B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data leakage, some bad faith media buyers are taking advantage of poorly regulated ad exchanges to extract detailed datasets on publishers' audiences, intended to inform the real-time bidding process, and using that audience data to create competitive offerings that can target the same users elsewhere on the web, the publishers say. "Bidstream data is needed within the programmatic ecosystem as part of the decision making process," Matthew Yorke, chief digital officer at Northstar Travel Group, explains to Folio:. "The problem is when it is then used beyond that bid or impression. Publishers have spent years and decades building direct relationships with their audiences on trust. This is not what the publishers or audience agreed to and is damaging to both parties. Nefarious actors are in effect taking the data beyond its use on the impression bid." Northstar was one of 18 companies that signed an "Open Letter to the Digital Advertising Industry" issued by media auditor BPA Worldwide on Tuesday, calling for an industry-wide conversation around data leakage, which the letter said constitutes "a significant data breach by companies gaining access to the real-time bidding  infrastructure for... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]

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AAP StatShot: US Publishing Industry Up 8.5 Percent in August

The United States' book publishing trade in August was up 13.4 percent year over year, and was up 8.1 percent year-to-date. The post AAP StatShot: US Publishing Industry Up 8.5 Percent in August appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-29 15:02:49 UTC ]
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R.F. Kuang Has Called Out The Publishing Industry With Satire. But The Truth Is, She’s Ready For Change.

The “Yellowface” author is using her voice to bring Asian and Asian American histories to life on the page, and advocating for others to do the same. Continue reading at HuffPost

[ HuffPost | 2024-10-22 15:00:22 UTC ]
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How Book Bans Happen Under the Radar

Thousands of books have been publicly challenged and removed from libraries in the past couple of years. Elizabeth Harris, who covers books and the publishing industry for The New York Times, explains how books are being pulled from libraries in a quiet process called weeding. Weeding normally... Continue reading at The New York Times

[ The New York Times | 2024-10-08 09:00:02 UTC ]
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China’s Publishing Industry Seeks New Growth Amid Recovery

A look at China’s book market data shows signs of post-pandemic recovery, as well as new trends in book sales channels. The post China’s Publishing Industry Seeks New Growth Amid Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-08 00:27:24 UTC ]
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Black British Book festival founder criticises lack of diversity in publishing

Increasing number of black authors forced to self-publish or promote work on social media, says Selina BrownThe founder of a book festival celebrating black authors has said they are “forced” to pave their own way into the publishing world because of a lack of diversity within the... Continue reading at The Guardian

[ The Guardian | 2024-10-02 16:06:33 UTC ]
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A 64-Year-Old Literary Agent and TikTok Star Adds ‘Novelist’ to Her Résumé

Betsy Lerner has spent decades in the publishing industry. Writing her first novel, “Shred Sisters,” unlocked a completely new side to her creativity. Continue reading at The New York Times

[ The New York Times | 2024-10-01 19:20:03 UTC ]
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Leonard Riggio, who forged a bookselling empire at Barnes & Noble, dead at 83

Leonard Riggio, a brash, self-styled underdog who transformed the publishing industry by building Barnes & Noble into the country’s most powerful bookseller but later saw his company overtaken by the rise of Amazon Continue reading at ABC News

[ ABC News | 2024-08-27 20:22:22 UTC ]
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STEM/STEAM Books Address Climate Change

Whether it’s heat waves, wildfires, or floods, news of weather events intensified by climate change is hard to miss. And the publishing industry has been paying attention. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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STEM/STEAM Books Address Climate Change

Whether it’s heat waves, wildfires, or floods, news of weather events intensified by climate change is hard to miss. And the publishing industry has been paying attention. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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The Biggest Bookish News of the Week

The NYT's best books of the century so far, romance bookstores are on the rise, and more publishing industry news. Continue reading at Book Riot

[ Book Riot | 2024-07-14 15:00:00 UTC ]
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Record labels sue AI music generators for ‘massive infringement of recorded music’

Major music labels are taking on AI startups that they believe trained on their songs without paying. Universal Music Group, Warner Music Group and Sony Music Group sued the music generators Suno and Udio for allegedly infringing on copyrighted works on a “massive scale.” The Recording Industry... Continue reading at Engadget

[ Engadget | 2024-06-24 17:29:16 UTC ]
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Publishers Are Increasingly Irked at Perplexity Bots Circumventing Blocks

Publisher frustration is mounting at AI search startup Perplexity, which is backed by Jeff Bezos and other tech titans, for circumventing attempts to block its crawlers from accessing and serving up media content, potentially cutting publishers out of billions in ad... Continue reading at AdWeek

[ AdWeek | 2024-06-21 17:04:46 UTC ]
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Costco May Restrict Book Sales to the Holidays

Costco has been pulling back from book sales for years, hurting the publishing industry. Now, the company reportedly plans to primarily limit book sales to the holiday season, from September to December. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-06 04:00:00 UTC ]
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Republic of Georgia: Publishing Industry Criticizes ‘Foreign Agents’ Bill

Georgia's foreign agents bill is drawing criticism from PEN Georgia, the Georgian Publishers and Booksellers Association, and others. The post Republic of Georgia: Publishing Industry Criticizes ‘Foreign Agents’ Bill appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-17 19:01:14 UTC ]
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Janet Reid, Influential Publishing Blogger and Literary Agent, Dies

Reid's blogs, 'Query Shark' and 'Miss Snark,' were widely read destinations for frank commentary on the publishing industry and the querying process. After a more than 20-year career as an agent, she died after a brief illness on April 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-02 04:00:00 UTC ]
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Hundreds of Small Presses Just Lost Their Distributor. Now What?

A nonprofit that distributed books for many of the country’s small presses has closed, and the fallout could affect the publishing industry in ways both big and small. Continue reading at The New York Times

[ The New York Times | 2024-04-17 09:03:54 UTC ]
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I Don’t Have To Choose Between Writing About Myself And Writing About The World

I was balancing a plate of honeydew in the green room of a book festival when I walked by a white man bemoaning the state of the publishing industry. The man wore a suit, and he spoke to a white woman; both of them looked to be in their 40s. As the man speared a […] The post I Don’t Have To... Continue reading at Electric Literature

[ Electric Literature | 2024-03-27 11:05:00 UTC ]
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Remembering Sybil Steinberg

'Publishers Weekly' and the publishing industry mourn the loss of the "literary kingmaker," who died March 17 at age 90. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-22 04:00:00 UTC ]
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Welcome to the London Book Fair, Where Everyone Knows Their Place

If you want to understand the power map of the publishing industry, just look at this event’s floor plan. Continue reading at The New York Times

[ The New York Times | 2024-03-15 16:28:30 UTC ]
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LBF: UK Publishing’s Impact Worth £11 Billion, New Report

'We ask politicians on all sides to recognize the publishing industry’s economic value,' says the Publishers Association's Dan Conway. The post LBF: UK Publishing’s Impact Worth £11 Billion, New Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-12 03:55:23 UTC ]
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