Publishers have been in the direct-to-consumer sales business for some time now, offering titles online, through direct mail, and at book fairs. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
Book fairs can find themselves in the middle of shifting geopolitics. At the just-closed Salon du Livre in Paris, the French president sidestepped a visit to Russia's Country of Honor stand. The post Politics in Paris: Russia’s Country of Honor Stint at the Salon du Livre Reflects Strained... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-03-20 00:00:00 UTC ]
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Scholastic is the world’s largest publisher and distributor of children’s books and is the leading operator of school-based book clubs and book fairs in the United States. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
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From Gulf News: Aimed at cross-promotion of each other's cultural initiatives, the new Serbia-Sharjah agreement will come into play at book fairs. The post Serbia’s National Library in Cultural Partnership With Sharjah Book Authority appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-02 00:00:00 UTC ]
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Major bookselling initiatives, along with book fairs and campaigns to promote reading, are underway in Vietnam's developing book publishing market. The post Market Overview: Vietnam’s Walk on ‘Book Street’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-06 00:00:00 UTC ]
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Calls are out now for June's Jerusalem International Book Fair fellows and London's 'Introduction to Rights' program registration. The post Book Fairs: Jerusalem Fellows and London’s Rights Introduction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-21 00:00:00 UTC ]
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'A significant book fair doesn't seem to have been able to come into being in Central and Eastern Europe" says Hungary's Zsuzsanna Szabó. The post Frankfurt, Krakow and Conrad: A Hungarian Perspective on Book Fairs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-11 00:00:00 UTC ]
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Scholastic is the world’s largest publisher and distributor of children’s books and is the leading operator of school-based book clubs and book fairs in the United States. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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Is it time that publishing made authors and consumers the central focus of book fairs and sales conferences? Continue reading at The Bookseller
[ The Bookseller | 2016-04-30 00:00:00 UTC ]
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Book fairs are an increasingly interesting phenomenon: a decade ago they looked to be out of fashion and out of time. What price a physical table or stand in a far-flung hall, when so much business could be done cheaply and more efficiently by telephone, Skype or email? Yet over the weekend much... Continue reading at The Bookseller
[ The Bookseller | 2016-04-02 00:00:00 UTC ]
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Pakastani-born Canadian children's book author Rukhsana Khan explains how to leveraging appearances at book fairs for the greatest benefit and impact. The post A Canadian Author’s Adventures in International Book Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-17 00:00:00 UTC ]
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The French National Book Centre (Centre National du Livre, CNL) will cut subsidies for the 90-plus book fairs and literary festivals it supports next year if organisers do not agree to pay authors for giving talks and participating in debates. Meetings are being held with organisers, none of... Continue reading at The Bookseller
[ The Bookseller | 2015-05-02 00:00:00 UTC ]
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Book fairs have become much more aware of the purchasing power of the Hispanic population in the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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Events at the book fairs in Jerusalem, Leipzig, Bologna and Frankfurt are honoring the Jubilee year of German-Israeli diplomatic and literary relations. The post Celebrating German-Israeli Relations Through Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-02 00:00:00 UTC ]
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The Chinese government official behind the Shanghai Children’s Book Fair (CCBF) has said he is committed to co-operating with the team behind the London Book Fair (LBF), with further events in China under consideration. Kan Ning Hui, whose official title is deputy director of the Shanghai Press... Continue reading at The Bookseller
[ The Bookseller | 2014-11-27 00:00:00 UTC ]
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As the holiday season approaches, several cities are getting in the book spirit with book fairs, including Miami and New Orleans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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Publishers have been in the direct-to-consumer sales business for some time now, offering titles online, through direct mail, and at book fairs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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Marketers continue to be in love with their own content. Spending on branded content is set to reach $1.8 million this year, or 37 percent of marketers’ ad budgets, up from $1.7 million in 2012, per a Custom Content Council survey. The lion’s share of that is going into print. Spending on... Continue reading at AdWeek
[ AdWeek | 2013-12-04 00:00:00 UTC ]
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Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to... Continue reading at Fast Company
[ Fast Company | 2013-08-20 00:00:00 UTC ]
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B-to-b publishers are going to market with more products than ever—including their own and those of their clients. The advantage they offer, of course, is a narrow, targeted audience. The challenge they face is to avoid tapping out that audience, or allowing their marketing messages to get lost... Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-04 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 27/05/2011 - 09:01 A new Ofsted report into the teaching of English, "Excellence in English", has highlighted schools' investment in books, home reading, book borrowing from the school library and events such as book fairs and storytelling... Continue reading at The Bookseller
[ The Bookseller | 2011-05-27 00:00:00 UTC ]
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