Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports.  Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
News tagged with: #kendrick lamar #short film #beautiful life #nielsen

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Facebook Expands Mobile Ad Net to Make a Run at Google, Yahoo

Facebook's mobile ad network is officially open for business.Five months after the social network formally launched its Audience Network with a small set of app publishers and advertisers, Facebook is opening up the mobile ad network to any media buyer and seller. The company is also adding a... Continue reading at Advertising Age

[ Advertising Age | 2014-10-07 00:00:00 UTC ]
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What is Google Newsstand and How Can Publishers Make the Most of It?

Google’s Android is now the most popular smartphone operating system in the UK – so publishers can no longer just talk about iPhone and iPad apps. But despite its increasing market dominance (on mobile anyway) the Google propo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-12 00:00:00 UTC ]
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Watterson Wins Grand Prix to Cap Dramatic Angoulême Festival

Calvin and Hobbes’ creator Bill Watterson won the 2014 Grand Prix, the top prize at the 41st annual Festival International de la Bande Desinée in Angoulême, France. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-04 00:00:00 UTC ]
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Google Play Newsstand merges Currents, magazines and newspapers on Android today, iOS in 2014

Google is not particularly great at keeping secrets. Its Nexus devices always leak and peeks at code are constantly revealing features before they're announced. So, it's no surprise that, exactly one month after we reported references to a Google Play Newsstand popping up, Mountain View is... Continue reading at Engadget

[ Engadget | 2013-11-20 00:00:00 UTC ]
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Bill McGowan Works to Make Authors Pitch-Perfect

In the early 2000s, while working as a producer at ABC’s 20/20, Bill McGowan put together a branding video for a dot-com entrepreneur. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-30 00:00:00 UTC ]
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Making News More LIke "Grand Theft Auto"

As a tech reporter at the Los Angeles Times David Sarno found himself frustrated that newspaper stories only engage "one lousy sense," as he puts it. That would be sight. Why couldn't they be as interactive and entertaining as a video game like Grand Theft Auto, where a player can walk around a... Continue reading at Fast Company

[ Fast Company | 2013-08-28 00:00:00 UTC ]
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Google Play Books makes an efficient arrival in Germany

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[ Engadget | 2012-06-15 00:00:00 UTC ]
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French authors cautious on latest Google deal

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[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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This is the future of generative AI, according to generative AI

As part of our year-end story package, we tasked ChatGPT with writing a guest post about the future of generative AI. The prompt asked for a 1,200 word article (a number it undercut by quite a margin) that explored both the potential negative and positive outcomes of the technology. We then... Continue reading at Engadget

[ Engadget | 2023-12-28 16:00:10 UTC ]
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AI Detection Startups Say Amazon Could Flag AI Books. It Doesn't

Amazon has taken some steps to stem the tide of books written with artificial intelligence, but another solution may already exist. Continue reading at Wired

[ Wired | 2023-09-28 11:00:00 UTC ]
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Internet man uses AI to create a children’s book in praise of AI and it is fatuous and ugly.

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[ Literrary Hub | 2022-12-13 15:19:23 UTC ]
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A plan to make feminism better: Make it less White

Rafia Zakaria sees a power gap between career feminists and those with lived experience. Continue reading at The Washington Post

[ The Washington Post | 2021-08-13 12:00:00 UTC ]
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‘Make It Scream, Make It Burn’ presents a curiosity cabinet of subjects

In her essay collection, Leslie Jamison profiles outsiders and tests the limits of empathy. Continue reading at The Washington Post

[ The Washington Post | 2019-10-04 02:41:53 UTC ]
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How Twitter Is Cleaning Up Twitter—for Publishers

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[ AdWeek | 2019-01-29 00:00:00 UTC ]
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Google is revamping Google News with more video and higher speed

Google is revamping Google News with a new design that will incorporate elements of the Newsstand app and YouTube, according to people familiar with the plans.The search giant is expected to unveil the new digital media destination next week at its developer conference, and it has been talking... Continue reading at Advertising Age

[ Advertising Age | 2018-05-04 00:00:00 UTC ]
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Teenagers think Google is cool, study by Google finds

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[ The Guardian | 2017-04-04 00:00:00 UTC ]
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Watch Today, Read Today: Book Tie-Ins Are Hitting the Market Faster

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[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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The Making of 'The Making of Donald Trump'

Over a frenzied 27 days, investigative reporter David Cay Johnston put together what would become 'The Making of Donald Trump,' which Melville House published in August. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-02 00:00:00 UTC ]
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USA TODAY Celebrates The 20th Anniversary Of USA TODAY'S Best-Selling Books List

McLean, Va. – USA TODAY celebrates the 20th anniversary of the USA TODAY Best-Selling Books list, crowning not one, but three No.1 books for three different eras that reflect the changes in publishing over the past two decades.   Given ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-31 00:00:00 UTC ]
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Google gives us some insight on the inner workings of Google Translate

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