Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]

Other Publishing stories related to: 'Bloomsbury Targeting Digital Readers In New Global Campaign'


E-readers Are Big Winners in Tablet Wars

As budget media tablets race to the bottom on price, ebook readers are the real winners receiving deep price cuts and improved features. Continue reading at PC World

[ PC World | 2011-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big winners #ebook readers #improved features


Industry struggling with digital skills lag

Written By: Tom Holman Publication Date: Tue, 08/11/2011 - 15:57 The books industry is not doing enough to attract and train staff to take advantage of the surge in ebook sales, this year’s Digital Book Census survey from The Bookseller has found. The survey of more than 2,200 people, nearly... Continue reading at The Bookseller

[ The Bookseller | 2011-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books industry #ebook sales


Books24x7: Professional Books Go Digital

Given ebooks’ recent growth in the trade, professional books are clearly ahead of the digital curve. Books24x7 was one of the earliest companies in the professional ebook space, licensing and repackaging ebooks for IT professionals on a subscription basis for nearly two decades. A subsidiary of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional books #subscription basis #staying connected


Xmas starts now as campaigns begin

Written By: Lisa Campbell, Graeme Neill and Philip Stone Publication Date: Fri, 04/11/2011 - 10:27 W H Smith has fired the starting pistol for festive promotions, with Waterstone’s, Amazon.co.uk, Blackwell, John Smith and Foyles following hot on their heels as 1st November saw the switch-on of... Continue reading at The Bookseller

[ The Bookseller | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john smith #lisa campbell #graeme neill #starting pistol #1st november


Library campaigners: CIPFA stats 'will get worse'

Written By: Benedicte Page Publication Date: Thu, 03/11/2011 - 09:53 Library campaigners have called for vision and leadership for the public library service following publication of the latest annual library statistics from The Chartered Institute of Public Finance and Accountancy (CIPFA).... Continue reading at The Bookseller

[ The Bookseller | 2011-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners #chartered institute #public finance #accountancy cipfa


National Geographic Magazine Exceeds 100,000 Paid Digital Subscribers

National Geographic Magazine topped 100,000 paid digital subscribers this past weekend and the magazine's special series on world population, which was collected into one app called "7 Billion", was the number one free app for iPad in iTunes. The 7 Billion app was promoted in Apple's new and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past weekend #free app


B&N new digital device expected "next Monday"

Written By: Graeme Neill Publication Date: Tue, 01/11/2011 - 09:49 Barnes & Noble is expected to reveal its latest digital device next Monday, as tablet competition hots up in the wake of Amazon unveiling the Kindle Fire. Journalists and analysts have been invited to a news conference for... Continue reading at The Bookseller

[ The Bookseller | 2011-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #widely expected #kindle fire #news conference #7th november


Amazon.co.uk starts Christmas campaign

Written By: Lisa Campbell Publication Date: Mon, 31/10/2011 - 12:55 Amazon has begun its UK festive promotion today (31st October), opening a Christmas store and revealing Steve Jobs’ biography is one of customers’ most wished-for items. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-31 00:00:00 UTC ]
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Survey: Professionals Not Replacing Print With Digital?

This week alone, Ziff Davis Enterprise announced it will replace its three remaining print magazines with digital editions in 2012 and Hanley Wood president and CEO Frank Anton indicated that more magazine closures are likely in his organization, yet a new study from Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine closures


Digital Catalogues Take Over

Going from paper to electronic catalogues has become one of the biggest upheavals in the way independent bookstores buy, on a par with cutbacks in field sales reps. “I don’t think our choice is between paper and electronic catalogues,” says Carole Horne, general manager of Harvard Book Store in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital catalogues #general manager


Magazine Publishers Look to Where Digital is Booming: The Book Business

After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine publishers #book business #initial flurry


E-books and Continuum buy drive sales at Bloomsbury

Written By: Charlotte Williams Publication Date: Thu, 27/10/2011 - 09:41 E-book sales and the acquisition of Continuum helped sales at Bloomsbury leap 16%, although relocation and restructuring costs led to pre-tax profit more than halving to £0.3m, in its latest set of financial accounts.... Continue reading at The Bookseller

[ The Bookseller | 2011-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-tax profit #latest set


Ziff Davis Enterprise To Go All-Digital In 2012

Ziff Davis Enterprise has launched a new strategy called OmniDigital that will take the company all-digital with emphasis in four keys areas--traditional websites, mobile websites, tablets and digital editions. The company will convert its remaining three magazines--Baseline, CIO Insight and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile websites #digital editions


Tablet Users Are Heavy News Readers

A year and a half since the Apple iPad was introduced, a new study shows that reading news has become a big part of what people use tablets for. But publishers still have a way to go to get people to pay for content on tablets. The newest look at people’s willingness to pay for content is a... Continue reading at AdWeek

[ AdWeek | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silver lining #written word #past summer


Library campaigners pledge unity as Pullman slams council 'bullshit'

Written By: Benedicte Page Publication Date: Mon, 24/10/2011 - 08:30 Library campaigners from across the country vowed to work together to put pressure on government, at a pioneering day conference held in London on Saturday (22nd October). Meanwhile, speaking at the event, author Philip... Continue reading at The Bookseller

[ The Bookseller | 2011-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political bullshit #country vowed #put pressure #library closures


Bloomsbury Season at Kensington Library

Written By: Benedicte Page Publication Date: Mon, 24/10/2011 - 08:15 Publisher Bloomsbury has organised a series of author events at Kensington Central Library for the first months of 2012. The Bloomsbury Season will see events with Anna Reid and Lady Antonia Fraser held in January, with Man... Continue reading at The Bookseller

[ The Bookseller | 2011-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author events #justin cartwright


Issuu Adpages Makes Print Ads Digital-Ready

In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online advertising


Digital to dominate by 2020

Written By: Tom Holman Publication Date: Mon, 17/10/2011 - 08:30 More than half of people working in the industry think sales of ebooks will overtake those of their printed counterparts by the end of this decade. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people working


Camden campaigners to try for library judicial review

Written By: Benedicte Page Publication Date: Mon, 17/10/2011 - 10:14 Camden library campaigners have become the latest group to apply for judicial review over library closures. The Camden Public Library User Group has instructed solicitors Bindmans to lodge an application for judicial review,... Continue reading at The Bookseller

[ The Bookseller | 2011-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest group #judicial review #library closures #law firm


WHS partners with Kobo to launch e-reader

Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at the same time as its financial results for the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch e-reader #financial results #company revealed