E-books are being included in the Sainsbury’s Nectar Rewards Double Up promotion for the first time. The popular promotion sees customers able to double points on their Nectar reward cards at the same time as get “massive” discounts on ebooks from Wednesday (18th March) for a period of two weeks. Customers can double the value of their accumulated Nectar points during the Rewards Double Up period by exchanging them for vouchers worth £10, £20, £30 or £40 to spend on a Sainsbury’s in-store products. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-03-18 00:00:00 UTC ]
Exposés of the Trump White House have led the boom, but readers have also been turning to theoretical work from authors including Marx and OrwellWhether it boils down to a desperation to understand the intricacies of Theresa May’s backstop or a longing for reason in these troubled times, sales... Continue reading at The Guardian
[ The Guardian | 2019-03-11 00:00:00 UTC ]
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Simon Mason has been appointed chief executive officer at The Book People as William Wellesley steps down to become a non-executive director. Continue reading at The Bookseller
[ The Bookseller | 2019-01-19 00:00:00 UTC ]
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As it battles competition from online travel agencies and the growing influences of Google and Airbnb, Hilton is doubling down on its "book direct" messaging with a new marketing push. The McLean, Virginia-based hotel chain, which operates 14 brands, has tapped actress Anna Kendrick for what a... Continue reading at Advertising Age
[ Advertising Age | 2018-09-28 00:00:00 UTC ]
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The SDG Book Club–a new collaboration between the International Publishers Association and the United Nations' Outreach Division–will curate young readers' books correlating with each of the UN's Sustainable Development Goals over 17 months. The post IPA and UN Unveil ‘SDG Book Club’ Promoting... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-09-24 00:00:00 UTC ]
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While brands have experimented with augmented reality on surfaces ranging from murals to milk cartons, a Finnish pop star is using the technology to layer herself into a comic book. To promote her sold-out show next month, Sanni, one of Finland's favorite artists, and her label Warner Music... Continue reading at AdWeek
[ AdWeek | 2018-09-21 00:00:00 UTC ]
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Bonnier Books UK has made three new executive promotions, including that of Kate Parkin, who been promoted to managing director of Adult Trade. Continue reading at The Bookseller
[ The Bookseller | 2018-09-06 00:00:00 UTC ]
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Authors including Jessica Townsend, Matthew Syed and Ed Vere are in the running for this year’s Sainsbury’s Children’s Book Awards, held in partnership with BookTrust. Continue reading at The Bookseller
[ The Bookseller | 2018-08-14 00:00:00 UTC ]
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Macmillan’s literary trade paperback imprint has teamed up with the educational video unit of the renowned ideas conference to create a book recommendation program pairing each of TED-Ed’s educational animated shorts with an appropriate book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-22 00:00:00 UTC ]
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IlluSalon, the biggest international illustration platform in China, works with around 4,000 illustrators from more than 50 countries. For Hou Mingliang, founder of IlluSalon and host of the Global Illustration Award (as well as president of Kids Media), young and professional illustrators–with... Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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For International Women’s Day, Waterstones has given over its website front page to female authors. This is welcome, but it’s far from enoughWomen are used to living off scraps that fall from the table. Whether we’re being patronised by politicians touting for our votes, or being told by... Continue reading at The Guardian
[ The Guardian | 2018-03-08 00:00:00 UTC ]
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Sainsbury’s and Blackwell’s have reported positive book sales over the Christmas period, with Pete Selby, head of books at the supermarket, saying that gift purchases are now "shifting" from other entertainment to books. Continue reading at The Bookseller
[ The Bookseller | 2018-01-05 00:00:00 UTC ]
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Hillary Clinton will kick off a combination book signing and speaking tour on September 18 to promote 'What Happened,' her account of the tumultuous 2016 presidential campaign. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-30 00:00:00 UTC ]
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From Frontier Myanmar: 'A complete collection of all our child-authored books' is part of the reading program one literacy-based charity delivers to kids. The post Diversity and Tolerance Promoted in Myanmar Children’s Books Projects appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-08-24 00:00:00 UTC ]
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Baby and toddler book Where's Mr Lion has been crowned 'book of the year' at the Sainsbury's Children's Book Awards. Continue reading at The Bookseller
[ The Bookseller | 2017-08-24 00:00:00 UTC ]
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Sainsbury’s has announced the Children’s Book Awards shortlist which features Adrian Edmondson, Quentin Blake and Oliver Jeffers, with illustrator Jim Field appearing twice. Continue reading at The Bookseller
[ The Bookseller | 2017-07-20 00:00:00 UTC ]
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From a city-wide book exchange in Latvia to a ‘New Writers Festival’ in Greece, European book fairs have a wide array of approaches to promoting reading, revealed in an Aldus report. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Not the Normal Book Presentation Routine’ ollowing the... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-13 00:00:00 UTC ]
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Leading figures have urged the publishing industry to pool its data and money to create a cross-industry campaign about the value of books and reading. Continue reading at The Bookseller
[ The Bookseller | 2017-06-23 00:00:00 UTC ]
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Calling books 'an important piece of building a better future,' McDonald's Canada partners with children's publisher Kids Can Press in a book promotion. The post Canadian-Specific Content Served in Kids Can Book Promotion with McDonald’s Canada appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-22 00:00:00 UTC ]
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Hachette Children’s Group and Book People have announced an “exclusive 18-month direct to consumer partnership” promoting Enid Blyton’s titles. Continue reading at The Bookseller
[ The Bookseller | 2017-04-26 00:00:00 UTC ]
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'Rewrites', a seven-episode audiodrama about a reality TV show which pits novelists against one another in a literary competition, will debut next week. Produced by the founders of the indie publisher Story Plant, the show was created to promote the house's books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-04-22 00:00:00 UTC ]
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