As part of the marketing campaign for the new young adult novel by Alyson Noël, 'Unrivaled,' HarperCollins will publish the book simultaneously May 10, 2016 in 16 languages. The novel will feature covers that will be coordinated across the different markets. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
As a result of laws prohibiting 'homosexual propaganda' in Russia, a young adult novel featuring a gay character, is sold with adult-age warning labels. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-08-06 00:00:00 UTC ]
More news stories like this
This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this
A young adult novel about a dramatic journey that transforms an East Coast boy has taken out this year's New Zealand Post Children's Book Awards tonight. Continue reading at Stuff
[ Stuff | 2013-06-24 00:00:00 UTC ]
More news stories like this
Fans of Bloomsbury’s young adult novel Throne of Glass will soon be able to showcase their... Continue reading at The Bookseller
[ The Bookseller | 2012-08-30 00:00:00 UTC ]
More news stories like this
Random House Childrens Publishing is to bring out a young adult novel written by Niall Leonard,... Continue reading at The Bookseller
[ The Bookseller | 2012-06-25 00:00:00 UTC ]
More news stories like this
Random House Children's Publishing is to bring out a young adult novel written by Niall... Continue reading at The Bookseller
[ The Bookseller | 2012-06-25 00:00:00 UTC ]
More news stories like this
Vintage has won the best marketing campaign of the year award at the Book Marketing Society's... Continue reading at The Bookseller
[ The Bookseller | 2012-06-22 00:00:00 UTC ]
More news stories like this
The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at The Bookseller
[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this
Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this
Written By: Charlotte Williams Publication Date: Mon, 22/08/2011 - 11:40 Random House Childrens Books is hoping that Christopher Paolinis Inheritance Cycle series will be remembered for generations to come as it plans marketing activity for the final instalment, Inheritance. The fourth... Continue reading at The Bookseller
[ The Bookseller | 2011-08-22 00:00:00 UTC ]
More news stories like this
Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The Irish bookselling chain's new strapline is "Whatever you're into, get into Eason", and will start... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
More news stories like this