Innovation means a lot of different things to a lot of different people in a lot of different industries. In publishing, the word has typically been tethered to data-driven digital products, rather than ideas and ideators. But at Cosmopolitan, innovation is taking on a more complex meaning that factors, among other things, product, people and philosophy. Spearheading that drive towards innovation at the Hearst Magazines brand is its editor-in-chief, Jessica Pels, who was promoted to that role in October 2018 after 10 months as the brand’s digital director. She was tapped by chief content officer, Kate Lewis, to accelerate the young women’s title into a multi-platform destination geared towards the next generation of readers. Over the years, Cosmo has made waves with some, and been applauded by others, for its edgy coverlines and articles that spoke to modern-thinking women about relationships, sex, fashion and beauty and just about everything else. And while it continues to carry that legacy today, the approach has changed. We wanted to learn more about that shift, and how Pels is reshaping the brand. Further, we wanted to get a better sense of what innovation means to her, as well as what it means for Cosmo and its readers. [caption id="attachment_180057" align="alignright" width="200"] Jessica Pels[/caption] Folio: Let’s start with your homepage. It has a much different feel than a lot of media brands. It’s organized more like a magazine or flipbook, and not a... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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Even the most passionate bibliophile gets annoyed by aspects of books and the book world sometimes. Here are some examples. Continue reading at Book Riot
[ Book Riot | 2023-03-22 10:34:00 UTC ]
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For so long, it seemed that readers were only interested in the experiences of people like me if we were traumatised, not triumphant – and I internalised this as an indisputable factGet our weekend culture and lifestyle emailI can’t pinpoint exactly when I started imagining myself in the stories... Continue reading at The Guardian
[ The Guardian | 2023-03-18 19:00:19 UTC ]
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The Norwegian developer of bespoke audiobook platforms, Beat Technology, is creating a new service, 'Volume,' for Poland's Sonia Draga. The post Poland’s Draga Group Announces an Audiobook Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-13 18:04:35 UTC ]
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As books become intellectual property assets, publishers become asset managers trying to future-proof their toxic investmentsThe news that many of Roald Dahl’s books had been edited by the publisher Puffin to excise “offensive references to gender and race” has unleashed a brouhaha among the... Continue reading at The Guardian
[ The Guardian | 2023-03-09 11:20:19 UTC ]
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In a move its says will allow it to focus on acquisitions and reaching younger, digital-driven readers, IVP is outsourcing its distribution and product fulfillment services via Longleaf Services. The switch will eliminate 13 positions at IVP by September 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-28 00:00:00 UTC ]
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Bestseller lists of recent years have shown that our interest in the tales of the ancient Greeks is still going strong after three millennia, and even experiencing a renaissance. This is a testament, I think, to the timelessness of their content: the deeply human passions and agonies that they... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-24 09:52:27 UTC ]
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A photo essay celebrating the versatility of public libraries prompted an outpouring of enthusiasm from card-carrying book lovers. Continue reading at The New York Times
[ The New York Times | 2023-02-19 10:00:09 UTC ]
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Starting this spring, Cameron Kids will publish Pulitzer Prize-nominated reporter Sarah Maslin Nir's Once Upon a Horse series for middle grade readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
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At Bologna Children's Book Fair, the AIE and Bologna Book Plus will look at young readers' growing place in the Italian market. The post Bologna Focus: Italy’s €283 Million Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-15 15:52:17 UTC ]
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Geetanjali Shree’s prizewinning novel “Tomb of Sand” pushed the boundaries of experimental writing in Hindi and spotlighted the wealth of Indian literature in languages other than English. Continue reading at The New York Times
[ The New York Times | 2023-02-11 10:00:17 UTC ]
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Yesterday morning, The Washington Post’s Ron Charles published a summary of “what readers hate most in books“—the result, Charles tells us, of asking the readers of the Post’s Book Club newsletter to write in with their pet peeves. “The responses were a tsunami of bile,” Charles writes.... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-09 16:26:13 UTC ]
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NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
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Agent Jeffrey Hermann argues that changing a book based on a sensitivity read can make it less authentic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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Unlike Kindles, Kobo e-readers don’t have generic screensavers appear on screen when in standby mode. Not by default. Even on more premium models like the Kobo Libra 2 and Kobo Sage, your only options are your current book’s cover or a blank screen that says “Sleeping.” Fortunately, if... Continue reading at PC World
[ PC World | 2023-01-27 17:00:00 UTC ]
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We spoke with four educators about the ways they help turn reluctant readers into readers—and, hopefully, lifelong readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
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Amazon is selling the 2022 Kindle Kids at a discount for the first time since it was released in September last year. The e-reader is currently on sale for $85 or $35 less than its retail price of $120. If your child wants a device with a bigger screen, though, the Kindle Paperwhite for Kids is... Continue reading at Engadget
[ Engadget | 2023-01-20 12:40:21 UTC ]
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Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
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Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
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Views range from sympathy for the Sussexes in light of treatment by royals and tabloids, to regarding them as being ‘as entitled as the others’Prince Harry’s tell-all autobiography has become the UK’s fastest-selling nonfiction book ever. The memoir has been controversial, with Harry making... Continue reading at The Guardian
[ The Guardian | 2023-01-13 12:09:22 UTC ]
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If you're reading Prince Harry's memoir 'Spare' and wondering what a biro is, here's a master list of the schools, nicknames and body parts you need to know. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-01-12 00:41:17 UTC ]
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