For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting readers, according to Chris Mitchell, VP-publisher at GQ, part of Conde Nast.The 57 will be tapped to help amplify marketing campaigns through their own social media feeds, by producing custom content for GQ and their own websites, and by appearing in print ads, according to Mr. Mitchell. Four men from the GQ57, for instance, are slated to appear in a custom advertising campaign for retailer Express in GQ's September issue. The campaign includes print pages as well as an extensive digital component, with an interactive shoppable mosaic, display ad units and video interstitials.The GQ57 includes Blake Scott, a style blogger with more than 100,000 followers on Instagram; Tyler Stewart, who oversees the popular Tumblr I Wear Cool Socks; and Sabir M. Peele, founder and creative director of the popular blog Men's Style Pro. (He was also named one of America's best-dressed real men by GQ rival Esquire.) Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
News tagged with: #conde nast #september issue #creative director

Other news stories related to: "For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand"

Reaching Reluctant Readers

We spoke with four educators about the ways they help turn reluctant readers into readers—and, hopefully, lifelong readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #lifelong readers

Amazon's Kindle Kids e-readers are up to $50 off right now

Amazon is selling the 2022 Kindle Kids at a discount for the first time since it was released in September last year. The e-reader is currently on sale for $85 or $35 less than its retail price of $120. If your child wants a device with a bigger screen, though, the Kindle Paperwhite for Kids is... Continue reading at Engadget

[ Engadget | 2023-01-20 12:40:21 UTC ]
More news stories like this | All news stories tagged with: #kindle #follow @engadgetdeals #buying advice #8-inch screen #6-inch display #finally put #night reading #single charge #buy kindle #year-long subscription

Publishing Veteran Marc Visnick Promoted to COO and Publisher at TOKYOPOP

Visnick will helm U.S. operations and drive growth for the 25-year-old graphic novel and manga brand. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-19 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #graphic novel #manga #drive growth

Charles Tripp Chairs the British Academy’s £25,000 Book Prize Jury

The British Academy Book Prize for Global Cultural Understanding will name its winner in October. Publishers are submitting now. The post Charles Tripp Chairs the British Academy’s £25,000 Book Prize Jury appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-17 04:15:36 UTC ]
More news stories like this | All news stories tagged with: #book prize #british academy

‘The monarchy’s a laughing stock’: readers react to Prince Harry’s Spare

Views range from sympathy for the Sussexes in light of treatment by royals and tabloids, to regarding them as being ‘as entitled as the others’Prince Harry’s tell-all autobiography has become the UK’s fastest-selling nonfiction book ever. The memoir has been controversial, with Harry making... Continue reading at The Guardian

[ The Guardian | 2023-01-13 12:09:22 UTC ]
More news stories like this | All news stories tagged with: #nonfiction book #memoir #royal family #prince harry

How Barnes & Noble transformed its brand from corporate bully to lovable neighborhood bookstore

After years of store closings, Barnes & Noble is making a comeback with 30 new stores planned for 2023—and a new image. Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.Read Full Story Continue reading at Fast Company

[ Fast Company | 2023-01-13 04:30:00 UTC ]
More news stories like this | All news stories tagged with: #stores planned #barnes noble

Todger, Tiggy, Biro and Spike: A glossary of Harry's Britishisms for 'Spare' readers

If you're reading Prince Harry's memoir 'Spare' and wondering what a biro is, here's a master list of the schools, nicknames and body parts you need to know. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-01-12 00:41:17 UTC ]
More news stories like this | All news stories tagged with: #memoir

Living in an Unfolding Apocalyptic Reality with Emmanuel Vaughan-Lee, Emergence Magazine Founder

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2023-01-09 09:50:53 UTC ]
More news stories like this | All news stories tagged with: #narrated essays #sacred connection #online publication #emergence magazine #emerging stories

Joyce Meskis, Bookseller Who Defended Readers’ Rights, Dies at 80

Her Denver bookstore, the Tattered Cover, was among the country’s best, and she often found herself in the midst of First Amendment fights. Continue reading at The New York Times

[ The New York Times | 2023-01-07 20:10:30 UTC ]
More news stories like this | All news stories tagged with: #bookseller #tattered cover #joyce meskis

Man pleads guilty to stealing more than 1,000 manuscripts

Filippo Bernardini impersonated agents and publishers to obtain works from writers including Atwood, McEwan and RooneyAn Italian man has admitted to stealing more than 1,000 unpublished manuscripts, including from distinguished authors, solving a mystery that had puzzled the literary world for... Continue reading at The Guardian

[ The Guardian | 2023-01-07 10:51:29 UTC ]
More news stories like this | All news stories tagged with: #literary world #wire fraud #pleaded guilty #filippo bernardini

The Importance of Beta Readers

Before you publish, consider getting some feedback on your work through beta readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
More news stories like this |

Why AI audiobook narrators could win over some authors and readers, despite the vocal bumps

Apple and Google’s AI turn in a booming market may sound less than human and raise the ire of voiceover actors, but it has cost benefits For the first few seconds, the narrator of Kristen Ethridge’s new romance audiobook, Shelter from the Storm, sounds like a human being. The voice is light and... Continue reading at The Guardian

[ The Guardian | 2023-01-05 06:41:18 UTC ]
More news stories like this | All news stories tagged with: #audiobook #voiceover actors #audiobook narrator

100 years of Stan Lee: how the comic book king challenged prejudice

Stan Lee deserves his place in the pantheon of great pop culture architects, but his Marvel characters did more than just entertain – they actively fought against prejudice. Continue reading at The Conversation

[ The Conversation | 2022-12-27 09:02:59 UTC ]
More news stories like this | All news stories tagged with: #comic book #stan lee

Big Names in Little Magazines: On Thomas Pynchon’s Very First Literary Journal Appearance

“Thomas Pynchon is a young writer, just twenty, who has previously published fiction in Epoch. He is a Cornell graduate and now lives in Seattle.” Writers know that the time between when a piece is accepted by a literary magazine and when it is actually published can be rather protracted—my... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-21 09:53:25 UTC ]
More news stories like this | All news stories tagged with: #literary magazine #young writer #thomas pynchon #big names

Amazon to End Print Textbook Rentals, Overhaul Magazine and Newspaper Subscriptions

Amazon is discontinuing its print textbook rental program, and will phase out print and digital magazine and newspaper subscriptions as well, though some magazines and newspapers will remain available through Kindle Unlimited. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #kindle #kindle unlimited #digital magazine

The $35,000 Aspen Words Literary Prize Names Its 2023 Longlist

The Aspen Words Literary Prize 2023 longlist includes seven fiction debuts and five short-story collections. The post The $35,000 Aspen Words Literary Prize Names Its 2023 Longlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-12-12 20:25:30 UTC ]
More news stories like this | All news stories tagged with: #literary prize #short-story collections

Robin Coste Lewis on Giving the Reader a Poetic Experience

Lit Hub is excited to feature a new series from Poets.org: “enjambments,” a monthly interview series with new and established poets. This month, they spoke to Robin Coste Lewis, the author of To the Perfect Realization of Helplessness (Alfred A. Knopf, 2022) and Voyage of the Sable Venus (Alfred... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-12 09:56:26 UTC ]
More news stories like this | All news stories tagged with: #national book award #lit hub

Lachlan Murdoch’s whirlwind week: from US court testimony to Sydney Christmas party as elites rub shoulders | The Weekly Beast

Global head of News Corp among Murdoch’s guests. Plus: Toni Collette reveals split with husband after Daily Mail photosLachlan Murdoch’s week began with a deposition on Monday in the Dominion Voting Systems lawsuit against Fox News and ended with the News Corp co-chair hosting an exclusive party... Continue reading at The Guardian

[ The Guardian | 2022-12-09 01:26:31 UTC ]
More news stories like this | All news stories tagged with: #news corp #political leaders #fox news #week began #global head #weekly beast #lachlan murdoch

How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
More news stories like this | All news stories tagged with: #digital media #digital revolution #social feeds