Is there a future for tablet-only publications? The last few weeks have cast an ominous shadow over this niche industry following substantial staff cuts at News Corp.'s The Daily and a decision by the Huffington Post to give up on charging for its iPad magazine after just five issues. While some media observers are quick to write off the format, many in the industry see recent woes as part of the natural growing pains of an emerging market. A good part of the backlash stems from how inevitable tablet magazines seemed at their inception two years ago. With magazines and legacy print publications struggling, the iPad offered a flashy and interactive new way for publishers to bring new content to the tech-savvy masses without the burden of printing and distribution costs. Two years later, however, the tablet publishing market isn't the runaway success many envisioned. Yet despite glaring questions from media pundits, many media buyers and industry veterans are surprisingly calm. "This is a very new market," said David Rittenhouse, media director at Razorfish. "It's not like there is a tablet marketplace with billions and billions of dollars that HuffPo or The Daily is trying to capture. I don't know [that] it is something that happens all that quickly." Rittenhouse said advertisers and buyers need time to see sustained audience numbers from native-tablet publications. "I think it will happen, but it is unreasonable to say it will happen in a two- or three-year space,"... Continue reading at 'AdWeek'
[ AdWeek | 2012-08-09 00:00:00 UTC ]
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Set in 1946 in Little, Rock, Ark., 'Two Dead' by Van Jensen and Nate Powell is the fictional story of Gideon Kemp, a returning WWII veteran and trained law enforcement officer, secretly recruited to the police force by the city’s mayor in an effort to put an end to the sadistic, violent tenure... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-06 05:00:00 UTC ]
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Former Orion publicist Poppy Stimpson will join Pushkin Press as publicity director as long-time Pushkin publicist Tabitha Pelly heads to Doubleday later this month. Continue reading at The Bookseller
[ The Bookseller | 2019-11-06 00:58:47 UTC ]
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Little, Brown has confirmed it is pushing ahead with publication of A Warning, the new tell-all about Donald Trump's administration by an anonymous senior official, despite the US Department of Justice warning Hachette that the author may be violating "one or more" NDAs. Continue reading at The Bookseller
[ The Bookseller | 2019-11-05 14:37:22 UTC ]
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Phoebe Waller-Bridge will make a rare public appearance to discuss Fleabag: The Scriptures as Sceptre unveils its ambitious marketing and publicity plans for the hotly tipped scripts. Continue reading at The Bookseller
[ The Bookseller | 2019-11-04 12:32:19 UTC ]
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9AM TUE EMBARGO Sceptre has unveiled its ambitious marketing and publicity plans for the hotly tipped "Fleabag" scripts including a rare public appearance of Phoebe Waller-Bridge at the Southbank Centre, a writer's bursary at Soho Theatre and the installation of a Fleabag Café. Continue reading at The Bookseller
[ The Bookseller | 2019-11-04 01:17:38 UTC ]
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Dead Reckoning, the graphic novel imprint of the Naval Institute Press, has teamed with Marvel Comics to produce 'Atlas at War,' a hardcover collection of classic combat comics stories created by a group of now-acclaimed artists, among them Jack Kirby, Bernie Krigstein, and John Severin. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-23 04:00:00 UTC ]
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Last month, Amazon introduced some hefty discounts on its Fire tablets and Kindle e-readers, but those discounts were only available to Prime subscribers. Now, the company has made those savings available to all customers in the US, with up to $40 of... Continue reading at Engadget
[ Engadget | 2019-10-21 12:02:00 UTC ]
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The audiobook version of “Catch and Kill” features first-rate reporting and some wince-worthy character work. (You do NOT want to hear him do Trump’s voice.) What: The least necessary vocal inflection in recent memory.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-10-16 14:20:58 UTC ]
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The King County (WA) Library System, the nation's top digital-circulating library, has said it will stop buying new release Macmillan e-books once a two-month embargo begins next month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-15 04:00:00 UTC ]
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Liverpool indie Dead Ink has bought Cat Step, a novel by Alison Irvine, author of The Road is Red, in what publishing director Nathan Connolly called a "significant" acquisition. Continue reading at The Bookseller
[ The Bookseller | 2019-10-14 02:38:41 UTC ]
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Pan Macmillan has taken steps to ensure its global publication of Elton John’s long-awaited first memoir makes a big splash—and it’s been a colourful journey... Continue reading at The Bookseller
[ The Bookseller | 2019-10-11 00:46:32 UTC ]
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London Bridge station was brought to a standstill at lunchtime today when a professional dancer dressed as "Dirty Dancing's" Johnny Castle performed the iconic ‘(I’ve Had) The Time of My Life” lift from the finale of the 1987 classic film with a London office worker, in a HQ publicity stunt to... Continue reading at The Bookseller
[ The Bookseller | 2019-10-10 16:41:08 UTC ]
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Don Brown’s graphic nonfiction book “Fever Year” skillfully brings young readers directly into the (gruesome) action. Continue reading at The New York Times
[ The New York Times | 2019-10-07 16:04:59 UTC ]
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Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
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Constable has begun a publicity blitz for David Suchet’s photo-memoir Behind the Lens – My Life, which it is billing as the must-have book for Christmas. Continue reading at The Bookseller
[ The Bookseller | 2019-09-29 19:15:40 UTC ]
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Author Cressida Cowell has argued that the industry will become "dead in the water" without more support for children's reading, as she reiterated her campaign to make school libraries a statutory requirement. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 04:02:45 UTC ]
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Monoray is to launch an extensive publicity campaign to promote Jess Phillips MP’s new book. Continue reading at The Bookseller
[ The Bookseller | 2019-09-19 21:53:36 UTC ]
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David Cameron marked publication day of his autobiography today with a flurry of high profile interviews as HarperCollins hails the success of his memoir. Continue reading at The Bookseller
[ The Bookseller | 2019-09-18 16:43:56 UTC ]
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Amazon's next big hardware event is just days away, and it appears the tech giant is using that as an opportunity to provide hefty discounts for Fire tablet and Kindle models for Prime subscribers. Most notably, Prime members get $40 off the Kindle P... Continue reading at Engadget
[ Engadget | 2019-09-16 14:27:00 UTC ]
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The Walking Dead artist and former UK Comics Laureate Charlie Adlard is publishing a collection of illustrations from across his career with BHP Comics. Continue reading at The Bookseller
[ The Bookseller | 2019-09-16 11:43:20 UTC ]
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