Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-03-29 09:00:00 UTC ]
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Following the proposal by the United Methodist Church to split the denomination over same-sex marriage and LGBTQ clergy, the church’s publishing arm says it will remain with the post-separated church and adjust operations according to congregants’ needs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-08 05:00:00 UTC ]
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The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-07 05:00:57 UTC ]
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The Publishers Association has welcomed a judge's decision ruling that digital versions of the Times and Sunday Times should be subject to a zero-rate of VAT, saying it supports the central message of the Axe the Reading Tax campaign. Continue reading at The Bookseller
[ The Bookseller | 2020-01-07 04:06:09 UTC ]
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News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week
[ Media Week | 2020-01-06 09:49:13 UTC ]
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In a year end letter to Hachette Book Group staff, HBG CEO Michael Pietsch looked back on a year of growth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-06 05:00:00 UTC ]
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For most publishers, digital success in 2020 won’t be about new trends or technology. Instead it will be about focus, prioritization, and finally executing properly on digital media fundamentals. This article covers the first five fundamentals that I believe every publisher must execute on this... Continue reading at Publishing Executive
[ Publishing Executive | 2020-01-03 13:30:50 UTC ]
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The rise of digital that began in the 2000s--which saw a notable shift in advertising dollars toward mobile screens, plus the growing dominance of Big Tech on Madison Avenue, aided by a regulatory push symbolized by the upcoming California Consumer Privacy Act (CCPA)--continued into the 2010s,... Continue reading at AdWeek
[ AdWeek | 2019-12-30 14:28:27 UTC ]
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Larry Persily hopes to pass the Skagway News on to a committed journalist willing to live in a town of 1,000An Alaska newspaper publisher is ready to hand his operation to a new owner at an unbeatable price: $0.Larry Persily, a longtime journalist who runs the Skagway News in the state’s... Continue reading at The Guardian
[ The Guardian | 2019-12-15 11:00:50 UTC ]
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Penguin Random House CEO Markus Dohle’s annual letter to company employees emphasized the acquisitions the publisher has made across the publishing world this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-12 05:00:00 UTC ]
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Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive
[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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The Community of Literary Magazines and Presses and Submittable, the cloud-based submission management platform, have agreed on a unique pricing plan that provides a significant discount for the use of Submittable by CLMP members. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-09 05:00:00 UTC ]
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Coty, the owner of a host of household names including Covergirl, Gucci and Sassoon Professional, has confirmed it is conducting an overhaul of Beamly, an ad-tech and digital media operation it purchased in 2015, which could involve the effective shuttering of the unit. The developments have... Continue reading at AdWeek
[ AdWeek | 2019-12-03 22:30:01 UTC ]
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Philip Pullman’s His Dark Materials, collated into a single e-book, has subtly knifed Lee Child in the back to claim the Weekly E-Book Ranking number one. Continue reading at The Bookseller
[ The Bookseller | 2019-11-29 09:51:32 UTC ]
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Australian federal police to tell inquiry it will heed ministerial direction to consider value of a free and open pressThe Australian federal police will make a second submission to federal parliament’s press freedom inquiry as part of efforts to draw a line over controversy triggered by raids... Continue reading at The Guardian
[ The Guardian | 2019-11-29 07:15:29 UTC ]
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Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week
[ Media Week | 2019-11-20 11:19:56 UTC ]
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Audiobook sales have rocketed in 2019, and look set to achieve another record year, as the sector continues to attract first-time listeners. Continue reading at The Bookseller
[ The Bookseller | 2019-11-15 08:43:01 UTC ]
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From emerging social networks and distribution channels, to evolving KPIs, to constant demands to become more data- and insight-driven, editing in the platform age is a complicated and ever-changing game. Luckily, the experts are here to help. For those of you who couldn't join us at the Folio:... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-13 19:04:28 UTC ]
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Former Sensitech CEO Eric Schultz lets his background in business and liberal arts emerge in his latest book “Innovation on Tap: Stories of Entrepreneurship from the Cotton Gin to Broadway's Hamilton,” released in late October. In an interview with the Business Journal, the Boxford resident... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-11-12 16:08:37 UTC ]
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Parent company Informa has said Taylor & Francis "continues to perform consistently", expressing confidence that it will hit its annual target of 2% underlying growth for the full year. Continue reading at The Bookseller
[ The Bookseller | 2019-11-12 06:30:02 UTC ]
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The long-predicted digital media consolidation has finally come to pass. More than 100 online publishing companies are on pace to be sold this year, highlighted by the recent purchases of Refinery29, PopSugar and New York Magazine. The impetus for the sudden deal velocity is the direct result of... Continue reading at AdWeek
[ AdWeek | 2019-11-11 16:49:21 UTC ]
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