Cornerstone has unveiled E L James’ The Mister with a colourful publicity campaign including a “Superfan Sleepover” and a pop-up branded piano in Sloane Square with a female pianist. Continue reading at 'The Bookseller'
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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AOL has a live-streaming app, too. A couple months after it acquired mobile app maker Kanvas Labs in August, it released an updated version of Kanvas' photo-and-video-sharing app that added live-streaming to rival Twitter's Periscope, Meerkat and Facebook Live. And now it's signed its first... Continue reading at Advertising Age
[ Advertising Age | 2015-12-01 00:00:00 UTC ]
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Trinity Mirror has come a long way digitally in the last year. Its acquisition of Local World last month makes it the biggest U.K. newspaper publisher and it expects to double its digital ad sales, which were £16.6 million ($25 mi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
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James Dawson has spoken of his frustration that a group of parents in Alaska are trying to get his non-fiction YA title This Book is Gay banned from the local library, saying there are some “hate-filled people in this world”. Continue reading at The Bookseller
[ The Bookseller | 2015-11-27 00:00:00 UTC ]
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Coke's Journey, the brand publishing site that replaced the brand's corporate site three years ago, is now in 18 markets. Doug Busk, who heads social communications there, wants to make that 36 by next year. And he's feeling the pinch other publishers are too: Decreased Facebook reach has pushed... Continue reading at Digiday
[ Digiday | 2015-11-16 00:00:00 UTC ]
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What brands do young women want? Apparently a pretty steady mix, according to the third annual survey on the subject by Teen Vogue and Goldman Sachs.In a new survey of over a thousand Teen Vogue readers aged 13 to 29, gauging factors including awareness and favorability, the top 20 brands were... Continue reading at Advertising Age
[ Advertising Age | 2015-11-16 00:00:00 UTC ]
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If you were wondering what Facebook's $2 billion Oculus Rift might mean for advertisers, we may have just been given a sneak peek. Today, the Menlo Park, Calif.-based company debuted the first virtual reality-style video ads for AT&T, Nestle, Mondelez and Samsung, among others. In... Continue reading at AdWeek
[ AdWeek | 2015-11-13 00:00:00 UTC ]
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The 2015 Saltire Publisher of the Year shortlist has been revealed, featuring two past winners and three Edinburgh-based publishing houses. Continue reading at The Bookseller
[ The Bookseller | 2015-11-10 00:00:00 UTC ]
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Quadrille is publishing a new James Martin TV tie-in, titled More Home Comforts. Continue reading at The Bookseller
[ The Bookseller | 2015-11-07 00:00:00 UTC ]
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Old Street Publishing is releasing the first book by former literary agent James Crawford, who is publishing and research grants operational manager for Historic Environment Scotland. Continue reading at The Bookseller
[ The Bookseller | 2015-11-02 00:00:00 UTC ]
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Hachette Children’s Group (HCG) has appointed Etta Saunders to the newly-created role of global brand manager to take prime responsibility for the Enid Blyton brand. Starting on 23rd November 2015, Etta will be working closely with the licensing and publishing teams to maximise opportunities... Continue reading at The Bookseller
[ The Bookseller | 2015-11-02 00:00:00 UTC ]
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Five bestselling authors have banded together to launch their own literary conference, StoryCon, with the first iteration set to take place in New Orleans next fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-29 00:00:00 UTC ]
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YA author James Dawson has announced that he is transitioning to being a woman. In a statement, Dawson said: “About 18 months ago I started what will be a very long journey into living as a woman. It was while writing This Book Is Gay (Hot Key Books) that I realised I had far more in common... Continue reading at The Bookseller
[ The Bookseller | 2015-10-25 00:00:00 UTC ]
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Shareablee, a social marketing company that specializes in data, today released its brand rankings for the companies that created the best engagement via Facebook, Twitter and Instagram during the third quarter. It's filled with sports players like the NFL, NBA, MLB and Bleacher Report, as well... Continue reading at AdWeek
[ AdWeek | 2015-10-24 00:00:00 UTC ]
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Kate Atkinson, Michel Faber and Irvine Welsh feature on the shortlists for the 2015 Saltire Literary Awards, with two new awards introduced this year: The Fiction Book of the Year and Non-Fiction Book of the Year. The new prizes were created for the Awards in place of last year's Literary Book... Continue reading at The Bookseller
[ The Bookseller | 2015-10-23 00:00:00 UTC ]
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The result of a merger, Springer Nature is a global powerhouse in STM and academic publishing. The new brand was on display at the 2015 Frankfurt Book Fair. The post Springer Nature Introduces New Brand to Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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This year's New York Comic Con featured more fans--a record 169,000 tickets were sold--more programming space, more corporate branding and more emphasis on diversity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
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Marlon James has won the Man Booker Prize 2015 for his novel A Brief History of Seven Killings (Oneworld). James, who is the first Jamaican to have won the £50,000 award in its history, was announced as the winner at a ceremony in London’s Guildhall on Tuesday 13th October. Chair of judges,... Continue reading at The Bookseller
[ The Bookseller | 2015-10-14 00:00:00 UTC ]
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Following last night's announcement that Marlon James had won the Man Booker Prize for 'A Brief History of Seven Killings' Riverhead said it was going back to press for 75,000 copies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
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Randy Petway of Publishing Technology previews his talk at the Frankfurt Book Fair about licensing children's books and media properties. The post The Importance of Licensing: Children’s Brands and Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-13 00:00:00 UTC ]
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Patterson says he got the idea of offering holiday bonuses from applications he receives for bookstore grants. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-10-09 00:00:00 UTC ]
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