Is there a future for tablet-only publications? The last few weeks have cast an ominous shadow over this niche industry following substantial staff cuts at News Corp.'s The Daily and a decision by the Huffington Post to give up on charging for its iPad magazine after just five issues. While some media observers are quick to write off the format, many in the industry see recent woes as part of the natural growing pains of an emerging market. A good part of the backlash stems from how inevitable tablet magazines seemed at their inception two years ago. With magazines and legacy print publications struggling, the iPad offered a flashy and interactive new way for publishers to bring new content to the tech-savvy masses without the burden of printing and distribution costs. Two years later, however, the tablet publishing market isn't the runaway success many envisioned. Yet despite glaring questions from media pundits, many media buyers and industry veterans are surprisingly calm. "This is a very new market," said David Rittenhouse, media director at Razorfish. "It's not like there is a tablet marketplace with billions and billions of dollars that HuffPo or The Daily is trying to capture. I don't know [that] it is something that happens all that quickly." Rittenhouse said advertisers and buyers need time to see sustained audience numbers from native-tablet publications. "I think it will happen, but it is unreasonable to say it will happen in a two- or three-year space,"... Continue reading at 'AdWeek'
[ AdWeek | 2012-08-09 00:00:00 UTC ]
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Sun, sand, and--sin? Shelve the beach reads for books that explore the shadows of evil-doing and guilt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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Publishing digitally first can help authors to learn about the publishing process, make writers more critical of their own work and help reinvent an author. However, the author Stark Holborn warned that the format should only be used in the right context as there is “a difficulty in marketing... Continue reading at The Bookseller
[ The Bookseller | 2015-05-12 00:00:00 UTC ]
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As Apple works toward a relaunch of its Beats Music streaming service, it’s reportedly pushing labels to kill off the free version of Spotify.It’s a bold move by Apple if The Verge’s unnamed sources are accurate, coming less than two years after a judge found that the company colluded with... Continue reading at PC World
[ PC World | 2015-05-04 00:00:00 UTC ]
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SurveyMonkey CEO David Goldberg, who grew the company to a $2 billion valuation, died suddenly on Friday night. He is survived by wife Sheryl Sandberg, the COO at Facebook Inc., and two children. Sandberg married Goldberg in 2004 and credited him in her book "Lean In" for his role in creating a... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-05-03 00:00:00 UTC ]
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Penguin Random House’s crime community Dead Good Books has created six awards to be presented at this year’s Theakstons Old Peculiar Crime Writing Festival by authors including Lee Child and Val McDermid. Each award has been created in collaboration with the Dead Good Facebook community and... Continue reading at The Bookseller
[ The Bookseller | 2015-04-30 00:00:00 UTC ]
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Esteemed critic, teacher and tastemaker helped shape the modern literary canon and wrote one of the 20th century’s most acclaimed works of criticismMH Abrams, an esteemed critic and teacher who helped shape the modern literary canon as founding editor of the Norton Anthology of English... Continue reading at The Guardian
[ The Guardian | 2015-04-23 00:00:00 UTC ]
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Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside... Continue reading at The Bookseller
[ The Bookseller | 2015-04-10 00:00:00 UTC ]
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B2B publisher 1105 Media has just sold its education technology events to LRP Publications, a media company targeting education administrators. Four events were included in the deal. The post 1105 Media Sells Its Education Tech Events to LRP Publications appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-03 00:00:00 UTC ]
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Faber & Faber is to bring forward the paperback publication of Akhil Sharma’s Family Life after the book won the Folio Prize for Fiction yesterday (23rd March). The paperback was originally due to be released on 23rd April, but Faber will now release the title on 2nd April “to give... Continue reading at The Bookseller
[ The Bookseller | 2015-03-25 00:00:00 UTC ]
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The S&S imprint pulled the book after the author could not substantiate her story that she beat terminal cancer with nutrition and natural therapies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-18 00:00:00 UTC ]
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The second volume of the five-volume Doves Press Bible has just appeared. Printed on a hand press and using an elegant and simple typeface, red initial letters are the only decoration in the book Nothing is so sad, writes Mr. Charles Rowley, as to see the finest things lost or obscured to us.... Continue reading at The Guardian
[ The Guardian | 2015-03-10 00:00:00 UTC ]
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In a heated exchange before a judge, YouTuber Commander Holly (real name: Holly Conrad) faces off against actress Tina Huang. The issue at hand is one that has divided many a Trekkie: William Riker, yay or nay? Welcome to Nerd Court, where arguments that one might normally witness at a comic... Continue reading at AdWeek
[ AdWeek | 2015-03-09 00:00:00 UTC ]
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Skybound Entertainment has had success with The Walking Dead across all mediums. Robert Kirkman’s comic book company has expanded into television with the AMC series, which is now the most popular show in the world. They’ve also enjoyed the same level of critical and commercial success through... Continue reading at PC World
[ PC World | 2015-03-08 00:00:00 UTC ]
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Miriam Robinson, former head of marketing at Foyles, is to become programme director for The Bookseller’s annual Marketing & Publicity Conference, to be held in June. Robinson led Foyles' widely-admired strategy to involve trade partners in the creation of the new Charing Cross Road... Continue reading at The Bookseller
[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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'Wake' centers on the sinking of the British ship the Lusitania in 1915. The book will be released on March 10. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-04 00:00:00 UTC ]
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Reports that physical books are gaining ground at the expense of digital are just plain wrongHas the ebook had its day? If you’ve skimmed a newspaper over the past month you could be forgiven for thinking just that. “The physical book market is making a comeback after years of decline,”... Continue reading at The Guardian
[ The Guardian | 2015-02-01 00:00:00 UTC ]
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Cornerstone's William Heinemann imprint has confirmed that its plan to publish Michel Houellebecq's new novel Submission this autumn is "unaltered". The controversial novel, newly released in France by Flammarion, imagines a future France with a Muslim president, and has come into sharpened... Continue reading at The Bookseller
[ The Bookseller | 2015-01-09 00:00:00 UTC ]
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Using the hashtag #becauseofapubliclibrary, Ferguson (Mo.) Municipal Public Library library director Scott Bonner sparked an outpouring of library love from the Twitterverse after he tweeted “I was able to help our community.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
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Pirated versions of the latest novel of French author Michel Houllebecq, who is never far from controversy, have been available on several internet sites some 10 days before publication in his native country on 7th January. According to press reports, non-final proofs of Soumission... Continue reading at The Bookseller
[ The Bookseller | 2015-01-01 00:00:00 UTC ]
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More top publishers are opting into programmatic ad networks to sell premium advertising. Varick Media Management recently signed exclusive deals with Time Inc., News Corp., American Media Inc. and Wenner Media and will help them sell ad units that feature photography, videos and other types of... Continue reading at AdWeek
[ AdWeek | 2014-12-24 00:00:00 UTC ]
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