Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions

Digital editions, the oft-dubbed “Wild West” of the publishing world, may be charted in the near future. Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used in a variety of ways. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]

Other news stories related to: "Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions"


Rethinking Digital Editions During the Pandemic and Beyond

Magazine publishers are making tough decisions about print issue runs during COVID-19 — and taking a second look at their digital editions in the process. Paul DeHart, CEO of digital publishing platform BlueToad, shares some best practices and possibilities. Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-23 20:45:07 UTC ]
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We Owe More to Our Young Writers: On the Relevance of the Workshop

In post 11/8 America, the citizenry became more aware, more active, more willing to submit themselves to self-examination. Yet while the world of journals both print (Freeman’s), and online (Guernica, Lit Hub, Electric Literature), have increased their commitment to the exploration of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-16 08:49:50 UTC ]
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How Content Consumption & Creation Is Changing (and How to Keep Up)

From Gutenberg’s printing press to Google’s AMP format, the publishing world has gone from zero to one million miles per hour, with revolutionary changes to the way we produce, distribute, and consume content. Here is a breakdown of some of the key changes in digital publishing, plus tips for... Continue reading at Publishing Executive

[ Publishing Executive | 2020-03-05 15:43:14 UTC ]
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The publishing industry is probably even less diverse than you thought.

Children’s book publisher Lee & Low Books, a minority-owned company that focuses on multicultural literature, recently released the results of a survey geared towards finding out one thing: What do the numbers say about the widely perceived lack of diversity in the publishing world? The... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-29 21:40:46 UTC ]
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PRH's Dohle Touts Acquisitions, Worldwide Growth in Annual Letter

Penguin Random House CEO Markus Dohle’s annual letter to company employees emphasized the acquisitions the publisher has made across the publishing world this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-12 05:00:00 UTC ]
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How does the Nobel Prize affect book sales? (And what if there’s controversy?)

In the publishing world, it seems like winning the Nobel Prize just isn’t what it used to be. A Deutsche Welle interview with Lucien Leitess, director of the Swiss publishing house Unionsverlag, explored the business of predicting a Nobel laureate’s commercial success. The controversy... Continue reading at Literrary Hub

[ Literrary Hub | 2019-12-11 19:54:24 UTC ]
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How Conde Nast plans to make money from Instagram TV

Conde Nast has greenlit a half-dozen series for IGTV designed to anchor ad programs that will sew many different Facebook ad products together at once. The post How Conde Nast plans to make money from Instagram TV appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-11-18 05:01:31 UTC ]
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LVMH bids for Tiffany and Disney media review causes controversy: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-28 10:22:02 UTC ]
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Zuckerberg faces Congress as Facebook prepares to debut news tab: Thursday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 10:29:51 UTC ]
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I was proud my literature award. Then came the talk of ‘box-ticking’ | Chitra Ramaswamy

It’s clear that the publishing world needs more diversity. Why do some see this as compromising quality?Let me tell you a story. A few years ago, months after this riven old island voted to leave the European Union, and days after an ex-reality TV host became the leader of the free world, a... Continue reading at The Guardian

[ The Guardian | 2019-10-11 15:37:44 UTC ]
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What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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Joanne Harris speaks out against publishing's focus on debuts

Joanne Harris has spoken out against an “absurd” focus on debuts in the publishing world.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-23 16:30:46 UTC ]
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For One Day, Hulu Is Picking Up the Tab for Adweek Readers

As a lowly editorial assistant, Aidy Bryant is hustling to break into the publishing world on the Hulu series Shrill. So it's fitting that the streaming service is making journalism more accessible for everyone. For today only, Hulu is offering everyone free access to all of Adweek's content.... Continue reading at AdWeek

[ AdWeek | 2019-09-23 04:01:50 UTC ]
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How to Find a Literary Agent: Finding Agents Appropriate for Your Writing

Literary agents are the gate keepers of the publishing world, but not all agents represent all genres of writing. This post shares how to find a literary agent appropriate for your writing project, including links to agents representing various genres. The post How to Find a Literary Agent:... Continue reading at Writer's Digest

[ Writer's Digest | 2019-09-04 18:25:07 UTC ]
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Conde Nast veteran Kim Kelleher tapped to lead AMC Networks ad sales

A month after longtime AMC Networks ad sales executive Scott Collins parted ways with the home of “The Walking Dead” and “Killing Eve,” the cable programmer has tapped a mainstay from the magazine world to oversee its linear TV and digital inventory. AMC this afternoon announced that it has... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 23:26:31 UTC ]
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JT LeRoy review – a less surprising hoax the second time around

The fake author who fooled the publishing world is brought back to life in a diverting tale that treads familiar ground“Sometimes, a lie’s more truth than the truth,” drawls author JT Leroy, speaking down a crackling telephone line. This straightforward dramatisation of Savannah Knoop’s 2008... Continue reading at The Guardian

[ The Guardian | 2019-08-18 07:00:10 UTC ]
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Hachette makes string of appointments from outside publishing in HR shake-up

Hachette has announced seven people are leaving its HR department to be replaced by new appointments, mainly from outside the publishing world, in a major shake-up. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 14:50:21 UTC ]
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Summer reading: dive into the perfect book

As publishers vie to persuade us to pack their titles for the holidays, we chart the evolution of the ’beach read’Summer reads, beach reads, holiday reads … at this time of year, the publishing world works itself into a sweat trying to force its novels into our carry-on luggage, or over the... Continue reading at The Guardian

[ The Guardian | 2019-07-14 07:00:23 UTC ]
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