Facebook vs. YouTube: A Look at the NFL's Split Programming Strategy

Facebook is trying to usurp YouTube as the go-to destination for distributing and watching videos online, and a lot of brands, publishers and other content creators are trying to figure out which videos to put where.The social network has demonstrated an ability to drive more video views and in a shorter period of time for some media companies than the Google-owned video service. But Facebook has faced questions about the quality of those views and the longevity of its videos' life spans compared to those uploaded to YouTube.Determining which videos to post and where to post them is a dilemma that everyone -- from publishers to brands to celebrities to sports leagues -- is facing as more people turn off their TVs and tune into their phones. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-08 00:00:00 UTC ]
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Hundreds step up for program to rescue stranded puffins and petrels

The Puffin & Petrel Patrol is back for its 17th year rescuing birds in the Witless Bay Ecological Reserve and the surrounding communities. Continue reading at CBC

[ CBC | 2021-08-10 08:30:00 UTC ]
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Facebook, Fox, and what ‘killing people’ means in a pandemic

Last Thursday, with confirmed cases of COVID-19 again rising across the US, Dr. Vivek Murthy, the surgeon general, issued his first advisory since the Biden administration took office: health mis- and disinformation, he said, has prolonged the pandemic, not least by exposing Americans to... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-07-21 12:37:08 UTC ]
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London’s ‘Author HQ’ Programming To Be Led by Bestseller Matt Haig

The digital edition of London Book Fair on June 29 features an eight-hour sequence of programming headlined by author Matt Haig. The post London’s ‘Author HQ’ Programming To Be Led by Bestseller Matt Haig appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-23 19:50:33 UTC ]
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Beat Technology Is Developing Romania’s First Audiobook Program

Publishing houses in Romania are working together to produce the Echo audiobook subscription platform, a first in its market. The post Beat Technology Is Developing Romania’s First Audiobook Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-14 04:05:13 UTC ]
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ALA 2021: Barack Obama, Expansive Professional Program Highlight 2021 ALA Annual Conference

The ALA Annual Conference will again be virtual-only in 2021—and for many ALA members, that’s actually great news, as it broadens access to one of the most ambitious and impressive programs of the Covid-19 era. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-11 04:00:00 UTC ]
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WhatsApp: Facebook-owned app goes to court over India privacy rules

WhatsApp says India's new digital media rules will violate the privacy of its users. Continue reading at BBC World

[ BBC World | 2021-05-26 10:59:05 UTC ]
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Bologna Children’s Book Fair: More Programming Details

The June digital edition of the trade show for younger readers' content outlines some of its plans for an expanding stretch on the calendar. The post Bologna Children’s Book Fair: More Programming Details appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-19 17:29:01 UTC ]
More news stories like this | News stories tagged with: #bologna children #book fair #trade show #younger readers #children’s book


Sheikh Zayed Book Award at AIDBF: Its Cultural Program

The Sheikh Zayed Book Award will present commentary from–and conversation with–many of its winners, from both 2020 and 2021. The post Sheikh Zayed Book Award at AIDBF: Its Cultural Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-18 23:11:14 UTC ]
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International Booker and Edinburgh Book Festival Announce RSC Program

Following readings for the Edinburgh International Book Festival, Royal Shakespeare actors will be seen in the International Booker ceremony. The post International Booker and Edinburgh Book Festival Announce RSC Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-28 17:41:34 UTC ]
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Hodder to publish first book from YouTube science communicator Clark

Hodder & Stoughton has acquired Firmament by YouTube scientist and science communicator Simon Clark. Continue reading at The Bookseller

[ The Bookseller | 2021-04-18 09:41:33 UTC ]
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Leapfrog Global Fiction Prize split into adult and YA categories

The Leapfrog Global Fiction Prize, run jointly by UK indie Can of Worms and New York-based Leapfrog Press, is to split into adult fiction and young adult fiction categories this year. Continue reading at The Bookseller

[ The Bookseller | 2021-04-15 13:28:10 UTC ]
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Jerusalem International Book Forum: Its 2021 Digital Programming

The biennial forum this year will feature publishers, agents, scouts, editors, civic leaders and Israeli conductor Gil Shohat. (Sponsored) The post Jerusalem International Book Forum: Its 2021 Digital Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-12 14:23:31 UTC ]
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New Grant Program Will Aid Indie Bookstores

A new industry initiative to help independent booksellers and comic shops recover from the Covid-19 pandemic is being launched today, with a $500,000 contribution from Ingram Charities and Ingram Content Group as well as significant gifts from Bookshop.org and four major publishers. The Survive... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-30 04:00:00 UTC ]
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TLA 2021 Program Highlights: Celebrate Differences, Empower Voices

Set to run online Thursday–Saturday, April 22–24, the TLA 2021 Annual Conference will feature 200 educational sessions and a strong lineup of live speakers, and organizers are confident that it will inspire, educate, and entertain attendees. Registration will remain open through April 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-26 04:00:00 UTC ]
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NFL hands Amazon exclusive games, and Teen Vogue editor undone by teen rogue tweets: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.  Touchdown for Amazon Good morning! Amazon executives are sure having a... Continue reading at Advertising Age

[ Advertising Age | 2021-03-19 10:00:00 UTC ]
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Facebook and News Corp Strike Pay Deal for Australian Content

The deal with News Corp followed a standoff over legislation passed by the Australian government to compensate publishers. Continue reading at The New York Times

[ The New York Times | 2021-03-16 18:21:40 UTC ]
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Facebook to pay News Corp for content in Australia

The "landmark" deal comes after Australia passed a world-first law targeting Facebook and Google. Continue reading at BBC News

[ BBC News | 2021-03-16 09:56:32 UTC ]
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Rupert Murdoch's News Corp strikes deal as Facebook agrees to pay for Australian content

News Corp is the largest media company to sign agreement with Facebook since laws passed by Scott Morrison’s governmentRupert Murdoch’s News Corp says a landmark three-year agreement with Facebook to pay for its Australian content will transform the terms of trade for journalism.Facebook has... Continue reading at The Guardian

[ The Guardian | 2021-03-15 23:55:55 UTC ]
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Devine intervention as Sky News Australia's YouTube channel eclipses ABC's | The Weekly Beast

Sky News Australia goes viral overseas. Plus: Nine greenlights Melissa Caddick drama two days after her remains foundSky News Australia’s YouTube channel now has more subscribers than ABC News: 1.31m to Aunty’s 1.129m. When your best prime-time show, Andrew Bolt’s, regularly has about 80,000... Continue reading at The Guardian

[ The Guardian | 2021-03-05 02:42:25 UTC ]
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Did Facebook ‘cancel Abe Lincoln’? The truth is complicated — and alarming.

A conservative publisher’s rejected ad for a historical novel led to complaints of cancel culture. Here’s what really happened. Continue reading at The Washington Post

[ The Washington Post | 2021-03-04 13:00:00 UTC ]
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