Bonnier Zaffre has announced it is expanding into the US market, starting by directly publishing brand authors Wilbur Smith and Lynda La Plante into North America. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-12-12 00:00:00 UTC ]
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Atlantic marketing director Jamie Forrest will join Pan Macmillan next month as head of marketing for the Pan division, incorporating the Pan, Macmillan, Tor and Mantle imprints. Continue reading at The Bookseller
[ The Bookseller | 2021-11-10 03:48:17 UTC ]
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Marlowe Granados is the guest. Her debut novel, Happy Hour, is out now from Verso Books. Subscribe and download the episode, wherever you get your podcasts! From the episode: Marlowe Granados: I think that you have to wait a little bit for the correct timing. That was my main gripe with the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-09 09:50:34 UTC ]
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Known for her debut novel Testament, the Ian Fleming fanatic has been approved to write new novels set in 007’s world but without the agent himselfA new generation of Double O agents has been authorised by the estate of Ian Fleming, with Bond aficionado and novelist Kim Sherwood set to pen a new... Continue reading at The Guardian
[ The Guardian | 2021-11-04 09:49:02 UTC ]
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About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek
[ AdWeek | 2021-11-01 21:30:00 UTC ]
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The National Teen Book Club is aiming to reach 50,000 young people in 600 schools in a drive to raise literacy levels and encourage a love of reading. Continue reading at The Bookseller
[ The Bookseller | 2021-10-29 16:42:42 UTC ]
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Hay House UK is expanding its editorial department and has appointed Helen Rochester as editorial director. Continue reading at The Bookseller
[ The Bookseller | 2021-10-27 04:55:59 UTC ]
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The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
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Bonnier Books UK is launching a "mission-oriented start-up" publisher, Footnote Press, in 2022 in what is billed as a “pioneering” partnership with founders Vidisha Biswas and Sujoy Roy. Continue reading at The Bookseller
[ The Bookseller | 2021-10-26 07:32:05 UTC ]
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Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 18:43:56 UTC ]
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Pittsburgh’s White Whale Bookstore celebrated its five-year anniversary on October 15 with something special: the grand opening of its newly expanded space. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-19 04:00:00 UTC ]
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Essence, GroupM's digital media agency, has expanded its presence into France with a Paris office that will be overseen by Guillaume de La Fl?ch?re, chief executive of digital transformation agency Neo MediaWorld, to support emerging local client programmatic needs. La Fl?ch?re will continue in... Continue reading at AdWeek
[ AdWeek | 2021-10-18 11:36:54 UTC ]
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Pantheon and Schocken Books will no longer be a division of Alfred A. Knopf, instead operating as an independent imprint alongside Knopf, Doubleday and Vintage/Anchor, and will continue a significant expansion of its staff under Lisa Lucas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-13 04:00:00 UTC ]
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Shona Henderson has been appointed digital products manager at Sheffield-based Vertebrate Publishing, which is expanding its digital business. Continue reading at The Bookseller
[ The Bookseller | 2021-10-12 13:33:05 UTC ]
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Joe Yule and Katie Packer have been promoted as part of Headline Publishing’s strategy for non-fiction expansion. Continue reading at The Bookseller
[ The Bookseller | 2021-10-12 02:18:24 UTC ]
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Bernadette Agius will move from Bonnier Books UK to become m.d. of Welbeck Publishing Group’s Australia and New Zealand subsidiary while Juliet Rogers will replace her at Echo Publishing. Continue reading at The Bookseller
[ The Bookseller | 2021-10-11 18:59:33 UTC ]
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Weidenfeld & Nicolson has acquired John Higgs' exploration of the "unexpected connections" between The Beatles and the Bond films and what they tell us about British culture. Continue reading at The Bookseller
[ The Bookseller | 2021-10-06 03:01:34 UTC ]
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As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek
[ AdWeek | 2021-09-28 13:00:00 UTC ]
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Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller
[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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#digital marketing