The tech giant is targeting YouTube's clients with a new ad revenue sharing program for video publishers.Facebook has just made another change to its burgeoning video advertising business. Effective today, Facebook is testing out sharing video ad revenue with video partners. The move is similar to YouTube's profit-sharing mechanism, and is aimed at the same brands that work with YouTube.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2015-07-02 00:00:00 UTC ]
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In September, British newspaper The Guardian was one of the first publishers to build an app designed specifically for its content to be consumed (and shared) within Facebook. The upside: The prospect of added visibility to 850 million users. The dow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-17 00:00:00 UTC ]
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As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
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Book charity Booktrust is marking the 20th anniversary of its free books for babies scheme,... Continue reading at The Bookseller
[ The Bookseller | 2012-02-14 00:00:00 UTC ]
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Random House parent company Bertelsmann has reported slight revenue growth for the 2011 fiscal... Continue reading at The Bookseller
[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
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HarperCollins' financial performance continues to be unclear, with parent company News Corp... Continue reading at The Bookseller
[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Comic book fans gather in the French city of Angouleme to celebrate the 39th international festival of comic books. Continue reading at BBC News
[ BBC News | 2012-02-01 00:00:00 UTC ]
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Amazon has been pushing into new markets with products like the Kindle ebook, but investors are worried that the expansion is coming at the expense of profits. Continue reading at BBC News
[ BBC News | 2012-01-31 00:00:00 UTC ]
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Scholastic has entered into a partnership with Bounce! Sales and Marketing, though the publisher... Continue reading at The Bookseller
[ The Bookseller | 2012-01-27 00:00:00 UTC ]
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W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller
[ The Bookseller | 2012-01-26 00:00:00 UTC ]
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U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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In a new study undertaken by comScore to support the release of a new digital ad measurement solution, the company found that 31 percent of ads are delivered, but not seen by consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Today, Mark S. Luckie — the founder of 10,000 Words, and now full-time social media guy at WaPo – invited readers to subscribe to its staff on Facebook. He wrote: Looking to connect with Washington Post reporters and writers on F ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-20 00:00:00 UTC ]
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Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller
[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Wayne Winstone, former head of children's books for Ottakar's and Waterstones and... Continue reading at The Bookseller
[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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In The Obamas, journalist Kantor expands on her personal-is-political approach to look at the evolving relationships among the Obama family, the White House, and the Presidency. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-06 00:00:00 UTC ]
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W H Smith has been upgraded from neutral to a 'buy' by Bank of America Merrill Lynch... Continue reading at The Bookseller
[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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Barnes & Noble shares under pressure as company explores Nook ebook business options Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-01-05 00:00:00 UTC ]
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