Audience Engagement and Reading Promotion: Aldus’ New Report on European Book Fairs

From a city-wide book exchange in Latvia to a ‘New Writers Festival’ in Greece, European book fairs have a wide array of approaches to promoting reading, revealed in an Aldus report. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Not the Normal Book Presentation Routine’ ollowing the release at the end of last year of its useful survey of European book fairs, Aldus ... The post Audience Engagement and Reading Promotion: Aldus’ New Report on European Book Fairs appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-07-13 00:00:00 UTC ]
News tagged with: #audience engagement #wide array #porter anderson #editor-in-chief @porter_anderson

Other news stories related to: "Audience Engagement and Reading Promotion: Aldus’ New Report on European Book Fairs"


Bertelsmann reports 2011 revenue growth

Random House parent company Bertelsmann has reported slight revenue growth for the 2011 fiscal... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
More news stories like this |


WHS launches R&J children's promotion

W H Smith has launched its new Richard & Judy Children’s Book Club promotion with a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
More news stories like this |


Quercus reports 270% December ebook sales growth

Quercus has reported that sales of its non-Larsson books increased by 83% over the last quarter... Continue reading at The Bookseller

[ The Bookseller | 2012-01-30 00:00:00 UTC ]
More news stories like this |


Pearson reports 'competitive' year

Digital services and expansion into emerging economies are leading Pearson’s economic... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital services #pearson reports


Waterstones launches 'book club' promotion

Waterstones has launched a "book club" promotion, with the strapline: "Books you... Continue reading at The Bookseller

[ The Bookseller | 2012-01-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book club #waterstones launches


Mirror launches year-long reading campaign

The Daily Mirror is to run a We Love Reading campaign, backed by poet laureate Carol Ann Duffy,... Continue reading at The Bookseller

[ The Bookseller | 2012-01-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #daily mirror


Reading Agency to cheer up readers

The Reading Agency is to launch a Mood-boosting Books campaign, teaming up with Vintage and its... Continue reading at The Bookseller

[ The Bookseller | 2012-01-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #reading agency


Indies report "surprise" increase in festive sales

Indie booksellers have reported a “surprise” increase in sales over Christmas in... Continue reading at The Bookseller

[ The Bookseller | 2012-01-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #indie booksellers #festive sales


Hachette reports a 'blockbuster' Christmas for ebook sales

Hachette has reported a "blockbuster Christmas for ebooks", selling more than 100,000... Continue reading at The Bookseller

[ The Bookseller | 2012-01-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook sales #hachette reports


Booksellers roll out New Year sales promotions

Booksellers are discounting books and ebooks by up to 80% in post-Christmas promotions. Amazon... Continue reading at The Bookseller

[ The Bookseller | 2012-01-03 00:00:00 UTC ]
More news stories like this |


Foyles reports third year of profitable trading

Foyles has reported a third year of profitable trading, despite "deep concern" about... Continue reading at The Bookseller

[ The Bookseller | 2011-12-21 00:00:00 UTC ]
More news stories like this |


Rebuck: 'direct consumer engagement pivotal'

Random House Group UK m.d. Gail Rebuck has said the rules of "agent, publisher and retailer... Continue reading at The Bookseller

[ The Bookseller | 2011-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gail rebuck


Report reveals OFT thinking on Amazon/TBD decision

The Office of Fair Trading (OFT) rejected publishers' claims that the merger of The Book... Continue reading at The Bookseller

[ The Bookseller | 2011-12-15 00:00:00 UTC ]
More news stories like this |


Trend Report: Are paywalls the only way forward for online publishers?

It's been 18 months since News Corp erected paywalls around The Sunday Times and The Times. Mike Fletcher assesses whether the paywall model is the future for online publishing and talks exclusively with News International to discover a shift in strategic thinking. Continue reading at Media Week

[ Media Week | 2011-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news international #online publishing #online publishers #trend report #sunday times


Three Minneapolis Presses Unite for Little Free Library Promotion

Three Twin Cities literary presses already renowned for collaborating in unconventional ways to promote books and authors are partnering with a Wisconsin literacy group and a Minneapolis museum to promote literacy, publicize the mission of each of the nonprofit organizations involved, and sell... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #promote literacy #promote books


Portas report: half of consumer spend off high street

Mary Portas is expected to suggest cutting regulations for traders and launching a national... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mary portas #high street


Portas report welcomed by Daunt

Free local parking, better support from the government on business rates, and mentoring for... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business rates


PA appoints new Head of Public Affairs

The Publishers Association has appointed a new head of public affairs, Gemma Hersh. Meanwhile... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers association #public affairs


European Commission opens formal investigation into sale of ebooks

The European Commission has announced it has opened formal antitrust proceedings to investigate... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #european commission


Apple, Book Publishers Face European Antitrust Probe

Apple's entry into the ebook business hasn't been a huge success, but it has still registered with European antitrust regulators. Continue reading at AllThingsD

[ AllThingsD | 2011-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #huge success