Facebook Expands Instant Articles to Help Users Discover More of the Publisher's Content

In a move likely meant to stay on publishers' good side, Facebook is trying out a new way to help users discover more news (real news). Starting Thursday, Facebook will let nearly a dozen publishers—including BuzzFeed, El Pais, Fox News and The Washington Post—include more than one Instant Article within a single post. The update, detailed today in a blog post, is in some ways similar to Snapchat's Discover feature, which lets designated media companies post directly to the app.  "More than a year after launching Instant Articles, we continue to explore new features that improve the experience for people and publishers alike," Facebook product manager Josh Roberts wrote in a blog post detailing the news. "Publishers have told us they'd like to experiment with presenting packages of stories to their most engaged readers on Facebook." Here's how it works: When a user clicks on an Instant Article from a publisher, they will be able to swipe through multiple unrelated stories instead of just one. Then, just like with normal Facebook stories, users can choose to share a post, save it for later, open it in Safari or post it to other channels like Twitter or email. In a separate announcement today, the company debuted the Facebook Journalism Project. In a blog post detailing the endeavor, Facebook director of product Fidji Simo said the company is working to collaborate with media organizations on news storytelling formats, business models and ways to partner with... Continue reading at 'AdWeek'

[ AdWeek | 2017-01-11 00:00:00 UTC ]

Other news stories related to: "Facebook Expands Instant Articles to Help Users Discover More of the Publisher's Content"


ALA 2014 Preview: Meet the Team

At PW, we’ve always served the library community, but you’ve probably noticed that in recent months we’ve ramped up our commitment to covering library news and issues, with a lineup of monthly columnists writing on a broad range of issues affecting libraries and publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
More news stories like this


Facebook Drives Massive New Surge Of Traffic To Publishers

Facebook has sent unprecedented levels of traffic to publishers across the internet in recent months, a dramatic and unexpected increase affecting a large range of sites serving a wide variety of content. According to data from the BuzzFeed Networ ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
More news stories like this


“Hacking Hollywood” Contributors On Martin Scorsese’s Courage, Mel Brooks’s Rebellious Creativity, And More

Hollywood’s complicated relationship with ingenuity is the subject of our new ebook anthology. Fast Company has long been fascinated by Hollywood’s relationship with ingenuity; the industry relies on original thinking to create entertainment that captivates and shapes society yet it also... Continue reading at Fast Company

[ Fast Company | 2013-08-13 00:00:00 UTC ]
More news stories like this


Journalism's decline boosts j-schools

Between 2003 and 2012, media giant Gannett Co. shed more than 20,000 employees, some of them journalists at its television stations, local newspapers and flagship daily USA Today. Nonetheless, on a recent Saturday, the publisher sent recruiters to the Columbia University Graduate School of... Continue reading at Crains New York

[ Crains New York | 2013-04-06 00:00:00 UTC ]
More news stories like this


'Minimal exposure' for publishers over HMV

A cautious approach to HMV by publishers in recent months has meant many did not feel over-... Continue reading at The Bookseller

[ The Bookseller | 2013-01-18 00:00:00 UTC ]
More news stories like this


This is What Newsweek's Digital Future Will Look Like

It's been quite a year for Newsweek. As the magazine plans for its transition to a digital-only future, you can count the remaining print editions of the storied publication on one hand. It's without question that this fall has been a tough one for the 80 year old magazine, capped by the... Continue reading at AdWeek

[ AdWeek | 2012-12-14 00:00:00 UTC ]
More news stories like this


The 10 Coolest Original Digital Comics of 2012

The online comics marketplace has exploded over the past year. Here, from innovative indies to blockbuster franchise extensions, some of the best from the emerging world of digital comics. 2012 was the year digital-direct comics went mainstream. Entirely bypassing the tried-and-true supply... Continue reading at Fast Company

[ Fast Company | 2012-12-12 00:00:00 UTC ]
More news stories like this


Book Publicists Step into Publishing

Publishing companies typically incorporate publishing and marketing departments into their business models. February Partners, however, is doing things a little differently: the Manhattan boutique book publicity and marketing firm founded in the fall of 2010 by two industry veterans has just... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
More news stories like this


Theakstons to honour P D James

Written By: Charlotte Williams Publication Date: Fri, 01/07/2011 - 08:48 P D James will receive the second Theakstons Old Peculier Outstanding Contribution to Crime Fiction Award, with debut novelist William Ryan and bestseller Lee Child among those to make the shortlist for this year's... Continue reading at The Bookseller

[ The Bookseller | 2011-07-01 00:00:00 UTC ]
More news stories like this


Electronic gift cards to launch in Ireland this week

Written By: Lisa Campbell Publication Date: Mon, 27/06/2011 - 15:45 National Book Tokens will launch the Euro Gift Card in the Republic of Ireland for the first time this Friday. The Euro Gift Card is being introduced by NBT after “a great deal of interest” in the system following its launch... Continue reading at The Bookseller

[ The Bookseller | 2011-06-27 00:00:00 UTC ]
More news stories like this


London Book Fair 2011: Going Global

In 2009, the number of self-published books released in the US exceeded the number of new titles from conventional publishers for the first time in history. Now, a similar pattern is emerging overseas. Until recently, costly transatlantic shipping, different trim sizes and business models, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
More news stories like this