Booksellers Edgy About Harper Direct-Sale Program

Publishers have been in the direct-to-consumer sales business for some time now, offering titles online, through direct mail, and at book fairs. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
News tagged with: #direct mail #book fairs

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Direct Sales Is a Key Strategy for Top Indonesia Publisher

A direct sales force of 5,000 young mothers has increased sales for Indonesia's Pelangi Mizan publishing group fourfold in the last three years. The post Direct Sales Is a Key Strategy for Top Indonesia Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased sales #key strategy #direct sales

Sales Up for Children's Booksellers This Summer

The summer was one of rediscovered classics, movie tie-ins, and backlist at indie bookstores across the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie bookstores #movie tie-ins

Direct Sales Drive Educational Development Corp.

Educational Development Corp. added 1,862 home sale reps in the first quarter, helping to drive a 59% jump in sales in the home business division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-20 00:00:00 UTC ]
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First-day sales for Harper Lee 'top 105k'

Harper Lee’s Go Set a Watchman (William Heinemann) racked up first-day sales in the UK of over 105,000 copies, across print and digital editions, according to publisher Penguin Random House. Meanwhile Waterstones' own sales for the title are approaching 30,000, m.d. James Daunt told The... Continue reading at The Bookseller

[ The Bookseller | 2015-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #harper lee #first-day sales

Booksellers praise new Harper Lee cover

The cover for Harper Lee’s forthcoming novel is “striking”, and will stand out on shelves, booksellers have said. Continue reading at The Bookseller

[ The Bookseller | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee

Poland’s Top Online Bookseller For Sale, Consolidation Looms

Poland's top online bookstore, Merlin.pl, is up for sale, and many believe this is that of consolidation in a saturated Polish online marketplace. The post Poland’s Top Online Bookseller For Sale, Consolidation Looms appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post poland

HC Offering Authors Direct Sales Option, Higher Royalty

HarperCollins is ramping up its direct sales efforts by offering authors who sell direct the chance to earn a higher royalty rate in the process. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell direct #offering authors

Iowa Bookseller Pumps Up Sales for Author's Memoir

About 25% of the sales of a Holt memoir by a debut author have been in Iowa's bookstores, due to the heroic efforts of a Decorah bookseller Kate Rattenborg. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut author

ABC Taps New Programming Sales Chief

ABC has hired Mike Dean as its new vp, programmatic and data-driven sales, The Wall Street Journal reports. Dean joins the Disney-owned network from ad tech firm Videology, where he was vp, media platform sales and solutions. Before Videology, Dean served as director, publisher services at... Continue reading at AdWeek

[ AdWeek | 2014-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media sales #vibrant media #publisher services

HarperCollins Tries Direct Sales

HarperCollins has launched a redesigned website that features a direct sales component. Through the website the publisher has, for the first time, the ability to sell print books directly to consumers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct sales #redesigned website

HarperCollins launches direct-to-consumer sales site

HarperCollins has relaunched its US website, with direct to consumer print and ebook sales. The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

DC’s 2013 Direct Market Sales Show Slippage

A look at DC Comics periodical sales trends in 2013 shows strong titles at the top buoying some weaker titles at the bottom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
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Federated Media Gives Up On Direct Sales, Puts Focus On Programmatic

The rise of programmatic advertising has wreaked havoc across digital media, giving media buyers far more leverage while pushing down the value of publisher inventory. It has also torn apart the traditional ad network business, which is one reason Federated Media, today announced it would stop... Continue reading at Advertising Age

[ Advertising Age | 2014-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive chairman #difficult decision #undisclosed amount #lin media #content marketing

HarperCollins goes direct-to-consumer for global ebook sales

HarperCollins has begun selling ebooks direct to consumers through new brand-specific websites,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-30 00:00:00 UTC ]
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Ingram Consumer Direct Program Has Something for Everyone

Ingram Content Group has been in the direct-to-consumer business since 2003, and as more publishers sell directly to consumers and retailers’ online businesses grow, Ingram’s business has evolved to permit different types of fulfillment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-26 00:00:00 UTC ]
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Publishing CEOs on Direct-to-Consumer Sales and Marketing

Three CEOs at this year's Digital Book World conference spoke about how they are reaching out directly to consumers and what they can do better. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct-to-consumer sales #publishing ceos

Federated Media Shutters Its Direct Sales Business

In what could presage a foundational shift in the online advertising landscape, Federated Media Publishing will shut down its direct sales business, i.e. the division charged with selling standard display ads. On Thursday afternoon (Nov. 8) the company began informing employees that it would... Continue reading at AdWeek

[ AdWeek | 2012-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic platform #programmatic buying #larger scale