Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2020 on May 11, 2020. A... Continue reading at Advertising Age
[ Advertising Age | 2020-05-10 19:50:00 UTC ]
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A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at AdWeek
[ AdWeek | 2020-05-06 20:21:44 UTC ]
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Sally Rooney's Normal People (Faber) has soared six places up the Amazon Charts' Most-Sold: Fiction chart to score the number one. Continue reading at The Bookseller
[ The Bookseller | 2020-05-05 17:09:49 UTC ]
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In the best of times, businesses know to diversify their revenue. But during the pandemic, survival has sometimes meant getting into a whole new business. Co-host David Griner talks with new community editor Ko Im about how a bookstore ramped up site visits by turning itself into a travel site.... Continue reading at AdWeek
[ AdWeek | 2020-05-04 15:04:07 UTC ]
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The title of a new biography of the Duke and Duchess of Sussex, reportedly written with the couple's co-operation, has been revealed as Finding Freedom. Continue reading at The Bookseller
[ The Bookseller | 2020-05-03 16:33:59 UTC ]
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Sales increased to $75.5 billion in the second quarter at Amazon, even as it acknowledged that the surge in demand forced it to prioritize essential items such as household staples and "dampened demand" for non-essential products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
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Chancellor drops 20% levy on online news subscriptions and books as industry strugglesAmazon has confirmed it will cut the price of its Kindle ebooks from Friday, after the government announced it would bring forward plans to stop charging VAT on online publications because of the pandemic.The... Continue reading at The Guardian
[ The Guardian | 2020-04-30 18:11:42 UTC ]
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'Our desk spaces are evolving their own personalities,' as the publishing house built by a tech and retail giant adapts to home-officing. The post Coronavirus Worklife: Amazon Publishing ‘At Home’ in Germany, the UK, and the States appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-30 01:41:14 UTC ]
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Beth O'Leary's The Flatshare (Quercus) has continued to top the Amazon Charts' Most-Sold: Fiction chart, notching up a third week in the number one spot. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 13:51:51 UTC ]
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The Booksellers Association (BA) has branded Amazon's £250,000 donation to a booksellers hardship fund an “ill-judged attempt to mitigate a decades-long campaign to undermine the bookselling sector”. Continue reading at The Bookseller
[ The Bookseller | 2020-04-24 16:27:46 UTC ]
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Fundraiser for retailers facing hardship during the coronavirus pandemic reveals that benefactor is internet giant widely blamed for trade’s declineAmazon, the internet retail giant vilified for years as public enemy No 1 to booksellers, has been revealed as the surprise mystery benefactor that... Continue reading at The Guardian
[ The Guardian | 2020-04-23 11:37:33 UTC ]
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Amazon has been revealed as the mystery donor which pledged £250,000 to a fundraising drive to help booksellers impacted by the coronavirus crisis. Continue reading at The Bookseller
[ The Bookseller | 2020-04-23 04:37:57 UTC ]
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Watch the live broadcast here on April 28 at 3 p.m. EDT. RSVP here—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Ad Age 20-Minute Takes is a virtual event series tackling how marketers and buyers can, or should, adjust their strategies in the current climate. Leading... Continue reading at Advertising Age
[ Advertising Age | 2020-04-22 15:00:00 UTC ]
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Beth O'Leary's The Flatshare (Quercus) has once again topped the Amazon Charts' Most-Sold: Fiction ranking, as Adam Kay's This is Going to Hurt (Picador), two years on from publication, claimed the Most-Sold: Non-Fiction number one. Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 16:14:26 UTC ]
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Amazon’s focus on essential items due to the coronavirus crisis has led to significant sales losses for several religion publishers, and many houses are looking to alternate sales channels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-21 04:00:00 UTC ]
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Facing what it called "a significant decline in advertising revenues" as a result of the COVID-19 pandemic, Meredith Corp. says it's implementing sweeping pay cuts across 60% of its approximately 5,000 employees, suspending quarterly dividends and withdrawing the 2020 fiscal outlook it... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-20 17:45:12 UTC ]
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Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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From Turkey, South Africa, Sweden, China, Germany, Israel, Spain, Brazil, and Argentina, this year's free books from Amazon Crossing arrive amid frontier-defying contagion. The post Amazon Crossing Rolls Out Its 2020 Free World Book Day Translations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-17 03:09:44 UTC ]
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Amazon is to close six of its warehouses in France, after a court ruling stopped the delivery of non-essential items during the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-15 21:29:21 UTC ]
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