Facebook Won’t Exclude News Publishers From Its Political Ads Policy

Facebook head of global news partnerships Campbell Brown explained in a blog post why news publishers will not be exempted from the social network's recent introduced policy on political ads. Facebook announced last month that all election-related and issue ads in the U.S. on both Facebook and Instagram must now be clearly labeled, including disclosures... Continue reading at 'AdWeek'

[ AdWeek | 2018-06-15 00:00:00 UTC ]
News tagged with: #facebook won #facebook head #facebook announced #news publishers #political ads

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Facebook news feed changes shift publisher audience development priorities

Now that Facebook is all but turning off publishers’ reach in the news feed, audience engagement pros feel vindication but also face new pressures. The post Facebook news feed changes shift publisher audience development priorities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-27 00:00:00 UTC ]
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‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers

Publishers that find themselves at the end of their rope with Facebook have found one person they don't hate: Adam Mosseri, its head of news feed. The post ‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-24 00:00:00 UTC ]
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Cheatsheet: Facebook’s attempt to rank publishers in the news feed

"It’s hard to react and get upset because the one thing about Facebook is, they’re going to continue to make changes.” The post Cheatsheet: Facebook’s attempt to rank publishers in the news feed appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-23 00:00:00 UTC ]
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Rupert Murdoch suggests Facebook should pay 'trusted' publishers for news content

Facebook has been fighting something of a losing battle against the problem of fake news, but media mogul Rupert Murdoch thinks he has come up with a solution. He says that the social network should pay "trusted" publishers for the provision of news content. Facebook recently said that it wants... Continue reading at Betanews

[ Betanews | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news content #losing battle #fake news #start paying


Rupert Murdoch Wants Facebook to Pay Publishers a Fee for ‘Trusted’ News Content

News Corp. executive chairman and 21st Century Fox executive co-chairman Rupert Murdoch is taking on Silicon Valley. The media mogul released a statement today noting that if Facebook is going to revamp its news feed to ensure it's publishing the most legitimate, "trusted" news content on its... Continue reading at AdWeek

[ AdWeek | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #pay publishers #news content #executive chairman #silicon valley


Facebook news-feed changes will cut into publishers’ branded-content revenue

Publishers were able to make decent money on Facebook by making and selling custom videos for advertisers, but that could soon change. The post Facebook news-feed changes will cut into publishers’ branded-content revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-22 00:00:00 UTC ]
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Apple News shows promise delivering traffic but won’t make up for Facebook shortfalls

Apple News has been a nice traffic booster for news publishers, but lifestyle pubs feel left out. The post Apple News shows promise delivering traffic but won’t make up for Facebook shortfalls appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #news publishers


With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers

"It’s classic Facebook -- it gives with one hand and takes with the other.” The post With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers


Facebook’s news feed change won’t help social media addiction | Eleni Stefanou

Mark Zuckerberg says he wants to ensure Facebook is good for people’s wellbeing – but its business model remains unalteredWhen Facebook announced it was tuning out publishers and brands to focus on friends, family and “meaningful interactions”, my immediate response was relief. I desperately... Continue reading at The Guardian

[ The Guardian | 2018-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model


Publishers, already shifting dependence from Facebook, are expected to accelerate that in wake of news feed change

Before Facebook announced its news feed changes, many publishers were working to minimize their dependence on the platform's referral traffic. The post Publishers, already shifting dependence from Facebook, are expected to accelerate that in wake of news feed change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announced #post publishers #referral traffic


Facebook shares tumble after changes to its News Feed that could shrink ad revenue

Facebook shares were down more than 4% early Friday to $180.10 after the social network announced it was making major changes to its signature News Feed. Facebook said it would begin prioritizing posts from users’ friends and families that spark the most interaction over posts from brands and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook shares #making major


Facebook will focus on friends over publishers in the News Feed

Facebook just announced that it will make sweeping changes to the News Feed, the primary place where users find content on the social network. Over the next few months, users will see "more from your friends, family and groups" and " less public cont... Continue reading at Engadget

[ Engadget | 2018-01-12 00:00:00 UTC ]
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‘We’re losing hope’: Facebook tells publishers big change is coming to News Feed

Publishers that have been briefed by Facebook believe this latest move would be a dramatic step in the direction of reducing publishers’ presence in the news feed. The post ‘We’re losing hope’: Facebook tells publishers big change is coming to News Feed appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move


Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook plans


Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Radio broadcaster Global is using news publishers’ data to target audio ads

"More thought is going into sonic branding." The post Radio broadcaster Global is using news publishers’ data to target audio ads appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


Translating Facebook's New Ad Policy Manifesto

Facebook is laying down the law on ads this week with a new mission statement that is meant to clarify how it operates in the marketplace.On Monday, an ad policy manifesto attributed to VP of ad product Rob Goldman appeared on the Facebook blog. It also was reposted on Facebook by executives... Continue reading at Advertising Age

[ Advertising Age | 2017-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad principles #mission statement #people connect #meaningful ways


Facebook May Let Publishers Label Posts as Breaking News

Facebook confirmed that it is testing a way for publishers to add a "breaking news" label to their posts. The Next Web director of social media Matt Navarra shared a screenshot of the feature via tweet: NEW: Facebook working on a 'Breaking News' tag for news publishers Pages?... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enabling publishers


Facebook Tests a News Feed Without Posts From Publishers

Antsy publishers are starting to fear for their position within Facebook's powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers' articles appear in a... Continue reading at Advertising Age

[ Advertising Age | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored post #separate feeds #dedicated space #e-mailed statement