BuzzFeed Will Get a Taste of the Chinese Market in a Deal With a Local Media Giant

A few years ago BuzzFeed Inc. posted a picture of a cocktail dress online and asked readers what colors they saw.The photo triggered a raging debate about colors and racked up millions of views for the online publisher. But one question gnawed at BuzzFeed's bosses: how the picture went viral in China. Chinese censors block the country's web users from using Facebook -- one of BuzzFeed's preferred outlets.Now BuzzFeed, the online media giant famous for its viral listicles and memes, will gain more insight into one of the world's largest internet markets through a licensing deal with Beijing Bytedance Technology Co. Bytedance will distribute BuzzFeed's content, including its popular Tasty food videos, to its millions of users, helping the U.S. publisher get around the Chinese firewall. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-01-26 00:00:00 UTC ]
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Publishers Beef Up Digital Deals

In recent weeks a number of big consumer magazine and newspaper publishers have expanded their ability to deliver digital advertising in a variety of formats with acquisitions and investments in digital ad platforms. The deals continue a long-term tr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-31 00:00:00 UTC ]
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Amazon Publishing inks deal with Ingram, opens ebook distribution to rivals

Amazon Publishing is continuing to broaden its distribution channels, as the New York-based imprint has formed a partnership with Ingram Content Group that will make the company's ebooks available to competitors such as Apple, Barnes & Noble and Kobo. As you may be aware, there's some uneasy... Continue reading at Engadget

[ Engadget | 2012-08-30 00:00:00 UTC ]
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Amazon launches London discounted deals website

Amazon has also begun piloting a UK discounted daily deals website, AmazonLocal, to rival sites... Continue reading at The Bookseller

[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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Master Online Marketing with Free Kindle Ebook

For a limited time, you can score a free copy of "Get Up to Speed with Online Marketing," by Jon Reed. Read it on your PC, your Kindle, or any device that can run a Kindle app. Continue reading at PC World

[ PC World | 2012-08-28 00:00:00 UTC ]
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MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
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Headline strikes Gerrard deal

Headline has acquired an illustrated book from Liverpool and England football captain, Steven... Continue reading at The Bookseller

[ The Bookseller | 2012-08-24 00:00:00 UTC ]
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Local News Sites Form New Trade Association

Next month, at the annual Block by Block conference for local news sites, around 100 independent publishers will celebrate the launch of a new nonprofit trade group that will offer support for the growing hyperlocal news industry.   Local Indepe ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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Macmillan and 21st Century in Chinese joint venture

Macmillan Publishers and 21st Century Publishing House Co. have launched the Macmillan Century... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
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Amazon trialling local delivery scheme

Amazon is reportedly trialling a scheme to deliver parcels which customers can collect from... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Marketers get a refresher: Sex still sells

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[ Crains New York | 2012-08-16 00:00:00 UTC ]
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Rakuten beats Amazon to Japanese e-reader market

Kobo's parent Rakuten claims to have sold 100,000 devices following a launch of the Kobo e-... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Asking 'Where's Waldo' helps increase local bookstore business

The 'Find Waldo Local' campaign, held nationwide for the month of July, had customers hunting for Waldo in independent bookstores and businesses. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-11 00:00:00 UTC ]
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'Find Waldo Local' to Return in 2013

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[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
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Flurry of Olympic titles as new Wiggins deal mooted

The race to acquire a new book from Olympic hero and Tour de France champion Bradley Wiggins is... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
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EU-Japan deal may cut red tape, boost IP protection

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[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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Amazon Picks Up Market Share

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[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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Ilex Press Enters U.S. Publishing Market

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[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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Atria Inks Co-Pub Deal with U.K.’s Short Books

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[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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