Daily-deal sites offer magazines circulation growth

Daily-deal sites like Groupon have proved a challenge for restaurants that can't handle the influx of hundreds of customers redeeming deals all at once. Publishing companies, however, are built to scale their audience as needed. For the past two years, there's been a healthy amount of debate—and maybe a bit of praying—about whether the iPad could rescue the publishing industry. But as newsstand sales continue to plunge, publishers say that daily-deal sites, such as Groupon, LivingSocial or Fab.com, are almost as helpful as tablets in their search for new subscribers. The sites, they add, are a growing part of their digital-marketing strategies to boost print-subscription rates. Among the publications that have recently sold subscriptions via daily-deal sites are The New York Times, The Washington Post, Los Angeles Times, Philadelphia Inquirer, The Wall Street Journal, Wired, The Economist, Esquire, US Weekly, Readers Digest, Cosmopolitan, Lucky, Allure, Men's Health, Washingtonian, Bazaar, New York magazine and Crain's. Publishers like what they see in terms of the demographic responding to deals. They also like the simplicity. Online flash-sales are a fairly easy and quick way to sign up hundreds of subscribers for between 12 and 24 months. But publishers are wary of getting too excited; they said the deciding factor for whether daily deals are a long-term part of their digital-marketing strategy will be if customers are willing to re-up at a higher price once the... Continue reading at 'Crains New York'

[ Crains New York | 2012-02-28 00:00:00 UTC ]
News tagged with: #technology review #monetize content #higher rate

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Deesha Philyaw has signed a 7-figure book deal.

Deesha Philyaw—the National Book Award finalist whose critically-acclaimed debut, The Secret Lives of Church Ladies, had trouble finding a publisher—has just inked a seven-figure, two-book deal. The Secret Lives of Church Ladies, a collection of nine stories, was turned down by several major New... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-14 18:40:18 UTC ]
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The Paris Review Wins 2023 Whiting Literary Magazine Prize

“We are thrilled to announce that The Paris Review has won a 2023 Whiting Literary Magazine Prize.” Continue reading at The Paris Review

[ The Paris Review | 2023-09-13 14:10:36 UTC ]
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Here are the winners of the 2023 Whiting Literary Magazine Prizes.

Today, the Whiting Foundation announced the winners of its sixth annual Literary Magazine Prizes, honoring “seven print and digital magazines that are among the most distinctive and lively publications at the forefront of American culture.” This cycle, each winner will be granted $20,000 in... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-12 12:00:56 UTC ]
More news stories like this | News stories tagged with: #digital magazines #american culture #literary magazine


2023 Whiting Literary Magazine Prize Winners Announced

'Guernica,' 'Mizna,' 'Orion,' the 'Paris Review,' the 'Los Angeles Review of Books,' 'n+1,' and 'Oxford American' are the winners of this year's Whiting Literary Magazine Prizes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-12 04:00:00 UTC ]
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Religion Book Deals: Sept. 13, 2023

Little Golden Books takes a biography of Pope Francis, IVP faces hardships and grief in the workplace in a new title, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-12 04:00:00 UTC ]
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Self-publishers must declare if content sold on Amazon’s site is AI-generated

Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian

[ The Guardian | 2023-09-11 17:08:53 UTC ]
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Book Riot’s SFF Deals for Sept 11, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-09-11 13:32:52 UTC ]
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Book Deals: Week of September 11, 2023

Holt buys a posthumous memoir from Hilary Mantel, Liselle Sambury sells a YA dark academia fantasy to McElderry, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Lit Hub Daily: September 6, 2023

25 new novels we think you should read this fall. | Lit Hub Reading Lists Yiyun Li muses on class, money, joy, and luxury—for writers and their characters. | Lit Hub Memoir Where creatives went to play: Jonathan Miles captures the “potent cultural cocktail” of the French Riviera. | Lit Hub... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-06 10:30:23 UTC ]
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Book Deals: Week of September 4, 2023

Grove buys Martin MacInnes’s Booker-longlisted In Ascension, Tiny Reparations nabs a K-drama-inspired novel by Leesa Cross-Smith, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Religion Publishers See Growth in Spanish-language Books

Faith and spirituality houses see potential—and obstacles—in reaching Spanish-language markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Richard Ekstract, Magazine Publisher With Link to Warhol, Dies at 92

He was promoting a new trade journal, Tape Recording, when he lent a video recorder to Andy Warhol, who used it to make a classic work with Edie Sedgwick. Continue reading at The New York Times

[ The New York Times | 2023-08-30 19:10:43 UTC ]
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Ingram Adds POD Capability to Its Chambersburg Site

Ingram Content Group brings together another of its print-on-demand installations with its book-distribution network hub in Pennsylvania. The post Ingram Adds POD Capability to Its Chambersburg Site appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-28 21:27:44 UTC ]
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Libby is making it easier to access magazines for free with a supported library card

A library card is one of the most useful things you can have in your wallet. Libby offers free access to ebooks and audiobooks if you have a supported library card (some 90 percent of public libraries in North America now use OverDrive's app). Not only that, you can also use Libby to read a host... Continue reading at Engadget

[ Engadget | 2023-08-28 17:00:30 UTC ]
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Book Riot’s SFF Deals for August 28, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-28 14:39:17 UTC ]
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Book Deals: Week of August 28, 2023

Michael Wolff sells a book on Fox News to Holt, HarperVia buys a debut novel from translator Anton Hur, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Lit Hub Daily: August 23, 2023

“No one needs my opinion about books.” Longtime indie bookseller Josh Cook against the cultural authoritarianism of “good taste.” | Lit Hub Criticism When folk went mainstream: On Harry Everett Smith and the cultural paradigm shift that his Anthology of American Folk Music. | Lit Hub Music... Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-23 10:30:23 UTC ]
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Religion Book Deals: Aug. 23, 2023

A guide to friendship for women lands at W, a football-inspired plan for marriage heads to David C Cook, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
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Book Riot’s SFF Deals for August 21, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-21 14:27:59 UTC ]
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