E-books May Solve Latin America’s Library Problem

In Latin America, ebooks are a huge opportunity for governments to provide their citizens with access to quality content while overcoming the problem of distribution. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2012-11-28 00:00:00 UTC ]

Other news stories related to: "E-books May Solve Latin America’s Library Problem"

Abbott to leave PRH

Mike Abbott is leaving Penguin Random House as a result of the publisher's international sales team restructure. Abbott has been in the Random House UK international team for 11 years, working first as group sales and marketing director for Europe, and later as group sales and marketing... Continue reading at The Bookseller

[ The Bookseller | 2015-02-12 00:00:00 UTC ]
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Facebook Opens Its Ad Awards to Instagram Campaigns

Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for consideration, the social network said. This is the fourth year Facebook is hosting the ad awards, and Adweek... Continue reading at AdWeek

[ AdWeek | 2015-02-04 00:00:00 UTC ]
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The Real Victims of Ad Fraud Might Surprise You

Advertisers have been making a lot of noise about viewability and fraud lately. And with good reason -- according to sources like comScore and Google, half of online advertising dollars go to waste due to bots, click fraud and out-of-sight placements. While the costs to advertisers might be... Continue reading at Advertising Age

[ Advertising Age | 2015-02-03 00:00:00 UTC ]
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How Alliances Bolster Latin American Indie Publishing

A quintet of editors from Argentina and Mexico discuss the boom and future of independent publishing in Latin America. The post How Alliances Bolster Latin American Indie Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-26 00:00:00 UTC ]
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Global Ebook Retailers Race to Beat Amazon into Latin America

Global Spanish-language ebook retailers are racing to capture Latin American readers and bolster ebook sales before Amazon makes a big push into the region. The post Global Ebook Retailers Race to Beat Amazon into Latin America appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-12 00:00:00 UTC ]
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Argentina’s BajaLibros Aims to Sell Ebooks to All of America

In an effort to defy difficulties at home, Argentine e-bookseller BajaLibros is aiming to sell ebooks throughout Latin America as well as the United States. The post Argentina’s BajaLibros Aims to Sell Ebooks to All of America appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-12 00:00:00 UTC ]
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EducaTablet: Latin America’s New Mobile-centric K-12 Content Platform

EducaTablet has launched a digital-content ecosystem where Latin American students can access textbooks from major publishers, in Spanish and English, online and off. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-26 00:00:00 UTC ]
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Oceano Moves Into Ebooks, Mines Smaller Spanish Markets

Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
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Global Publishing Leaders 2014: Planeta

Planeta is the leading Spanish language publishing group in Spain and Latin America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Santillana

Santillana is a textbook and general-interest publishing group in Spain and Latin America with an international presence in 22 countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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PRH to Buy Major Spanish-Language Publisher

The move to acquire Santillana Ediciones Generales, according to PRH, will "significantly" increase its presence in Spain and Latin America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
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Why Don’t More Bookstores Stock Self-published Titles?

Bricks-and-mortar bookstores are missing a huge opportunity by failing to take advantage of the self-publishing revolution, argues Tanja Tuma. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-06 00:00:00 UTC ]
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Can Latin America’s Music Biz Still Teach Publishing Something?

The print book business in Latin America remains dominant, but digital is rising. Are there lessons to be learned from the music business? Several Argentine music pros weigh in. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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Sharjah 2013: Let's Be Blunt, Piracy is Theft

Some 150 publishers - from the U.K. and Europe, from the U.S. and Latin America and of course from across the Arab world - gathered at Sharjah's Chamber of Commerce this week for the two-day professional program that preceded the 32nd Sharjah International Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-05 00:00:00 UTC ]
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McCann Melbourne Made Up a Word to Sell a Print Dictionary

What does it take to sell a new edition of a national dictionary? In Australia, one publisher is hoping a year-long guerilla marketing campaign and the birth of a word will be enough.Over the past year, McCann Melbourne has quietly been seeding a new word across the world-"phubbing." It's a term... Continue reading at Advertising Age

[ Advertising Age | 2013-10-07 00:00:00 UTC ]
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How Ebooks Can Bridge Borders in Latin America

Lucas Lyndes of Peruvian digital publisher Ox and Pigeon argues ebooks offer a solution to cross-border distribution and translation problems in Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-29 00:00:00 UTC ]
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Chile’s Ebooks Patagonia on Latin America’s Digital Potential

In an interview, Javier Sepúlveda Hales of Ebooks Patagonia describes how his digital-only publishing company in Chile competes in Latin America and globally. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-24 00:00:00 UTC ]
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Global Publishing Leaders 2013: Abril Educacao S/A

As one of Latin America’s major communication groups, Grupo Abril provides information, education and entertainment to most public segments and integrates with many forms of media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
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Amsterdam and Dutch Publishers to Speak Spanish for 3 Weeks

Amsterdam will take on the role of city of honor at the upcoming Buenos Aires Book Fair and strengthen the relationship between Latin America and Holland. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-19 00:00:00 UTC ]
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