For Digital Publishers, The “Pivot To Video” Bloodbath Is Here

Big platform changes are on the horizon, and they likely will hurt the media companies that went all in on video. If you think 2017 was bad for the media industry, just wait for this year’s bloodbath. Already, it’s promising to be another trash fire of a year–full of closings, layoffs, and panic (and notifications from your journalist friends that they’re now working in PR or marketing or advertising or consulting or as a barista).Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2018-01-12 00:00:00 UTC ]
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Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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Black Sands Publishing Launches Digital Comics App

The new Black Sands Publishing digital comics app is the latest move by a Black-owned publishing venture that has used social media and crowdfunding platforms to sell its books and to raise more than $1 million over the last year to fund its plans for growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-20 04:00:00 UTC ]
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Publishing’s Specialized Digital Events: Piling Up Higher and ‘Heyer’

The list of rights and licensing events grows as March without London Book Fair approaches. And Regency romance has its day online. The post Publishing’s Specialized Digital Events: Piling Up Higher and ‘Heyer’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-02-24 16:13:02 UTC ]
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Thread to publish Friedan’s Feminine Mystique in digital first

Betty Friedan’s The Feminine Mystique will be published in e-book in the UK for the first time by Bookouture’s non-fiction imprint Thread.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-04 11:53:06 UTC ]
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California Publishers of Illustrated Books Pivot

Publishers of illustrated books in California are changing to respond to crises and to expand their audiences Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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Digital publishers hunt for home on connected TV

Media companies don’t have to choose between operating a standalone CTV app or a 24/7 channel within a third-party platform, but for some publishers, it’s not even a choice. The post Digital publishers hunt for home on connected TV appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-04 05:01:32 UTC ]
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Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’

The next Publishing Perspectives Talk at the 2020 Frankfurt Book Fair is on the digital-format usage by consumers during pandemic lockdowns. The post Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 20:46:14 UTC ]
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Why advertisers are leaning into digital publishing strategies

Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday

[ Digiday | 2020-10-08 01:00:00 UTC ]
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Frankfurter Buchmesse Pivots From the Exhibition Hall to Its Digital Evocation

COVID-19 travel restrictions prevent a physical exhibition at the 2020 Frankfurt Book Fair, as the trade show turns its focus to digital. The post Frankfurter Buchmesse Pivots From the Exhibition Hall to Its Digital Evocation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-08 13:19:02 UTC ]
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‘Not enough money to go around’: US digital-media publishers curb international expansion

Over the last five years, a number of U.S. digital media darlings journeyed to the U.K. and beyond, fuelled by venture-capital funding with sights set on global expansion. The post ‘Not enough money to go around’: US digital-media publishers curb international expansion appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-26 04:01:12 UTC ]
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”Pivot” has been the word’: How travel publishers are navigating the coronavirus pandemic

After seeing advertising in the travel category disappear, publishers including Insider, BuzzFeed and Condé Nast Traveler are seeing signs of life. The post ”Pivot” has been the word’: How travel publishers are navigating the coronavirus pandemic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-20 04:01:00 UTC ]
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The Pandemic Pushed Publishing Into the Digital Realm. So What's Next?

With the digital future arriving early, publishers are going to need to adapt, writes Steve Sieck. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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To Change How You Publish in the Digital Age, Start with a Question

Publishers considering transforming their businesses from print first or print-centric to digital first or digital-centric should begin by asking lots of people a simple question: what would you like to be able to do that you can’t do now? Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
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Moscow School of Publishing: This Year a Digital Seminar Program

This year's Moscow School of Publishing program has been delivered in a series of digital lectures and conversations from the Garage Museum. The post Moscow School of Publishing: This Year a Digital Seminar Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-03 14:33:53 UTC ]
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News Corp Australia to Cut ‘Up to a Third of Workforce’ in Move Towards Digital-Only Publishing

News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-27 14:51:01 UTC ]
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News Corp to cut hundreds of jobs in move towards digital-only publishing

Publisher of the Australian, the Daily Telegraph and the Herald Sun is expected to stop publishing as many as 100 titles News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its local and regional papers and more copy sharing among its... Continue reading at The Guardian

[ The Guardian | 2020-05-27 10:53:51 UTC ]
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The Digital Transformation in Publishing Has Left Plenty of Space for Print

Every industry is experiencing a digital transformation. For some, the pandemic has accelerated this transformation. Others, like retail, travel and QSR, are trying to quickly adapt to the new criteria of our on-demand world. Consumers are permanently changing their online consumption habits,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-07 14:20:39 UTC ]
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Coronavirus: In Spain, Publishers Weigh Crisis Management and Digital Capabilities

In Spain, trade book publishers have shown resistance to digitization. But education publishers have embraced digital technology in the coronavirus pandemic The post Coronavirus: In Spain, Publishers Weigh Crisis Management and Digital Capabilities appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-29 15:49:29 UTC ]
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New survey: Digital publishers reveal strategies for growth

A new study of publishing executives reveals strategies and technology for maximizing growth in the digital world. Continue reading at Advertising Age

[ Advertising Age | 2020-04-24 14:35:00 UTC ]
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‘Everyone feels the pain’: Major digital publishers enact pay and benefits cuts to stanch the bleeding

Several publishers have begun announcing their pay cuts and furlough plans as ad revenue continues drying up. Seeing patterns from previous recessions, former media execs explain why these cost controls are only temporary fixes. The post ‘Everyone feels the pain’: Major digital publishers enact... Continue reading at Digiday

[ Digiday | 2020-03-31 04:01:00 UTC ]
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