Catholic Publishers Focus on Moving Forward

As the clergy sex abuse scandal continues to rock the Catholic Church, denominational publishers are putting a tighter focus on mission-driven titles while also delving into mainstream trends, politics, and books aimed at younger readers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-07-24 04:00:00 UTC ]

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Turning Billboards Into Beer Coolers: Behind Coors Light's New Environmental Push

By making it a key marketing message, the brand is hoping to win over consumers that, according to consumer research, favor environmentally friendly brands. Sixty-six percent of consumers say they are willing to pay more for sustainable brands, up from 55% in 2014 and 50% in 2013, according to... Continue reading at Advertising Age

[ Advertising Age | 2017-01-27 00:00:00 UTC ]
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How Condé Nast's Food Innovation Group Plans to Take Over the 'Food Internet'

Condé Nast's Food Innovation Group dominated 2016 in all of those areas: food, innovation and groups. FIG houses Bon Appétit (the magazine and multiple digital platforms), Epicurious (the website and app), The Farm (the branded content division), and the FIG Influencers Network (the blog... Continue reading at AdWeek

[ AdWeek | 2016-12-15 00:00:00 UTC ]
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Getting to Know Pope Francis: Mark Shriver

In the first significant biography of Pope Francis written by an American, Mark Shriver retraces the personal life of Pope Francis from Cordoba, Argentina, to the Vatican to uncover the origins of teachings that have reinvigorated the Catholic Church. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-06 00:00:00 UTC ]
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Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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Millennial News Publisher Circa Plans to Create Weekly Ad-Supported VR Spots

As more money flows to advertising startups chasing virtual reality and brands start creating custom content, publishers want in on the VR craze, too. John Solomon, chief creative officer at Circa/Sinclair Broadcasting—the former exec from The Washington Times hired in December to revive the... Continue reading at AdWeek

[ AdWeek | 2016-09-28 00:00:00 UTC ]
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Amazon Opening a Physical Bookstore in Chicago

The mega-retailer is moving forward with bricks-and-mortar stores and is planning to open a 7,200 sq. ft. store in the Windy City's Southport Corridor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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Facebook Seizes Header Bidding to Challenge Google in Programmatic Ad Sales

A digital advertising battle royale is taking shape, as Facebook appears to be moving forward with plans to compete against Google for programmatic ad dollars that have historically been dominated by the search giant.Facebook has a simple strategy: bring advertiser demand from the Facebook... Continue reading at Advertising Age

[ Advertising Age | 2016-08-25 00:00:00 UTC ]
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How The Hill is using Snapchat to cover the presidential race

The Hill, a hardcore politics news publisher, might not seem like a natural fit for Snapchat. But the site's director of emerging media, Taylor Lorenz, sees potential far beyond the brand-building it's doing now, and it's relying on a mixture of content partnerships and approachable tone to... Continue reading at Digiday

[ Digiday | 2016-08-23 00:00:00 UTC ]
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London’s Sarah Crossan: ‘The Freedom To Write What I Want’

'Adults are more difficult to convince' about poetry, says award-winning author Sarah Crossan. Her newly honored 'One' is a verse novel, for younger readers. The post London’s Sarah Crossan: ‘The Freedom To Write What I Want’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-07 00:00:00 UTC ]
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Regnery Moving Sales In-house

Beginning June 1, Regnery Publishing will bring its sales operation in-house, having been with Perseus Distribution. Moving forward, Perseus will continue to handle warehousing and all other distribution functions for Regnery. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-18 00:00:00 UTC ]
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Amazon revival of 'The Tick' to be 'darker, more grounded,' says comics creator Ben Edlund

Amazon thrilled comic book fans recently when it announced it was moving forward with its revival of “The Tick,” a new live-action series based on the comics by Ben Edlund that have already spawned an animated series, a short-lived live-action series (both on Fox) and a video game. Rumors have... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-31 00:00:00 UTC ]
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Has Harry Potter made the trend for longer children's books fly?

New research from Booklist shows page counts have grown 173% over 40 years, and suggests that JK Rowling’s boy hero may be responsible for large increase in early 2000sChildren’s novels have almost doubled in length over the last 40 years, according to research from US review journal Booklist,... Continue reading at The Guardian

[ The Guardian | 2016-03-03 00:00:00 UTC ]
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Exclusive: YALLWest teen book festival announces 2016 lineup

YALLWest is coming, and if that doesn't mean anything to you, you're not a teen reader. Now in its second year, YALLWest is a book festival targeted at teens -- although it won't turn away grownups who like YA books, and younger readers are invited too. Set for Santa Monica April 30-May 1,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-18 00:00:00 UTC ]
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Penguin to bring 'Quiet Power' to younger readers

Penguin is publishing a follow-up to Susan Cain's Quiet: The Power of Introverts in a World that Can't Stop Talking, which will take its message to younger readers. Continue reading at The Bookseller

[ The Bookseller | 2016-01-30 00:00:00 UTC ]
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Former B&N Booksellers Have Hopes for Queens Store

When Vina Castillo, Natalie Noboa, and Holly Nikodem worked at the Forest Hills store, they often joked about opening a bookstore. Now that B&N has closed all three Queens stores, they're moving forward with their plans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-24 00:00:00 UTC ]
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Morpurgo, Simon and Ross make 2016 Children’s Book shortlist

Books by Michael Morpugo, Francesca Simon and Tony Ross have been shortlisted for this year's Children's Book Awards. The awards are divided into three categories: books for younger children, books for younger readers and books for older readers. Continue reading at The Bookseller

[ The Bookseller | 2015-11-03 00:00:00 UTC ]
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Bookselling Roundup, Week Ending October 9, 2015

Two romance fans are moving forward with plans for a romance-only bookstore, the Ripped Bodice: Purveyors of Fine Smut, to open in Los Angeles in spring 2016. Their Kickstarter campaign launches within the next two weeks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Indie Bookstore Day to Return in 2016

After the success of the first national Independent Bookstore Day last month, plans are moving forward for a second annual event to be held on Saturday April 30, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-01 00:00:00 UTC ]
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Spirituality and Religion Books of Note, March 2015

Garry Wills's latest book on the Catholic Church is among notable spirituality and religion titles releasing in March. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
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Books Mark the Second Anniversary of Pope Francis

A crop of new and weighty books about and by Pope Francis mark the second anniversary of his election to lead the Catholic Church. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
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