Back to School

Over the past five years, licensed books and supplemental educational materials have increasingly made their way into school libraries and classrooms. Educators have come to accept that licensed titles are a way to bring in reluctant readers and sustain interest in subjects like math and science. Meanwhile, licensors value the exposure their properties can generate in schools, something that can be difficult to replicate through traditional entertainment or retail channels these days. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
News tagged with: #school libraries #licensed books #increasingly made #licensed titles #reluctant readers #retail channels

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[ BBC News | 2014-09-15 00:00:00 UTC ]
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[ The Bookseller | 2014-09-04 00:00:00 UTC ]
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[ The Bookseller | 2014-08-27 00:00:00 UTC ]
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[ The Bookseller | 2014-08-14 00:00:00 UTC ]
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[ The Guardian | 2014-08-14 00:00:00 UTC ]
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[ The Guardian | 2014-08-01 00:00:00 UTC ]
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[ The Christian Science Monitor | 2014-07-31 00:00:00 UTC ]
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[ Publishers Weekly | 2014-07-25 00:00:00 UTC ]
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[ The Christian Science Monitor | 2014-07-12 00:00:00 UTC ]
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