Comcast’s Tech Unit Unveils Tool to Unify Linear and Digital Media Buys

Comcast Technology Solutions is rolling out a suite of tools it claims will better unify the fragmented campaign implementation process and minimize--or remove--human error. The division of Comcast claims the launch of the new suite saves advertisers and media agencies time during campaign implementation by automating how creative is matched with media space. This includes... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-22 13:00:45 UTC ]
News tagged with: #media space

Other Publishing stories related to: 'Comcast’s Tech Unit Unveils Tool to Unify Linear and Digital Media Buys'


Digital makes 75% of Informa sales

Written By: Graeme Neill Publication Date: Tue, 26/07/2011 - 08:55 Digital is accounting for 75% of Taylor & Francis' parent company Informa's publishing sales, as it revealed half-year profits increased by 14.3% to £55.2m. For the first half of 2011, Informa's sales increased by 1.7% to... Continue reading at The Bookseller

[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taylor francis #publishing sales #sales increased


NOOK for iPad To Offer More Than 175 Digital Magazines

In an attempt to be everywhere readers are, Barnes & Noble is updating its NOOK for iPad app to offer digital periodicals to consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad app #barnes noble


Amazon and Barnes & Noble Pull 'Buy' Links from Apps

In the latest development in Apple’s contentious relationship with booksellers, the country’s two biggest ebook retailers—Amazon and Barnes & Noble—have stopped selling their wares directly to customers through their Apple apps, reports the Wall Street Journal. Canadian bookseller Kobo did... Continue reading at AdWeek

[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest development #past weekend #digital titles #nook ebooks


The Atlantic Says Digital Up 42 Percent, Print Up 9 Percent in 2Q

After posting its first profit in decades in 2010, The Atlantic says it continues to see gains in 2011, with digital advertising up 42 percent and print advertising revenue up 9 percent in the second quarter, compared to the same period last year. Digital advertising is also up 23 percent for... Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising


Summersdale buys An Apple a Day

Written By: Graeme Neill Publication Date: Mon, 25/07/2011 - 15:44 Summersdale has bought world rights to a book about anorexia by Emma Woolf, the writer of the Sunday Times column An Apple a Day. Commissioning editor Jennifer Barclay bought the rights from Sarah Such of Sarah Such Literary... Continue reading at The Bookseller

[ The Bookseller | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agency


Chatto buys phone-hacking exposé

Written By: Graeme Neill Publication Date: Fri, 22/07/2011 - 11:03 Chatto & Windus has signed a book by the Guardian journalist who revealed the News of the World hacked the mobile phone of murdered schoolgirl Milly Dowler. Senior editor Poppy Hampson bought UK & Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2011-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #guardian journalist #mobile phone #powerful man #nick davies


Oxford and Cambridge to compete on digital

Written By: Lisa Campbell Publication Date: Fri, 22/07/2011 - 14:19 The university presses of Oxford and Cambridge are going head to head to compete in global digital platforms, which are being rolled out within one month of each other. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #university presses


Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions

Digital editions, the oft-dubbed “Wild West” of the publishing world, may be charted in the near future. Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used in a variety of ways. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital editions #publishing world #tablet editions


Forbes Media Makes Minority Investment in Startup of Ex-Fortune Editors

Forbes Media has struck a strategic partnership with Techonomy Media, a new media business founded last year by former Fortune magazine editors and writers David Kirkpatrick, Peter Petre and Brent Schlender. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forbes media #strategic partnership #brent schlender


Daunt reintroduces centralised buying at Waterstone's

Written By: Graeme Neill and Lisa Campbell Publication Date: Thu, 21/07/2011 - 15:58 Waterstone's is reintroducing central buying for both new books and replenishment but m.d. James Daunt insisted store staff would be able to order the books they want, when they want. Managing director James... Continue reading at The Bookseller

[ The Bookseller | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graeme neill #brought forward #story set #print version #friday morning


F + W Media Acquires The Writers Store

Adding to their rapidly expanding portfolio of e-commerce storefronts, F + W Media acquired The Writers Store. Becoming the 26th store under the F + W umbrella, The Writers Store sells third-party writing and filmmaking tools globally. The Writers Store offers tools, services and exclusive... Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-20 00:00:00 UTC ]
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Transworld readies Reacher digital exclusive

Written By: Philip Jones Publication Date: Wed, 20/07/2011 - 14:40 Transworld is to release a digital exclusive Jack Reacher story based on the famous "butt-kicker's" time as a thirteen year old living on a military base. It said it was the first time it had published a major author in digital... Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #military base #short work


BREAKING: Schofield Media Shutters U.S. Operations

B-to-B publisher Schofield Media is shutting down its U.S. operations after "unexpectedly" losing its bank financing. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-20 00:00:00 UTC ]
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HC hits digital Martin milestone

Written By: Graeme Neill Publication Date: Wed, 20/07/2011 - 14:45 HarperCollins sold more than 10,000 ebooks of George RR Martin's A Dance with Dragons last week, its biggest digital performance for a new release. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
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Publishers Association plans second digital survey

Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 17:41 The Publishers Association is launching its second digital survey this year and could introduce a quarterly digital survey by 2012. The trade body said the survey came in response to the "significant growth" in digital sales,... Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #trade body #significant growth #digital sales #ebook sales #urged publishers


Simon & Schuster buys two Casey Hill

Written By: Graeme Neill Publication Date: Wed, 20/07/2011 - 10:40 Simon & Schuster has bought a further two thrillers from husband and wife writing team Casey Hill. Fiction editorial director Maxine Hitchcock bough UK and Commonwealth rights to the books, which will be published in 2013... Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
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Reports: Reader’s Digest, Wenner Media Up For Sale

Reader's Digest Association is on the block, seeking a price of around $1 billion, according to a report from The Wall Street Journal, which says the company may sell off piece by piece rather than as a whole. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers digest #wenner media #digest association #$1 billion


"Waterstone's approach to buying must change" - Daunt

Written By: Lisa Campbell Publication Date: Mon, 18/07/2011 - 09:25 Waterstone's managing director James Daunt has told staff "its approach to buying must change" and said he plans a "complete overhaul" of the chain's infrastructure. In an email to staff, Daunt said it was essential an... Continue reading at The Bookseller

[ The Bookseller | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #told staff


Vintage bring Hill into digital world

Written By: Graeme Neill Publication Date: Fri, 15/07/2011 - 14:31 Vintage has made 12 titles by The Woman in Black author Susan Hill available to buy as ebooks for the first time across the UK and Commonwealth. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital world


PA and IPG unite to oppose Amazon/TBD

Written By: Lisa Campbell Publication Date: Fri, 15/07/2011 - 09:10 The Publishers Association has united with the Independent Publishers Guild for the first time to oppose the merger of Amazon and The Book Depository, while calling for a wider public investigation into the competition between... Continue reading at The Bookseller

[ The Bookseller | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #book depository