015-12-09 00:00:00 UTC ]
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The Bookseller's Futurebook conference in London last Friday focused on the growing importance of security, mobile readers and open access. The post Talk of Security, Mobile and “Open” Dominate UK’s Futurebook Confab appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
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The UK's Futurebook conference showcased numerous new digital publishing initiatives, including a OwnIt! and a new app featuring Agatha Christie's iconic characters. The post Publishing Innovation from the UK’s Futurebook Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
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HarperCollins UK c.eo Charlie Redmayne has urged publishers “living in a rose-tinted world” to beware the threat of cyber attacks which are “increasingly sophisticated and are happening all the time”. Closing the FutureBook Conference with his views on the changes taken place in the industry... Continue reading at The Bookseller
[ The Bookseller | 2015-12-05 00:00:00 UTC ]
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Michael Tamblyn, president of Rakuten Kobo, is to present a manifesto for reading at the FutureBook Conference. Continue reading at The Bookseller
[ The Bookseller | 2015-11-24 00:00:00 UTC ]
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BAFTA and MOBO Award-winning hip-hop artist, writer/poet and historian Akala speaks to Philip Jones ahead of his keynote address at this year’s FutureBook Conference. Continue reading at The Bookseller
[ The Bookseller | 2015-11-23 00:00:00 UTC ]
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Touchpress is to present its new digital strategy at the FutureBook Conference with head of marketing Tom Williams to join a panel on the new publishing. Continue reading at The Bookseller
[ The Bookseller | 2015-11-20 00:00:00 UTC ]
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