Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for consideration, the social network said. This is the fourth year Facebook is hosting the ad awards, and Adweek will be following along every step, from submissions to finalists to winners in June, when the ad world readies for the Cannes Lions International Festival of Creativity. Facebook's awards offer a look at the evolution of social media advertising, which has given brands new ways to show off creativity, and new technology and data to drive campaigns. Last year's winners included brands like Wendy's and Newcastle Brown Ale, and creative agencies like Saatchi & Saatchi, 72andSunny, BBDO, DDB and Leo Burnett. "They look for brilliant, inspired work that changes the way the industry approaches content publishing and sets the bar at new heights," Facebook said on its website requesting entrants. The judges on Facebook's Creative Council include industry leaders such as David Droga, founder of Droga5. Submissions are due by April 1, and there will be an awards party set for June 24 in Cannes. Advertisers can enter six categories (Instagram submissions are only allowed in one of them). Facebook says campaigns are judged on their artistry as well as their ability to gain social traction, which is determined by data such as the number of Likes and shares. Here's a look at the... Continue reading at 'AdWeek'
[ AdWeek | 2015-02-04 00:00:00 UTC ]
In Latin America, ebooks are a huge opportunity for governments to provide their citizens with access to quality content while overcoming the problem of distribution. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-28 00:00:00 UTC ]
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The Associated Press will launch a new Spanish-language Stylebook for universal use by publishers, broadcasters and readers from all Spanish-speaking countries, with an emphasis on Latin America and the United States. A small number of AP clients a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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The awarding of this year's $150,000 FIL literature prize to Peruvian Alfredo Bryce Echenique, an accused plagiarist, has divided writers and critics across Latin America. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-07 00:00:00 UTC ]
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Bertelsmann’s Random House will now own 100 percent of the shares in Random House Mondadori, its trade book publisher in Spain and Latin America. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-05 00:00:00 UTC ]
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Overlooked in the much of the discussion of the Penguin Random House merger is just how important Latin America, China and India are to the deal. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
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By Alex Mutter The iBookstore has opened for business in most of Central and South America, reports The Digital Reader. Books have also gone on ... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-10-23 00:00:00 UTC ]
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Bookmasters has signed an agreement with British publisher Knox Robinson Publishing to distribute their range of historical novels in the U.S., Canada, Australia, New Zealand, and Latin America. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-05 00:00:00 UTC ]
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Educational publisher and FT owner, Pearson reports a rise in profits thanks to improved digital sales and growth in emerging markets. Continue reading at BBC News
[ BBC News | 2012-02-27 00:00:00 UTC ]
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The Financial Times will close FT Tilt, a premium online financial news and analysis service for finance professionals in emerging markets, at the end of October. "We propose to close FT Tilt at the end of October," an FT spokesperson told FOLIO:. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 10/10/2011 - 08:20 Bloomsbury is to launch cricketing imprint Wisden in India, signing a long-term licensing deal with sports and entertainment management firm FidelisWorld. Rights will also be extended to Pakistan, Bangladesh, Sri Lanka,... Continue reading at The Bookseller
[ The Bookseller | 2011-10-10 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 29/09/2011 - 12:08 Hachette UK is opening a sales and marketing office in Dubai to cover the Middle East, with Matt Cowdery taking on the role of sales manager, Middle East. Group commercial director Richard Kitson said: "The establishment... Continue reading at The Bookseller
[ The Bookseller | 2011-09-29 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 06/07/2011 - 15:29 Independent publisher Elliott & Thompson has appointed Frances Lincoln to be its sales representative in the UK and Ireland, with MDL continuing to handle all distribution. In another new appointment, Faber is to... Continue reading at The Bookseller
[ The Bookseller | 2011-07-06 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 10/06/2011 - 10:44 BBC Middle East editor Jeremy Bowen is to write a book on the recent uprisings in the Middle East for publication in autumn 2012 by Simon & Schuster. Editorial director Mike Jones bought UK and Commonwealth rights excluding... Continue reading at The Bookseller
[ The Bookseller | 2011-06-10 00:00:00 UTC ]
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Written By: Laura Richards Publication Date: Tue, 01/03/2011 - 14:59 Man Booker winner Howard Jacobson has dismissed social networking sites Facebook and Twitter, claiming both sites "will be the death of us". In an interview on Sky Arts' "The Book Show", The Finkler Question author confessed... Continue reading at The Bookseller
[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 22/02/2011 - 09:15 Expanded digital delivery and sales in emerging markets have led Taylor & Francis parent company Informa to an increase in adjusted operating profit of 1.2% to £313.2m in its latest financial year. In its results, for... Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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Written By: Charlotte Williams Constable & Robinson has appointed Walker Books as its sales agents for Europe, the Middle East and East Africa. read more Continue reading at The Bookseller
[ The Bookseller | 2011-01-26 00:00:00 UTC ]
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