Publishers are claiming that content they share on Facebook pages isn't reaching as many readers as it used to. Adweek reached out to comScore to find out how referral traffic through Facebook has changed from Nov. 2013 to Feb. 2014 for several top properties. For reference, we also tracked the change in the sites’ unique visitors over the same time period. (The data points below for Viral Nova and Distractify were not available for those dates, so we used information from the earliest time period with accurate data.) Change in Facebook referrals between Nov. 2013 to Feb. 2014 Change in total unique visitors between Nov. 2013 to Feb. 2014 Upworthy - 50 percent - 51 percent Elite Daily - 48 percent - 39 percent Viral Nova - 62 percent (from Jan. 2014 to Feb. 2014) - 62 percent (from Jan. 2014 to Feb. 2014) Distractify - 84 percent (from Dec. 2013 to Feb. 2014) - 77 percent (from Dec. 2013 to Feb. 2014) BuzzFeed + 20 percent + 12 percent Business Insider + 16 percent + 12 percent The New York Times - 16 percent - 8 percent The Guardian + 11 percent + 2 percent “The reported tweaks to Facebook's Newsfeed algorithm, formerly called EdgeRank, are just the latest in a progression of changes that have slowly diminished the organic reach of brand pages over the past couple of years,” Joseph Tam, senior director of digital for media agency network MEC, said via email. “Facebook has been very vocal in expressing that such... Continue reading at 'AdWeek'
[ AdWeek | 2014-03-27 00:00:00 UTC ]
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De Agostini SpA is an Italian company that operates De Agostini Publishing, De Agostini Libri, Editions Atlas France/Suisse, Digital De Agostini. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Olma Media Group is one of the most rapidly expanding publishing houses in Russia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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The Kadokawa Group, which aims to become a "Mega Software Publisher," is moving beyond publishing to achieve sustainable growth in film, software, websites and mobile apps, and by developing business with an emphasis on Asia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Wiley is a professional, education and trade publisher comprised of three divisions: Wiley-Blackwell, Professional/Trade, and Global Education. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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McGraw-Hill Education provides education and professional products in the United States and internationally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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International wheeling and dealing has had little impact on the standing of the world's largest publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Sanoma Learning is a leading European provider of education materials and solutions in print and digital formats. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-27 00:00:00 UTC ]
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Springer is a publisher specialized in scientific and professional information, with approximately 2,200 journals and 8,400 new book titles launched in 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Wolters Kluwer is a global Dutch company that provides business information, software and services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Woongjin Think Big publishes educational materials for all ages, including study books, collections, single works, after school learning materials, textbooks, and online content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Egmont is a leading Nordic media group that includes Cappelen Damm, Norway's largest publisher, and Lindhardt og Ringhof, Denmark's second-largest publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Harlequin is a romance and women’s fiction publisher owned by the Torstar Corporation, a media and publishing company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Haufe-Lexware is a German media group operating in business, law, and tax. The company was founded as Rudolf Haufe Verlag in 1934 in Berlin. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Hachette Livre is a leading publisher in French, Spanish and English. The company published 16,452 titles in 2013 under 155 international publishing houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Gallimard has been home to many of the most prestigious writers in French literature throughout the 20th century. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Readers Digest is a multi-brand and multi-platform media and direct marketing company that reaches 145 million customers worldwide through a combination of print, digital and DRTV products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Santillana is a textbook and general-interest publishing group in Spain and Latin America with an international presence in 22 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Abril Educação is an educational publishing and technology company under Abril S.A., the media division of Grupo Abril, a major Latin American communications group founded in 1950. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Pearson is the world’s leading educational company, with 40,000 employees in 80 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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