Arnold Intelligence: Schwarzenegger Spoofs AI to Promote His New Book

Arnold Schwarzenegger has been many things: bodybuilder, movie star, governor of California-and now a self-help guru. This month, Schwarzenegger released a self-help book titled, Be Useful: Seven Tools for Life. Since he's no ordinary star, publisher Penguin Press knew it couldn't promote the book in the usual way. Developed by New York agency Orchard Creative,... Continue reading at 'AdWeek'

[ AdWeek | 2023-10-18 13:30:00 UTC ]
News tagged with: #book titled #arnold schwarzenegger #movie star #publisher penguin #self-help book

Other Publishing stories related to: 'Arnold Intelligence: Schwarzenegger Spoofs AI to Promote His New Book'


Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek

[ AdWeek | 2013-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wall street #fifty shades #makes sense


B&N launches 'buy a Nook, we'll give a book,' promoting literacy one rhyme at a time

Sure, it's probably not going to convince you to pick up a new device if you weren't already in the market for one, but that's not really the point, right? Barnes & Noble's kicking off the season of giving with its "Buy a Nook, We'll Give a Book" promotion, which finds the company donating a... Continue reading at Engadget

[ Engadget | 2012-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book charity #bn launches #ll give #promoting literacy #barnes noble #christmas day


Arnold Schwarzenegger's new memoir: anything but 'total recall'?

Arnold Schwarzenegger's new memoir 'Total Recall' is disappointing many readers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-02 00:00:00 UTC ]
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Children's book promoting veganism gets mixed reception from experts

Author Ruby Roth's new book 'Vegan Is Love' discusses how food gets from the farm to the kitchen table. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed reception #kitchen table


Waterstones launches 'book club' promotion

Waterstones has launched a "book club" promotion, with the strapline: "Books you... Continue reading at The Bookseller

[ The Bookseller | 2012-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones launches #book club


Unbridled in 25 Cent E-book Promotion with ABA

Unbridled Books is partnering with the American Booksellers Association to promote the organization’s IndieCommerce program. For three days Unbridled is offering 25 of its titles in ebook format for 25 cents exclusively through the approximately 250 independent bookstores that are set up to sell... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook format


Spoof kids' book to Canongate

Written By: Graeme Neill Publication Date: Fri, 13/05/2011 - 10:47 Canongate has bought a foul-mouthed gift book for exhausted parents, which has been the subject of intense hype in the United States. M.d. Jamie Byng and senior editor Francis Bickmore bought UK and Commonwealth rights,... Continue reading at The Bookseller

[ The Bookseller | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie byng #adam mansbach #akashic books


London Book Fair Charity: Book Aid International Sends More Books to Ukraine

Following its first 25,000-book shipment to Kyiv, Book Aid International at London Book Fair announces that 15,000 more books are heading to Ukraine. The post London Book Fair Charity: Book Aid International Sends More Books to Ukraine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-13 09:25:56 UTC ]
More news stories like this | News stories tagged with: #ukraine appeared #london book fair #book aid #book fair


14 New November Book Club Picks, From GMA Book Club to The Stacks Book Club

These are the books all of the book clubs are reading this month. Grab a copy and learn how to join in. Continue reading at Book Riot

[ Book Riot | 2023-11-10 11:36:00 UTC ]
More news stories like this | News stories tagged with: #book clubs #book club


Lauren Graham’s Week: Background Binges and Books, Books, Books

The former “Gilmore Girls” star and best-selling author shares what she watched, read and listened to in a week. Continue reading at The New York Times

[ The New York Times | 2020-02-12 15:00:10 UTC ]
More news stories like this | News stories tagged with: #lauren graham #background binges #best-selling author


Lauren Graham’s Week: Background Binges and Books, Books, Books

The former “Gilmore Girls” star and best-selling author shares what she watched, read and listened to in a week. Continue reading at The New York Times

[ The New York Times | 2020-02-12 15:00:10 UTC ]
More news stories like this | News stories tagged with: #lauren graham #background binges #best-selling author


National Book Tokens launches Hidden Book and Book Island Games

National Book Tokens has launched its annual festive campaign, with the return of its Hidden Book Game for a seventh year, and Book Island Game for children for a second year. Continue reading at The Bookseller

[ The Bookseller | 2019-11-13 22:34:50 UTC ]
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Books: The new Trump book, plus book reviews and news

For book lovers and politics fiends, 2018 has gotten off to a bang with the early publication of “Fire and Fury: Inside the Trump White House” by Michael Wolff. Welcome to the new year! I’m Carolyn Kellogg with this week’s books newsletter. THE BIG STORY Excerpts from “Fire and Fury” that... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books newsletter #trump book #book reviews #book lovers #michael wolff #carolyn kellogg


London Book Fair 2014: Big Books, No Huge Book

While no single title has emerged as the hot book of this year’s London Book Fair, a number of titles were generating buzz as the trade show kicked off on Tuesday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big books #huge book #single title #hot book #generating buzz


New Book Club Books to Celebrate AAPI Heritage Month

Which books by AAPI authors are you looking to read in your book clubs this month? Continue reading at Book Riot

[ Book Riot | 2024-05-08 17:00:00 UTC ]
More news stories like this | News stories tagged with: #book clubs #book club


At Abu Dhabi Book Fair: Diwan’s New Naguib Mahfouz Book Covers

Egypt's Diwan Publishing holds a place of honor at the Abu Dhabi International Book Fair with its new series of Naguib Mahfouz covers. The post At Abu Dhabi Book Fair: Diwan’s New Naguib Mahfouz Book Covers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-03 23:56:56 UTC ]
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The Best Book Club Books Out in May

Make your book club spicy with a time-traveling romance, a funny queer-coming-of-age novel with messy family details, and more. Continue reading at Book Riot

[ Book Riot | 2024-05-01 17:00:00 UTC ]
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Book Riot’s YA Book Deals of the Day for April 27, 2024

Inspiration for youth activists, a dark (and delicious) serial killer story, a fairy tale with twists and turns, and more of today's best YA book deals. Continue reading at Book Riot

[ Book Riot | 2024-04-27 10:30:00 UTC ]
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Book Banning County Commissioners Censor Honor for Girl Scout’s Banned Book Library

What begins as a story about a Girl Scout Honor being censored for being about a teen's banned books project is a story of commissioners complicit in book banning county-wide. Continue reading at Book Riot

[ Book Riot | 2024-04-24 12:00:00 UTC ]
More news stories like this | News stories tagged with: #banned book


World Book Day: EU to Exclude Book Industry from Late Payment Regulations

Publishers and booksellers worked together to secure an exemption from the EU's late payment legislation, a decision that protects the publishing's unique business model. The post World Book Day: EU to Exclude Book Industry from Late Payment Regulations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-23 23:25:00 UTC ]
More news stories like this | News stories tagged with: #world book #book industry