Digital-to-Print SIPs Are Kalmbach’s Key to Attracting New Readers

Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a 100-page digest, the SIP will aim to be a portable source of information that capitalizes on “insatiable curiosity,” while also being compact enough to “throw in a bag, briefcase or backpack and take with you wherever you’re going,” according to Becky Lang, executive editor of Kalmbach Media’s Science Group. Wanting to reach an audience beyond its typical subscriber, the SIP is attempting to lean into the “wow factor" by highlighting fact-backed topics such as which reptiles’ bones glow in the dark and hunting for gold in the galaxy . “We saw an opportunity to broaden our audience beyond those who may have simply seen a quick tweet about any one of these stories or who may not ordinarily engage with much science content at all,” says Stephen George, Kalmbach’s VP of content and the Science Group editorial director. He continues that Kalmbach hopes the “eclectic mix of topics” offered in this SIP, with quandaries ranging from “Could suppressing a sneeze kill you?” to “What would happen if you stuck your head in a particle accelerator?” will hopefully engage new readers, particularly younger ones, enough to explore the other platforms that Discover is on. “Instead of giving our... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
News tagged with: #ultimate guide #similar projects #cover price

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Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
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France's publishers saw 2% print drop in 2020, says SNE

French publishers’ print book sales probably dropped by only 2% in 2020 when compared to the year before, according to preliminary figures provided by Vincent Montagne, president of the French Publishers Association (Syndicat National de l’Edition, SNE). Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:59:19 UTC ]
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Print unit sales rose 8% in 2020 over 2019

With all major categories posting increases, unit sales of print books rose 8.2% in 2020 over 2019 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-08 05:00:00 UTC ]
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Print unit sales rose 8% over 2019

With all major categories posting increases, unit sales of print books rose 8.2% in 2020 over 2019 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-08 05:00:00 UTC ]
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NPD: 2020 Was the US’ Bestselling Year for Print in a Decade

One-third of 2020 growth in US print book sales was driven by juvenile fiction, NPD BookScan reports, with overall sales of 751 million units. The post NPD: 2020 Was the US’ Bestselling Year for Print in a Decade appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-07 21:07:49 UTC ]
More news stories like this | All news stories tagged with: #print book #bookscan #juvenile fiction #post npd


2020 was a great year for at least one thing: digital book loans from public libraries.

If you, like me, could really use some nice library-oriented news right about now, you’re in luck. Perhaps unsurprisingly, given the impossibility of going to physical libraries for much of the year, readers borrowed record numbers of ebooks, audiobooks, and digital magazines from public... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-07 15:34:02 UTC ]
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Print Book Sales Rose 8.2% in 2020

With all major categories posting increases, unit sales of print books rose 8.2% in 2020 over 2019 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
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OverDrive Reports Surge in Digital Library Lending in 2020

Readers worldwide borrowed some 430 million e-books, audiobooks and digital magazines in the past 12 months, a hefty 33% increase over 2019, OverDrive officials reported, based on data drawn from some 65,000 libraries and schools worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
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African Literature and Digital Culture

IN THE 21ST CENTURY, digital literary culture originating from the African continent has exploded. I still remember the early years, when Kindles first came into our lives and everyone was weighing in on whether ebooks were going to mean the death of literature. Back then, everything was fresh... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2021-01-04 18:00:58 UTC ]
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Boston-born digital media startup shuts down

Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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How (and Why) to Spring Clean Your Digital Book Clutter

Take the time to spring clean your digital book clutter by tidying up your Kindle cloud, Goodreads shelves, and TBR with these tips. Continue reading at Book Riot

[ Book Riot | 2020-12-24 11:32:00 UTC ]
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Print market soars following second lockdown

For the first full week following the lifting of lockdown restrictions in early December, the print market sold 9.17 million books for £84.7m through Nielsen BookScan's Total Consumer Market—15% up in volume and 17% in value against the same week in 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-12-20 21:38:05 UTC ]
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Bite-size book reviews: Fiction our readers loved in 2020

Need a new novel? Classic adventures, satire, and dystopian science fiction top this year's round-up of reader book recommendations for fiction. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-12-18 22:08:27 UTC ]
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Bite-size book reviews: Fiction our readers loved in 2020

Need a new novel? Classic adventures, satire, and dystopian science fiction top this year's round-up of reader book recommendations for fiction. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-12-18 22:08:27 UTC ]
More news stories like this | All news stories tagged with: #science fiction #classic adventures #readers loved


Bite-size book reviews: Fiction our readers loved in 2020

Need a new novel? Classic adventures, satire, and dystopian science fiction top this year's round-up of reader book recommendations for fiction. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-12-18 22:08:27 UTC ]
More news stories like this | All news stories tagged with: #science fiction #classic adventures #readers loved


In Jamaica, Rebel Women Lit Launches the Caribbean Readers’ Awards

Book club and literary community Rebel Women Lit aims to ‘showcase the amazing range’ of Caribbean literature with the newly launched Caribbean Readers' Awards. The post In Jamaica, Rebel Women Lit Launches the Caribbean Readers’ Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-18 19:25:33 UTC ]
More news stories like this | All news stories tagged with: #book club #literary community #awards appeared


Print Book Sales Rose 16.9% Last Week

With gains across all categories, unit sales of print books rose 16.9% last week over the week ended December 5. Adult nonfiction and juvenile nonfiction led the way with increases of 19.7% and 19.5%, respectively. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-17 05:00:00 UTC ]
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Michel Faber’s ‘D’ is a quirky adventure for readers young and old

With its buoyant sense of wonder, “D” is a novel graciously indebted to the fantasies of C.S. Lewis, James Thurber and Norton Juster. Continue reading at The Washington Post

[ The Washington Post | 2020-12-14 15:26:44 UTC ]
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Children's Author Presentations Go Digital

We’ve gathered some unique examples of how authors are tailoring their outreach to meet the needs of students and teachers during the pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-11 05:00:00 UTC ]
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Print Unit Sales Soared Last Week

Holiday book buying kicked into high gear last week, with unit sales of print books jumping 44.3% over the week ended November 29, 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-10 05:00:00 UTC ]
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