Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
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Thomson Reuters has agreed to sell its Intellectual Property & Science division to Onex Corp and Baring Private Equity Asia for $3.55bn (£2.73bn). Continue reading at The Bookseller
[ The Bookseller | 2016-07-12 00:00:00 UTC ]
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In what's being described as a "cooperative publishing arrangement," Down East and Dispatch, two regional titles serving the the state of Maine, have agreed to merge their sales teams to cross-sell the two brands. The post Regional Maine Titles Down East and Dispatch Merge Sales Teams appeared... Continue reading at Folio Magazine
[ Folio Magazine | 2015-03-27 00:00:00 UTC ]
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Machines are now selling some print ads at Time Inc.The nation's largest magazine publisher -- owner of People, Time, Sports Illustrated and InStyle -- is letting marketers buy print ads with the same automated technology used to buy digital ads. This type of deal, where a computer facilitates a... Continue reading at Advertising Age
[ Advertising Age | 2015-02-10 00:00:00 UTC ]
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Penguin Random House UK has announced a series of appointments in a restructure across its sales teams, with new roles for Martin Higgins, Helen Randles and Sarah Roscoe among them. Also among the changes is a new sales director for Benelux, Germany, France and Austria, following the decision of... Continue reading at The Bookseller
[ The Bookseller | 2014-12-18 00:00:00 UTC ]
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Politics and a 15% drop in sales in 2014 has prompted Eksmo to sell its stake in Ukraine's Logos-Trans, which operates 50 Book Supermarket stores across the country. The post As Ukraine Sales Dip, Russia’s Eksmo Sells Bookstore Stake appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-11 00:00:00 UTC ]
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Following the appointment of Sabrina McCarthy as senior v-p, group sales at Perseus Books, part of CEO David Steinberger's restructuring efforts, the publisher announced further reorganization to its sales division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-12 00:00:00 UTC ]
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The Perseus Books Group is integrating its London and New York sales teams, placing them under the control of someone who will take over the newly created role of v-p of international sales and marketing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-23 00:00:00 UTC ]
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Kensington Publishing has entered an exclusive partnership with the Books-A-Million bookstore chain to launch Lyrical High Notes, a new line that will release select titles from Kensington’s digital imprint in trade paperback editions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-19 00:00:00 UTC ]
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The History Press has sold its US subsidiary to the American local history company Arcadia... Continue reading at The Bookseller
[ The Bookseller | 2014-07-09 00:00:00 UTC ]
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Hachette UK is to create a new sales structure, merging the teams of Little, Brown and Orion, and... Continue reading at The Bookseller
[ The Bookseller | 2014-06-17 00:00:00 UTC ]
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Publishing Perspectives has launched a digital monthly magazine optimized for reading on tablets and screens. Our first issue on Selling & Sales highlights new strategies for boosting book sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
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Computer auction-based system is set to go beyond its roots in display sector but questions remain on transparencyProgrammatic trading of advertising has been around for a decade or so, but advocates believe 2014 could be the year it breaks out beyond its online display roots and takes hold in... Continue reading at The Guardian
[ The Guardian | 2014-02-10 00:00:00 UTC ]
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The rise of programmatic advertising has wreaked havoc across digital media, giving media buyers far more leverage while pushing down the value of publisher inventory. It has also torn apart the traditional ad network business, which is one reason Federated Media, today announced it would stop... Continue reading at Advertising Age
[ Advertising Age | 2014-01-28 00:00:00 UTC ]
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Penguin Random House UK has announced a new sales leadership structure, and a new team bringing... Continue reading at The Bookseller
[ The Bookseller | 2014-01-28 00:00:00 UTC ]
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Amazon, which has been blamed in part for the decline of independent bookstores, said it has a new program called Amazon Source to allow them and other retailers to resell Kindle devices and accessories, and also give them 10 percent on every ebook bought on them for two years. "With Amazon... Continue reading at AllThingsD
[ AllThingsD | 2013-11-06 00:00:00 UTC ]
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Random House has reprinted its record-busting Fifty Shades trilogy a further three times... Continue reading at The Bookseller
[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Bounce Sales & Marketing is expanding its sales team to offer special services to larger... Continue reading at The Bookseller
[ The Bookseller | 2012-02-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 20/09/2011 - 14:30 Random House Group UK has made a series of promotions within its UK sales department, with changes at group level as well as at Ebury and Transworld. Deputy group sales director Ed Christie will now also be leading the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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Sales fell 3% at John Wiley in the second quarter ended October 31, largely due to a 14% revenue decline in its academic and publishing learning group. Trouble in the group prompted the company to lower its revenue forecast for fiscal 2023, though its earnings predictions remained intact. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-07 05:00:00 UTC ]
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