By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the atmosphere on the platform. “We will gather feedback to understand whether this change will improve people’s experiences,” a Facebook spokeswoman said in an e-mail statement to AdAge. Such a change, if made permanent, could ultimately affect publishers and brands looking for visibility on the social network, according to marketing and publishing execs. The theory goes that like counts add social undue pressure on the average user, who might begin to put too much weight on how popular (or not) their posts are on Facebook. The rationale goes that if Facebook were to no longer show users how many likes a given post received, then it might generate less anxiety around sharing on Facebook. “People are using the ‘like’ counter as way to measure their self-worth,” says David Cohn, senior director of AlphaGroup, which is a tech incubator within the publishing group Advanced Local. Likes, or lack thereof, may be stressful for everyday users, but they are partly how publishers and brands measure their actual worth on Facebook. “Just as the likes have been validation for users,” Cohn says, “they have been validating for publishers, as well.” The like count has historically been one of the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
News tagged with: #measure theirself-worth #senior director #tech incubator #lack thereof #algorithm relies #trial system #changetheireditorial decisions #video-sharing app #ranking formula #emphasizing messages #viral videos #rival snapchat #ways rose #featuring images #recently begun

Other Publishing stories related to: ' By hiding likes and video views, Facebook could force publishers to shift strategies '


Facebook favoured over TV and radio, claims Ofcom report

Media regulator highlights ‘generation gap’ as people aged 16-24 move away from traditional platforms for online activitiesRead the full Ofcom report: Public Service Content in a Connected SocietyYounger people are switching off TV and radio in their droves in favour of online pursuits such as... Continue reading at The Guardian

[ The Guardian | 2014-12-15 00:00:00 UTC ]
More news stories like this |


Purcell looks to propel Amazon Publishing UK

Amazon Publishing plans to grow its list of UK titles and authors “substantially” in 2015, Eoin Purcell, UK head of Amazon Publishing, has told The Bookseller. The publisher is also “constantly looking to create new platforms to connect authors and readers”, Purcell said. Amazon Publishing UK,... Continue reading at The Bookseller

[ The Bookseller | 2014-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eoin purcell #uk authors #uk head #amazon publishing #books signed


Headline to publish fan edition of Turner's memoir

Headline is to publish a special fan edition of musician Frank Turner’s touring memoir The Road Beneath My Feet. The publisher has teamed up with PledgeMusic, a direct-to-fan music platform, to offer the £30 hardback. Fans are being asked to provide their own personal reminiscences of seeing... Continue reading at The Bookseller

[ The Bookseller | 2014-12-12 00:00:00 UTC ]
More news stories like this |


Senate's 'torture report' will be published as a paperback aimed at a wide audience

Melville House will publish the Senate Intelligence Committee's 'Study of the Central Intelligence Agency's Detention and Interrogation Program,' otherwise known as the 'torture report,' in paperback format by Dec. 30. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #torture report #wide audience #melville house #interrogation program #paperback format


What we learned about publishing in 2014

Here are five of the big publishing trends of 2014, and what we learned. The post What we learned about publishing in 2014 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-11 00:00:00 UTC ]
More news stories like this |


Igloo to publish Penguins of Madagascar books

Igloo Books is this month launching a series of books based on DreamWorks Animation’s new family film "Penguins of Madagascar". The range includes a book of the film, picture books, sound boards, various sticker and activity sets, and colouring books, and the company intends to “push ourselves... Continue reading at The Bookseller

[ The Bookseller | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books based #dreamworks animation #range includes #picture books #colouring books #john styring


William Heinemann to publish long lost love letters

William Heinemann has acquired a “significant” collection of erotic letters from a young woman to her lover dating from the 1920s. Selina Walker, publisher at Century and Arrow, bought UK and Commonwealth (excluding Australia New Zealand) rights to the collection, edited by Jean Yves Berthault... Continue reading at The Bookseller

[ The Bookseller | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #william heinemann #young woman #bought uk #zealand rights #kerry glencorse


MCB to publish Rowell’s Carry On in UK

Macmillan Children’s Books has confirmed it will publish Rainbow Rowell’s new title in the UK next year. Continue reading at The Bookseller

[ The Bookseller | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children


CIA Torture Report to be Published as Book

Melville House will publish 'The Senate Intelligence Committee Report on Torture' as a paperback and an ebook on December 30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #melville house


Fogg appointed publishing director at HC

Cornerstone's Jack Fogg is joining HarperCollins in the newly-created role of publishing director for fiction and non-fiction. Fogg is currently editorial director at Cornerstone imprint Century, where he has worked with authors including Rod Stewart, James Corden, Tim Vine and Hugh Howey. He... Continue reading at The Bookseller

[ The Bookseller | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joining harpercollins #newly-created role #james corden #hugh howey


Four Questions For...Other Press Publisher Judith Gurewich

PW talked to Other Press publisher Judith Gurewich, who picked up world English rights to a bestseller in France after a heated auction at this year’s Frankfurt Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw talked #heated auction


Short Takes: Religion Publishing News Briefs, December 10, 2014

Audio line debut for IVP; 2015 Grawemeyer winner announced; Target Holiday Book Club features Nelson book; Baker titles selected as best church resources; Puritan/Reformed publisher releases new Bible, books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes


Unseen Dredd art to be published

Previously unseen sketches of one of the UK's best-known comic book characters are to be published for the first time. Continue reading at BBC News

[ BBC News | 2014-12-10 00:00:00 UTC ]
More news stories like this |


How fusty old Hearst is becoming a modern publisher

Six ways Hearst is tackling the gritty work of becoming a modern publisher. The post How fusty old Hearst is becoming a modern publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern publisher


Durham Stepping Down at Amazon Publishing

Daphne Durham, publisher of adult trade and children's at Amazon Publishing, will be leaving the company on January 16, and will be succeeded by Mikyla Bruder, current head of global marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon publishing #daphne durham #adult trade #mikyla bruder #global marketing


How Much Can You Fake in Publishing? From Clare Balding to Zoella

In the UK, Zoella was revealed to have used a ghostwriter, while Clare Balding's book cover clearly looks fake. How much of this is okay? The post How Much Can You Fake in Publishing? From Clare Balding to Zoella appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #clare balding #book cover


South African newspaper publisher considering £28m offer

Blackstar investment company wants to obtain full ownership of Times Media Group Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-12-09 00:00:00 UTC ]
More news stories like this |


French publishers warned on ebook VAT rise

The French Publishers Association (Syndicat National de l’Edition, SNE) has warned its members that France may raise VAT on ebooks from 5.5% to the standard 20% during the first half of next year to avoid a fine of several million euros from the European Court of Justice, according to the trade... Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million euros #european court


J.K. Rowling celebrates 12 Days of Christmas with 12 new 'Harry Potter' stories (+video)

From Dec. 12 to Dec. 23, Rowling is posting 12 new stories set in the 'Potter' universe on the website Pottermore. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #stories set #website pottermore


Blink Publishing to launch 'Reality' imprint

Bonnier's Blink Publishing is launching a new imprint, Blink Reality, to focus on "compelling true stories and relevant real life issues". The imprint will be headed by newly appointed publisher Emily Thomas, and will begin releasing titles in summer 2015. Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blink publishing