Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a 100-page digest, the SIP will aim to be a portable source of information that capitalizes on “insatiable curiosity,” while also being compact enough to “throw in a bag, briefcase or backpack and take with you wherever you’re going,” according to Becky Lang, executive editor of Kalmbach Media’s Science Group. Wanting to reach an audience beyond its typical subscriber, the SIP is attempting to lean into the “wow factor" by highlighting fact-backed topics such as which reptiles’ bones glow in the dark and hunting for gold in the galaxy . “We saw an opportunity to broaden our audience beyond those who may have simply seen a quick tweet about any one of these stories or who may not ordinarily engage with much science content at all,” says Stephen George, Kalmbach’s VP of content and the Science Group editorial director. He continues that Kalmbach hopes the “eclectic mix of topics” offered in this SIP, with quandaries ranging from “Could suppressing a sneeze kill you?” to “What would happen if you stuck your head in a particle accelerator?” will hopefully engage new readers, particularly younger ones, enough to explore the other platforms that Discover is on. “Instead of giving our... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
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Last year, C&C Offset celebrated its 40th anniversary by embarking in earnest on a path toward transforming its printing floor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Spiraling costs of raw materials, freight, logistics, and procurement due to pandemic-related restrictions have resulted in soaring prices Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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With budget constraints and shorter times to market, publishers are turning to digital proofs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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While the publishing industry had a relatively stable 2020 and a pretty sunny 2021 thus far, we are definitely not out of the woods yet, not with the mutating virus around. For Hong Kong/China print manufacturers, pandemic-induced challenges outside of their control are hampering the efforts to... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Unit sales of print books fell 3.9% in the week ended July 17, 2021, compared to the similar week in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Pragmatic optimism, continuous business process re-engineering, and a steadfast innovative spirit are steering Hong Kong and China print players through chaotic pandemic-induced challenges Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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In a presentation on July 21, NPD BookScan said that, based on current trends, unit sales of print books are likely to finish 2021 with a gain over 2020. How high that gain will be depends on several factors, including the future course of the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-22 04:00:00 UTC ]
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As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek
[ AdWeek | 2021-07-19 12:56:17 UTC ]
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Unit sales of print books fell 1.3% in the week ended July 10, 2021, compared to the similar week in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-16 04:00:00 UTC ]
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The value channel has been one of the fastest-growing sectors in retail over the past decade in general, if not for books. But opportunities exist—if publishers can make the economics work. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-16 04:00:00 UTC ]
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The long run of unit sales of print books posting weekly sales gains over the comparable week in 2020 came to an end last week, with units falling 1.3% compared to the week ending July 11, 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-15 04:00:00 UTC ]
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'NPD Books' Brenna Connor says there's a possibility that the American market will go into the autumn with double-digit year-to-date gains. The post NPD BookScan: US June Print Book Sales Up 2.8 Million Over 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-07-12 17:32:28 UTC ]
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These websites and apps boost your reading speed, keep track of your personal library and recommend just the right book to fit your mood. Continue reading at The Washington Post
[ The Washington Post | 2021-07-10 12:00:00 UTC ]
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The virtual London Book Fair, which began on 7th June, has come to a close, with fairgoers generally positive about the new offering, despite some technological grievances. Continue reading at The Bookseller
[ The Bookseller | 2021-07-03 07:11:56 UTC ]
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Unit sales of print books rose 6.4% in the week ended June 26, 2021, over the comparable week in 2020, at outlets that report to NPD BookScan. Adult fiction sales increased 28.1%, and the gains were achieved without any new releases making a splash. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-02 04:00:00 UTC ]
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The funding will support the Palace Project, a nascent partnership between LYRASIS and the Digital Public Library of America to develop digital tools and services for libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-29 04:00:00 UTC ]
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Lit Lists Earlier this spring, the editors of WLT invited twenty-one writers to nominate a single book, published since the year 2000, that has had a major influence on their own work, along with a brief statement explaining their choice. We published... Continue reading at World Literature Today
[ World Literature Today | 2021-06-28 13:32:05 UTC ]
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Having assumed the reins at London Book Fair during one of the most testing times in its history, Andy Ventris is under no illusions as to the size of the challenge that lies ahead for the fair. Continue reading at The Bookseller
[ The Bookseller | 2021-06-18 22:15:17 UTC ]
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Normally the first annual major publishing trade show of the year, London Book Fair is the last to join its sister events online. The post London Book Fair Announces Details of Its Digital Seminars appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-06-17 19:59:18 UTC ]
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After a hiatus during the Covid-19 pandemic, 'PW' will again begin accepting print galleys for review consideration. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-17 04:00:00 UTC ]
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